i'd love to see Apple come out with a balls-out PRO machine... meant ONLY for serious 3D rendering and video processing... even if it was a 1-off prototype. Or perhaps an XServe Raid shown processing files... say a 30-server config, each processing a frame out of each second... and see what happens. i don't imagine this would get regular users excited. i'm talking about industry people. i hear the pains about rendering speeds... and i suffer through them constantly. network rendering is a help, but the macs here still chug on fairly easy renderings. imagine someone trying to render a MystIII or Riven image on Macs... UGH. I love Macs, but to serve the industry Apple seems to want to conquer... they need to deliver horsepower. i don't care if that means going to Intel chips... speed, speed, speed.