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I am misunderstanding this, so perhaps I need a better explanation.

From what I see, and I think I must be wrong.
Apple spend virtually nothing, in real terms, making a few items in red colour.

These are auctioned off as something special as they are red, other people pay load of money for them, and this money goes to charity.

Is this right? It can't be.

pretty much.

Apple has donated very little to project red. The money they've collected is on behalf of those who purchased product red items. that money is then rounded up and given by Apple.

Apple gets the tax credits and refunds.

You get a painted red ipod.

I know that it's Apple's money to do with as they please, But their charity work has not kept pace with their growth and potential to do some real good in this world.
 
pretty much.

Apple has donated very little to project red. The money they've collected is on behalf of those who purchased product red items. that money is then rounded up and given by Apple.

Apple gets the tax credits and refunds.

You get a painted red ipod.

I know that it's Apple's money to do with as they please, But their charity work has not kept pace with their growth and potential to do some real good in this world.

I must admit, whilst the money, any money for charity is good. I find it a bit distasteful that Apple are getting all the credit for this, as if they have gone out of their way big time to donate vast amounts.

It would be like me, if I felt i was famous, spraying a photo frame of me red, with a tin of paint, it taking me say 1 hour to do it, then putting it up for auction, it selling for $10,000 to Mr Smith, and then ME seeming to get all the credit for my amazing $10,000 charity gift, when it's cost me sod all other than 1 hour of my time and no real effort and 1 dollar for the paint, that I probably put down on expenses
 
Bono a man devoted to giving other peoples money away and keeping all of his own.

I seriously dislike him and his comments in general. I thought it's just PR spin working it's magic and not actually outrage anyway.

I really would like for Bono to give away a little of his own money and live a poorer lifestyle before telling others they haven't given enough away. Ribbing or not his a hypocrite of the most devious kind.
 
Wow. You guys are amazing in your consistency with the below. See Post #40. Click the link and see where Microsoft, Intel, Google, even Dell, TI and Cisco rank relative to Apple in Corporate (not individual) giving.

A great thing but I would point out that it is Bill Gates doing it personally and not Microsoft the company.

That's him personally, not Microsoft, the company.

Bill Gates started Microsoft but they're two separate entities now.

Bill Gates Foundation ≠ Microsoft charity work.

Apple = Company
Microsoft = Company
Bill Gates = Person

Question is about a company not a person.
 
Kudos to Apple. I wonder why you never hear about charity programs from Samsung, Google, Microsoft, etc....

First, that Red amount was over the past eight years. Secondly, Apple didn't give that money themselves. They just collect it.

Other companies actually donate far more to charity, but don't brag about it as publicly.

Samsung, for example, has programs all over the globe promoting education for underprivileged children. Beyond donating money and equipment, they have helped develop solar powered classroom buses that travel India and Africa.

Samsung also gets involved with the communities they work in. When their factory in Austin expanded recently, they gave a million dollars to the local United Way to help educate kids. I don't think Apple did anything like that.
 
I think a clothing company could make HUGE bank if they started a 'generic' type of clothes with no logos at all, and marketed it that way as a 'counter culture' type thing.

Que? I've never had any logos on any of my clothes. I can't really remember seeing any on my wife's clothes either, except maybe for the odd print tee. But unless I'm mistaken, the "print" is what makes the *print* tee?
 
Que? I've never had any logos on any of my clothes. I can't really remember seeing any on my wife's clothes either, except maybe for the odd print tee. But unless I'm mistaken, the "print" is what makes the *print* tee?

I was referring to the Under Armour logos, the Nike logos, the too many to list logos, the tabs on Levi's, the pocket design on Levi's, etc... Whatever.
 
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