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Seven Years Ago Today: Steve Jobs Resigns as CEO of Apple, Tim Cook Named His Successor

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Today marks the seventh anniversary of the late Steve Jobs resigning as CEO of Apple. In a letter addressed to Apple's Board of Directors, dated August 24, 2011, Jobs strongly recommended then-COO Tim Cook be named his successor.

Tim-Cook-Steve-Jobs.jpg

Letter from Steve Jobs:
To the Apple Board of Directors and the Apple Community:

I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come.

I hereby resign as CEO of Apple. I would like to serve, if the Board sees fit, as Chairman of the Board, director and Apple employee.

As far as my successor goes, I strongly recommend that we execute our succession plan and name Tim Cook as CEO of Apple.

I believe Apple's brightest and most innovative days are ahead of it. And I look forward to watching and contributing to its success in a new role.

I have made some of the best friends of my life at Apple, and I thank you all for the many years of being able to work alongside you.

Steve
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Apple's Board of Directors approved the request, effective immediately, with Jobs elected Chairman of the Board. Jobs reportedly remained closely involved with Apple's strategic decision-making until passing away October 5, 2011.

Article Link: Seven Years Ago Today: Steve Jobs Resigns as CEO of Apple, Tim Cook Named His Successor
 
Article Link
https://www.macrumors.com/2018/08/24/this-day-in-2011-steve-jobs-resigns-as-ceo/
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MacRumors said:
Today marks the seventh anniversary of the late Steve Jobs resigning as CEO of Apple. In a letter addressed to Apple's Board of Directors, dated August 24, 2011, Jobs strongly recommended then-COO Tim Cook be named his successor.
Click to expand...

From a business and a shareholder perspective, Jobs' recommendation was spot on, Cook has done amazing things, and made Apple into the cell phone giant that it is today.

From my perspective as a long time Apple fan, he is no Jobs, and my love for Apple has diminished to the point that for the first time since the mid-90's, I am strongly looking elsewhere for my electronic needs.
 
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Tim Cook is not a "Steve Jobs". And those of us who continue hold the Steve Jobs's vision in high regard should be thankful for that. Were Tim Cook a "Steve Jobs", the Apple of today would be radically different than the Apple of seven years ago, because to be a "Steve Jobs" is to be a radical and militant thinker with a distinctly personal vision. Tim Cook was and has been the best choice to see Steve Jobs's vision through. Because the person we admired was the Steve Jobs. Not just any "Steve Jobs".
 
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He seems like a pretty solid successor. I don't think Apple changed much. They still kinda do whatever they want, regardless of consumer pressure or demand. From a lot of points it's admirable. But on the other hand, we all want what we want. So it's fun to complain. lol.
 
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vertical smile said:
From a business and a shareholder perspective, Jobs' recommendation was spot on, Cook has done amazing things, and made Apple into the cell phone giant that it is today.

From my perspective as a long time Apple fan, he is no Jobs, and my love for Apple has diminished to the point that for the first time since the mid-90's, I am strongly looking elsewhere for my electronic needs.
Click to expand...
It couldn't go any other way though, could it? The longtime fans feel alienated by changes to the entire tech industry and Apple as it adjusts to those changes. But they are far outnumbered by the newer fans of Apple that have been brought in by Apple's success and growth. And then there's the even smaller contingent of people like me who were there since the late 70s and still there because we believe Apple's mission hasn't changed at all, only the leadership.
 
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AngerDanger said:
Apple is nothing like it would’ve been if Jobs were still around. I know this because I’m from an alternate timeline in which this very thing happened.
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Could I send you some money to buy a modern-tech iPad Mini and iPhone (both WITH headphone jacks and dongle-free)... and a new Jobsian iMac and MBpro too (also generally NOT needing any dongles for business use purposes)? And can you check UPS or Fedex delivery across dimensions?;)
 
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No matter who had replaced Jobs, Apple would be a different company today and that person would be just as displeasing as Cook is to his detractors. At least with Cook, the company is wildly successful and still around so those of us who prefer Apple products in various tech categories continue to be able to purchase them.
 
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A sad day! Tim is only better at making money. Every thing else, meh. Jobs knew this though, he loved his way of controlling the supply chain and I think had a lot to do with letting him run things. We can criticize Tim for a lot, but he has done a good job keeping Apple making tons of money.
 
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