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'Samsung Experience Shops' Coming to 1,400 Best Buy Locations
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this exactly.
I have little to no idea how Best Buy manages to sell cell phones given that so many don't even work at the store.
Wait, Samsung Stores staffs here in Thailand DO wear polo shirts with that logo! The color used here is a darker shade of blue though, mimicking Chelsea football club blue they sponsored. Look it up.
They switched from black to Chelsea FC Blue in 2009 for Asia-Pacific and the color stuck.
I think they all learned something from auto dealerships. There is a reason car sales people push you to take a test drive. They realize that the probability of you purchasing a vehicle goes up significantly once you actually touch the product.
They've always been copiers so I definitely saw this happening. It will probably be successful too!
I wonder if this will be the same thing as the Apple store, where you can play, buy, and get stuff repaired? It will be interesting to see who serves in these stores, if they are part of the Geek Squad I do not think this will work very well.
Apple has one of their reps in the Apple sections of Best Buy Stores, so I wonder what BB and Samsung will do. Would be nice to get stuff repaired without having to send them in and wait?
Apple has one of their reps in the Apple sections of Best Buy Stores, so I wonder what BB and Samsung will do. Would be nice to get stuff repaired without having to send them in and wait?
And another reason Samsung wants to move to the "store-in-store" model.
Big Box stores can't afford working display models. Apple and Samsung can.
All the computers, ipods, ipads and iphones work in an Apple store. My guess is that Samsung realizes it needs to do the same thing to get people to buy more Samsung products.
This. Ive seen Samsung Booths, LG Booths, Sony Booths inside stores for years and years before Apple even announced this Best Buy deal, heck I've even seen Apple booths in other stores here in the UK before these ones in Best Buy
I worked there - no idea......I suppose they try and get the people who know what they are looking for, but for experience, most people have no idea what they are looking for and are at the mercy of whatever the salesperson tells them (especially when demo units don't work).
It can't be a security thing - I worked in tablets/computers and all our stuff worked. Some units had demo software, but at least you could try the damn thing out....generally speaking the iPhones are the only units that are ACTUALLY real....
Did Apple invent store within store concept?
Samsung Execs: "If you can't beat 'em, let's copy anything and everything 
does from soup to nuts."
I guess instead of geniuses they will have Samsung Sherpas or Smarties or something.
does from soup to nuts."I guess instead of
geniuses they will have Samsung Sherpas or Smarties or something.Funny enough when I was in Latin America, they have vendors everywhere peddling their products in the supermarket.
That is pretty genius though a retail store with a prominent location just outsourcing everything to their vendors. only thing they would provide is the space and security and possibly check out.
products that are working together
Now you could wash off malware on your Samsung phones with your Samsung washing machine, store your Samsung laptops in a Samsung fridge to keep them cool, and watch your phablet pop out from the Samsung toasters, which could aslo burn discs. Seriously, Samsung, you should also make iPhone chargers...
Now you could wash off malware on your Samsung phones with your Samsung washing machine, store your Samsung laptops in a Samsung fridge to keep them cool, and watch your phablet pop out from the Samsung toasters, which could aslo burn discs. Seriously, Samsung, you should also make iPhone chargers...
Samsung Execs: "If you can't beat 'em, let's copy anything and everything
I guess instead of
...
Seriously, the myth that Apple invents everything is getting old.
Cut them some slack will you? Most of them lost their minds and the entire savings when they bought Apple stock at $700. Any more pushing and they will commit a mass suicide.
Samsung Execs: "If you can't beat 'em, let's copy anything and everything
I guess instead of
How on earth is this idea copying Apple?!
I doubt they would choose such a ridiculous, bigheaded and cringe worthy term as "Genius".
1.) Getting something right away is still better than overnight. 2.) Amazon Prime costs money that many aren't interested in paying for. 3.) People can read reviews from the comfort of their home on whatever model of whatever product they want...and then drive 10 minutes to BestBuy to go get it right away.
There's still a need for retailers like BestBuy.
They already (sort of) did a smaller rollout. Outside of the iPhone, the Samsung phones have historically been the only phones with a small kiosk dedicated to them. There have also been smaller kiosks with Samsung branded tablets.
The large difference between Samsung and Apple is that Apple's "store within a store" is really based around their Mac and, to a lesser extent, the iPad. They have a completely different part of the store for iPhones and even iPods. Samsung "store within a store" is going to be 100% dedicated to their mobile devices, I believe.
Saying you get malware on Android is the same as saying you get malware on OS X. It's possible, but in real-life, it doesn't happen.
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guys, apple did not invent the store within a store. Just like they didn't invent end caps. Every manufacturer wants their product in an ideal location and demo'd and they will pay for it, as they should. Different topic, but I know HP just recently paid for HHGregg to redo their entire outdated digital centers (the entire center for all products), but in return they get their exclusive section.
I for one can't believe samsung would try to promote their products. I also can't believe best buy would try and promote a product they make larger profit margins on. Ridiculous.
That's why there is a cash registers specifically in the samsung store. Best buy would love to sell a ton of samsung tablets and TVs as the profit margins are much better for them.
I for one can't believe samsung would try to promote their products. I also can't believe best buy would try and promote a product they make larger profit margins on. Ridiculous.
That's why there is a cash registers specifically in the samsung store. Best buy would love to sell a ton of samsung tablets and TVs as the profit margins are much better for them.
People that shop solely on Amazon are aiming to shoot themselves in the foot. Amazon wants nothing more than to put brick and mortar stores out of business. Their CEO has even essentially said this, and they are even willing to sell at a loss to do this. All that we really have left is Best Buy, in terms of a dedicated electronics dealer. Once they close up shop, Amazon can do what they want with their prices. If this happens, you can bet prime wont be what it is. And that free shipping on bulky tvs? bye bye. But this is America. I can save $10!!!!!!! SOLD!!!!!!!!
Great question...I don't really know. But I think it may relate to how popular your products are, as well as having a particular portfolio (or number) of products.
Apple is a marketing genius, and Samsung has clearly studied how Apple has been able to reach consumers and insert a positive perception of their products.
Samsung's most recent adverts show how their product is useful, a key component in Apple ads (even if the idea may not be originally theirs).
I would love to see something similar from the Google Nexus brand: a single place where I can interact with all their products. I'd find it useful to go to Best Buy and go to the Apple section, then Samsung, then Nexus, and REALLY do comparison shopping. Nowadays this process is more cumbersome than not. But the store within a store concept could be cool if implemented like Apple (and now Samsung) has.
Most credible banks and credit card companies have protection built in that will absolve you from any liability for fraudulent charges. And I actually order groceries that need to be refrigerated online, ha. It's called Peapod by Stop & Shop here in Boston.