"targeted to specific audiences"? Like the ones who use web-browsers, watch streaming video, run Office productivity software (including MS Office), use e-mail, video conferencing, chat, take and process photos, listen to, record or compose music, edit videos, use social media....
Or software developers writing desktop or web-apps in all the major languages, using common dev tools (OK...Docker isn't ready, I'll give you that).
Those "specific" audiences that comprise 95-98% of computer users?
Must be a niche product..... that is only a toy...right....<SMH>