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Steve Jobs: USB 3 Not Taking Off At This Time
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Apple cares. If Intel does their integration work for them then Apple has that much less to do.
Plus if Intel slides into late 2011 - early 2012 then Apple doesn't have to add USB 3.0 support to 10.6. It will all go into 10.7 "Lion". Again Apple gets less work by supporting USB 3.0 on fewer platforms and takes an extremely leisurely pace to implement the software part. ( very similar to the snails pace they are taking to adding TRIM. )
For the users conceptually it takes up less board space if they wait until it is in the chipset. It also lowers the pressure slightly not to dump Firewire ( which they do have to add a chip to do. ). The initial NEC/Rean
The first generation USB 3.0 implementations were not geared toward low power.
http://www.renesas.com/press/news/news20100714.html
That improved version didn't drop till late this summer and relatively recently passed USB standards testing.
That said, the notion that USB 3.0 is not taking off is a giant load of cow manure.
http://www2.renesas.com/news/en/archive/1003/1701.html
Has it gone instantly to lightspeed. No. Is it showing rapid growth. Yes.
3 million is more Macs shipped in a quarter about a year or two back. Several new USB 3.0 devices drop every month. ( quick search over at newegg for "USB 3.0 drive" brings up 188 results. That's remarkably good for something that is not getting traction since that was zero about 10 months ago. )
Displacing USB 2.0 is going to take time because it is so widely distributed and extremely cheap.
USB 3.0 WILL come, in 2012, when Intel adopts them and
But, really, "We don’t see USB 3 taking off at this time.", it's faster than USB 2.0 and thats why it will "take off."
But, as lightpeak is even faster, that why lightpeak will "take off"; however, as it isn't compatible with your current hardware, it needs a lead (mid-2011 iMac and mid 2011 Mac Pro) and there needs to be cheap devices that support it, like a external SSD (HD will just throttle it)
But, really, "We don’t see USB 3 taking off at this time.", it's faster than USB 2.0 and thats why it will "take off."
But, as lightpeak is even faster, that why lightpeak will "take off"; however, as it isn't compatible with your current hardware, it needs a lead (mid-2011 iMac and mid 2011 Mac Pro) and there needs to be cheap devices that support it, like a external SSD (HD will just throttle it)
Funny enough I agree completely with you, in fact I'm holding off networking my house in anticipation of lightpeak, well that and lazyitis.
no surprises
As others have said, once this becomes standard within the chipset, then we will most likely see USB 3.
As others have said, once this becomes standard within the chipset, then we will most likely see USB 3.
so that's why Apple adapted USB instead of developing more firewire? that's lame. trust me. USB 3.0 will fly. he is hard ass. if he thinks something is not right, then it won't be successful? that's funny. so Apple won't get Blu-Ray or real HD content anymore? itunes store is so lame even though I love it. TV, movie content are not really 1080p. that's so lame. now, Steve, what you gonna do when everybody loves blu-ray, and 1080p? in the same way, USB 3.0 will be popular even though adaptation rate catches slowly. God, I can't stand sometimes what ****ing Apple says.
I'm with you on this. Apple might skip USB3 all together, just like Blu-ray.
Lightpeak promisses to be much better and should become available in the next few months (as said by Intel). So why go to USB3?
Apple is not about short term hype, they'd rather go for long term tech if you'd ask me. I think that defines Apple, other companies would quickly implement the newest tech and add the next thing a year later and the next thing and the next thing... In the end they have to many different ports on one machine to be compatible to everything where Apple will have only a few ports for the (what they think of as) better long lasting technologies out there.
They try to keep is simple, better for the long run, cheaper,...
Though this doesn't stop me from hoping Apple will kill the optical drive in de mbp's and give us an external Blu-ray drive.
I remember a lot of credible sources debunking that story's suggestion that Apple was behind Light Peak. Not that Apple would not be involved or informed but the technology really originated from Intel.
Regardless of who invented it, I would not be surprised if Apple is indeed trying to push Light Peak by being slow on USB 3.
But what people forget, when Apple/Jobs says USB 3 has not taken of, what they mean is that they are not loosing too many customers over this yet, that the lack of USB 3 is not high enough on the radar of most people. And that they like simplicity, and Intel offering it next year on their chipsets allows them to not invest into hardware and drivers now and change things back to Intel next year.
Did I say it was a source of fact?
I know and I think everyone here knows it's not fact but rumor as is most of the "News" we hear about Apple.
I simply think it's a very plausible rumor knowing Apple and their forward thinking and the way they deal with companies.
