Wow. I don’t know where the vitriol is coming from dude; but it is certainly misplaced. I have no issue with targeted ads, my issue is with how the company acquires the information. Apple allows you to opt-in and out of ads and express your advertising preferences, and they respect your choice. Google uses any means possible to appropriate and exploit your personal information regardless of your preference. You don’t see a difference, but I do — so I make a different choice than you — which is ok. And guess what, I’m not going to personally attack you for your choice.
More power to Apple and Google for arriving at a commercial agreement about search place on iOS. Apple can honor this agreement without violating my privacy and digital sovereignty because Apple allows me to change the default search — and I did, to DuckDuckGo.
You will have to provide a citation and explanation for your claim about Apple selling purchase info to banks. This strikes me as specious and/or misleading.
And yes, I use DuckDuckGo for search, Apple Maps exclusively for navigation, iCloud and Microsoft Exchange for email, and Lynda.com and Udemy for video references which allows me to mostly avoid YouTube.
I also subscribe to and pay for my regular news and entertainment sources: NPR, The Guardian, Sirius XM, HBO, Netflix, Medium and MacStories. I would gladly pay for MacRumors if there was a subscription option so if you are a subscriber as you intimate, please let me know how you contribute.
Finally, I don’t know if you had a bad day or if you just routinely attack anyone who expresses an opinion that’s contrary to yours; but news-flash: someone expressing a different opinion to yours is not the same as someone attacking you, so just breathe and be your better self.