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Here’s a tip for everyone. Don’t watch those reviews and watch the other tech YouTubers who have to wait till launch day to receive the devices THEY PAY FOR WITH THEIR OWN MONEY.

The “top” tech people on YouTube are pretty horrible now just making fancy videos that give very little information because they’re all sellouts. People like MKBHD are Justine are so damn arrogant now. It’s all this tech-lifestyle BS.
BINGO. I avoid the larger channels now until weeks or sometimes months later. The smaller channels that don’t really have the polished production but are good enough are where I go. I usually look at their view count and if it’s relatively small I’ll click play and sit through the ads.

The big YouTubers no longer seem like people on YouTube but instead part of YouTube, if that makes sense. I want to see the 100% uncompromised reviews and support the smaller channels as well.
 
Ugh, and so it begins.

This is what Steve warned about. Sooner or later, the product people leave or get sidelined and sales people and suits take over and wreck the place. All the good talent leaves.

Why do they need to do this? They make so much money, a hige percent of the profits in the industry, and to what end? Customers suffer at Apple’s profiteering with insane markups on accessories and device upgrades. Why make more pennies only to weaken the brand over the long haul?

this is dumb. and dangerous for apple’s future.

The answer to your question, and pretty much all other product, policy and service related questions, is money.
Apple is, like all other publicly traded companies, going to do all it can to maximise shareholder return. Shocking, I know. Thankfully I'n not a naive Cupertino sycophant.
I enjoy and own their products but refuse to place them (or any other company) on any sort of pedestal. Frankly, on a lot of topics they're full of poop.
Also, Steve was a d**khead; people should give up on treating him like some deity or saintly figure.
 
This article is Apple customers in a nutshell

Apple: What’s wrong with it?

Customer: It just feels thin.

Apple: Did it break or something?

Customer: Well no but you know it just doesn’t feel right

🤦‍♂️🤦‍♂️🤦‍♂️🤦‍♂️
As Apple customers we know very well that we pay a premium for their products. It says so in every single earnings report in case we ever doubt it. Part of the reason we readily pay for their products is the look and feel of each product. They typically look and feel, like quality.

Anything that removes that perception will be the first thing to be criticized.
 
Is this real ? I rather hear response from Apple than all jibber-jabber on internet. IPAD's designed and manufacturered with strict quality control like any other Apple product. My first iPad Air was awesome so I doubt the quality of Air 5 has gone down due to pandemic. Apple always make it right.

Hey Tim!
AirPower...

... that's all I got.
 
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Confirmation bias in action.

Just calm down and make up your own mind. If I have an issue with something I buy, I deal with the retailer directly to resolve the issue — I don’t jump on the web and whine about it like a little sissy.

If you jump to conclusions, you might twist your ankle.
 
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Apple can and should absolutely do everything they can to ensure as few customers as possible experience issues with their iPad Air.

But at the same time, reports of issues like these are going to be amplified in the early days of a products release cycle. Of those genuinely affected, the small numbers of people that go on to share their experience, will naturally be searching for related terms and congregating around similar support threads and discussion groups.

What that doesn’t mean is that this is a certified wide spread issue. Even if 1000 people have reported it online somewhere in the first few days, across a population of several million devices in customers hands, that’s a pretty tiny number.

So let’s not blow something out of proportion until there is more data. It isn’t great for anybody that is affected. But at the same time just blanket assuming that it’s a wide spread issue may not be factually correct.
Are you a tech support representative in some capacity? I’ve said something close to paragraph two to customers who found a corroborating post online somewhere and swore I needed to replace their device immediately. Once I explained this they allowed me to address their issue by process of elimination.
 
Do they really make that kind of money? 🤯
In terms of YouTube reviews with the likes of an iPad or iPhone, they absolutely do make that kind of money. You can look up specifically what Youtubers make through there analytic financial reports, which most of, is publicly available.

If I recall correctly, Unbox therapy (Lou), made over ~$30,000 on one 14 minute video reference one of the the newest Galaxy phones. Think about that for a second, that’s one past videos of the many produced that still generate money based off views.

Ad revenue coupled with the popularity with tech products, generates a lot of money.
 
I am not defending Apple. I am suggesting that people shouldn't blindly jump to conclusions about Apple.
If you looked at the linked thread there’s multiple people, with also videos of the iPads making noises and appearing to bend. I know people love to hate, and fake things, but that would be a very elaborate of them.
 
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I have a blue iPad Air 5 - and I just tried what the article says.
There’s no creaking and the “can almost feel the battery” I can only assume was an exaggeration because I sure can’t almost feel the battery.
The only thing I can reproduce is “distortion” in the screen if I apply pressure to the back in a certain spot. A lot more pressure than I would usually apply when holding the device or picking it up, I might add.
This is exactly my experience as well with a blue iPad Air 5. I’ve used it every day since it arrived and can’t replicate any creaking but did see a vertical line of distortion points if I press hard on it, which I normally never do to my devices.
 
Every product launch is another round of complaints. And the very same people every product launch still buy the new products lol.
 
the comments in this story are absolutely hilarious. Someone claims something somewhere and people just jump onboard without having a clue themselves. Y'all do realize that the size specs are the same and the new Air weighs a teensy bit more than the 4th gen right?
 
An Ipad Air feeling less substantial than other non Air iPad's. Imagine Apple continuing to mold a device to make it feel lighter and easier to perhaps cary around for a substantial period of the day, so as not to become too tedious by comparison to other iPad's. Imagine Apple offering an iPad that mirrors the performance in almost all ways to the iPad Pro, save for differences in screen architecture and backlighting technologies; making that device substantially less expensive. At the end of the day opening up an entirely new market for consumers that didn't like the higher price of the iPad Pro, but appreciate that Apple is offering a product that still offers many of the benefits of the higher end Pro. Finally imagine people endlessly complaining that it just doesn't feel like they are holding a "brick" like their old iPads.

I guess this is a bummer to all the fanboys who care more about the superficial aspects of Apple products. Probably not a big deal to the people who bought it to actually use it.
Except that it’s actually two grams heavier than the last generation, so what exactly is your point? They’re just sh*tting up the quality for the hell of it?
 
love how quickly one can go from a defect to -> reviewers are all evil -> apple is doing this because they dont care about customers

Are there shamans in this thread? Does tim cook eat babies?
 
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