The truly idiotic thing about not supporting USB 3.0 as soon as possible is that it's backwards compatible with previous USB incarnations so the only thing you get by leaving it out are Macs that will be completely out of date in a year or two...oh wait, that's probably WHY Steve doesn't want to add it now. It has been a part of Apple's sales strategy for a long time now to force Mac users to update as often as possible to squeeze every last friggin' dollar out of us the consumer while moving job creation to China to lower costs and therefore increase Steve's personal profits even more (i.e. they don't share profits at Apple with shareholders so Steve keeps it all; your only benefit is increased stock value...well maybe; sometimes it bursts and drops to 80-something and you're never quite sure if it's going to go back up to where it was or not).
The bottom line is once again Apple products are falling behind the times while other products keep moving forward. No Blu-Ray (ever) and now no USB 3.0 at least until Intel does all the work for Apple. Ironically, I can add USB 3.0 or eSata to my MBP that has an expansion port while newer MBP models cannot (you get a POS worthless SD card slot instead that any USB port could handle with an adapter or even the expansion port with an adapter). Heck, I don't even use SD card readers with my camera that uses them because it doesn't import the proper data data with the reader, while Image Capture with the camera itself preserves it perfectly. My car stereo uses USB 2.0 sticks so I don't need it there either.
From CNET: "Industry sources are refuting a report claiming that a future fiber-optics technology was an Apple idea that was brought to Intel.
Light Peak was an Intel Labs project that the chipmaker was working on before anyone was thinking of using it, according to industry sources close to the issue." Full article here.
Job is just talking about the current situation and products. Mac App Store was never supposed to happen. But it did. Same for Apple netbook, aka 11.6" MBA.
It's still unsure whether Sandy Bridge will support USB 3.0 or not. The latest piece of news from Fudzilla says it will. If it will, then Apple should include USB 3.0 as well. Intel hasn't said a single word about USB in Sandy Bridge so we may have to wait till CES to get the final answer.
If Steve said USB 3.0 is taking off, it might hurt the sales as people would wait for USB 3.0.
It's still unsure whether Sandy Bridge will support USB 3.0 or not. The latest piece of news from Fudzilla says it will. If it will, then Apple should include USB 3.0 as well. Intel hasn't said a single word about USB in Sandy Bridge so we may have to wait till CES to get the final answer.
If Steve said USB 3.0 is taking off, it might hurt the sales as people would wait for USB 3.0.
That still leaves the Mac mini, 13.3" Macbooks, and MacBook Air line out to dry with those tiny logic boards and nVidia platform controllers.
Intel has been dancing around USB 3.0 support for the Sandy Bridge chipsets but it still looks like a no there. At least there are plenty of PCIe 2.0 lanes and SATA 6 Gbps does come standard.
And I think when Lightpeak does arrive everyone will want it instead of any other connection technology, you would have to be ignorant not to.
Regardless if Apple uses Lightpeak that's the connection to the article we are posting about. I don't care who did what as long as they deliver it and we can all benefit!
New and improved and here... as soon as we can!
Is it just me, or does most everything new these days just seem to be more talk of the future. Be it Keynotes, press releases, or my favorite; item available mid-(insert month). I guess its just the economy.
Is it just me, or does most everything new these days just seem to be more talk of the future. Be it Keynotes, press releases, or my favorite; item available mid-(insert month). I guess its just the economy.
Assuming that Apple is stupid enough to keep using C2D and NVidia chipsets. At some point those Macs have to be updated with something new, most likely Intel chipsets due to the licensing issues.
This is the latest what I've seen though reliability is a bit moot since they have no concrete proofs.
I obviously have no specific info here but I get the feeling that Apple is about to do a lot of big things that will be great.
Apple is willing to feed its consumers what Apple wants them to buy. Core 2 seems to be enough to sate the masses with enough smoke covering elsewhere.
Glacial and stagnate still come to mind when considering Apple's new computer hardware. You've seen one Core 2 + 320M, you've seen them all. Product disparity is already showing up in the iDevice line up as well much faster than I anticipated.
Fudzilla and SemiAccurate tend to fight it out on those rumors. I'm hoping that USB 3.0 is there.
There's no excuse for not pushing this technology along faster, especially when Apple's biggest selling products rely on USB.
I'm sick of how long it takes to sync my iPhone and iPad.
I'm sick of how long it takes to sync my iPhone and iPad.
I believe intel stated that they were going to start release mother boards 1Q 2011 and they stated that a long time ago.
Intel support aside, why would Apple want that ginormous port on the side of there shrinking devices. That appears to be twice as thick than your standard USB port.
The future belongs to a nearly portless, streaming, cloud based world.
The future belongs to a nearly portless, streaming, cloud based world.
If the motherboards support USB 3.0, is it possible for Apple, to "remove" the USB 3.0 ports, without making the motherboard non-functional?
And also, is it possible to "add" lightpeak ports on to the motherboards (I assume thats where they would be connected to) or would we have to wait for Intel to include it in their motherboards?