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Survey: Nearly 70% of Users Plan to Upgrade to iPhone 17
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As for the the op. I was pointing out a sweeping generalization based on 10 friends opinions is neither survey or useful.
And I'm pointing out the same about the SellCell survey. Realistically, you can't lambast one without lambasting the other, as they both are skewed.
Given the results and the timing of the surbvey results, the survey is very clearly a vehicle for promoting the new iPhones.
Who are SellCell? Well, they're a company who buy old phones from people when those people want to buy new phones, then they resell those phones that they've bought for more than they bought them for.
They are NOT going to tout the results of a survey they run which say that very few people want to upgrade, because they want to popularize upgrading phones so people sell them their old phones.
It goes without saying that they ran the survey on their own customers, who sell them phones and upgrade to new phones. The survey was designed to give the result they wanted. Which it did.
This is promotional material, not objective information.
This link: https://www.sellcell.com/
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This is true for every single purveyor of this type of information.
It’s impressive that the majority will upgrade to the iPhone 7 no matter what it is. How can you agree to upgrade to something that hasn’t been officially disclosed?
What a joke. Fire all designers. Clear the E-team. Launch a global search for the next Steve Jobs. Hate my iPhone 15 pro max but clearly keeping it, because any forward moves would be a severe downgrade. Got to be a Samsung mole planted at the highest level, producing non-ideas on par with brand suicide.
Absolutely as I’ve alluded to in a previous post.
Sure, but you can’t get customers to buy if they aren’t interested.
If people want to buy the iPhone 17, they will. They don’t need a survey to tell them to fork over $1,000 and more for a new iPhone.
Sure. But it’s still valid news for MR.
Love my iPhone 15 pro max, but will probably wait until the iPhone 18.
Impulsive buying at its worst. In my opinion, most of these upgrades aren't necessary. You have a very fine iPhone 15 or 16, and just for a few incremental features that you don't really need, you're going to spend 1,000 to 2,000 dollars again? No wonder Americans are so heavily indebted.
I do not plan on upgrading. I have an iPhone 15pm and plan on changing the battery soon. I get a lot of use out of this thing and that's the only "issue" I've had. I use to upgrade every year until I realized that I am bored with minor yearly upgrades.
70% my ass. The iphone is becoming more satanic with each release. We are close to becoming the phone once they implant that chip inside us. Then there won't be a need for phones anymore. Sick and evil people run this world.
A new survey has found that nearly seven in ten iPhone owners in the United States plan to upgrade to an iPhone 17 model, signaling strong demand ahead of Apple's expected unveiling of the devices at its September 9 keynote.
Smartphone price comparison platform SellCell surveyed over 2,000 U.S.-based iPhone users in August to assess upgrade interest and brand loyalty before Apple's event. According to the data, 68.3% of current iPhone users intend to purchase an iPhone 17 model at launch, marking an increase from 61.9% recorded ahead of the iPhone 16 launch in 2024.
The iPhone 17 Pro and iPhone 17 Pro Max models are expected to dominate early sales, accounting for 38.1% of planned upgrades. The standard iPhone 17 is the choice for 16.7% of respondents, while 13.5% expressed interest in the all-new iPhone 17 Air, which is expected to feature an ultra-thin design. Only 3.3% of respondents indicated they are holding out specifically for a foldable iPhone, which Apple has yet to release.
The survey highlights that 72.9% of users feel more satisfied with their iPhone today than in previous years, but 27.1% said they believe Apple has "lost its edge" compared to rival smartphone makers.
Battery life emerged as the most important upgrade driver, with 53.% of respondents citing it as their top reason for upgrading. Other motivating factors included new designs and features (36.2%), display improvements (34.3%), camera upgrades (28.1%), and AI and software enhancements (7.1%).
Price remains the primary deterrent, with 68.9% of users listing cost as the main reason for not upgrading. Satisfaction with existing devices is also a significant factor, with 71.7% stating they are content with their current iPhone. A smaller share of users cited interest in foldables (7.5%), discomfort with eSIM (6.6%), or interest in switching to Android (5.3%) as reasons for holding off.
Foldables from Samsung and Google are emerging as a competitive threat. If Apple does not release a foldable iPhone by 2026, 20.1% of respondents say they would consider switching to Samsung, and 10.2% to Google. Brand loyalty remains high, with 69.6% of respondents stating they plan to stay with Apple regardless of competing products.
When asked to choose between device thinness and battery capacity, 47.5% of respondents said they would accept a shorter battery life in exchange for a thinner design. Meanwhile, 29.7% said they are not interested in ultra-thin phones at all.
44% of iPhone users said they view Apple Intelligence as a very important feature. Another 33% said AI does not matter to them. When asked which company leads in AI, 44% named Apple, while both Samsung and Google were selected by 6.6% of respondents. Ten percent of users said no brand currently leads in the AI space.
36.8% of users would delay upgrading if prices rise significantly, while 29.2% said they would decide based on the size of the increase. Only 34% said they would proceed with their purchase regardless.
The survey was conducted using an online survey platform, with responses collected in August 2025 from a sample of over 2,000 U.S. adults who currently own an iPhone. The iPhone 17 lineup is expected to be announced on Tuesday, September 9.
Article Link: Survey: Nearly 70% of Users Plan to Upgrade to iPhone 17
7% is more credible
I use a 13 mini and love it. But I can understand switching to a 15 Pro. I wouldn't mind getting a 15 Pro myself for taking pictures; but my primary would still be the 13 mini.
Wait for the fold, it'll be smaller than the mini but with a pro set of cameras.
By the way, here are the past length-of-iPhone-ownership numbers from CIRP:
Continuous optical zoom is significant upgrade if it is true.
A new survey has found that nearly seven in ten iPhone owners in the United States plan to upgrade to an iPhone 17 model, signaling strong demand ahead of Apple's expected unveiling of the devices at its September 9 keynote.
Smartphone price comparison platform SellCell surveyed over 2,000 U.S.-based iPhone users in August to assess upgrade interest and brand loyalty before Apple's event. According to the data, 68.3% of current iPhone users intend to purchase an iPhone 17 model at launch, marking an increase from 61.9% recorded ahead of the iPhone 16 launch in 2024.
The iPhone 17 Pro and iPhone 17 Pro Max models are expected to dominate early sales, accounting for 38.1% of planned upgrades. The standard iPhone 17 is the choice for 16.7% of respondents, while 13.5% expressed interest in the all-new iPhone 17 Air, which is expected to feature an ultra-thin design. Only 3.3% of respondents indicated they are holding out specifically for a foldable iPhone, which Apple has yet to release.
The survey highlights that 72.9% of users feel more satisfied with their iPhone today than in previous years, but 27.1% said they believe Apple has "lost its edge" compared to rival smartphone makers.
Battery life emerged as the most important upgrade driver, with 53.% of respondents citing it as their top reason for upgrading. Other motivating factors included new designs and features (36.2%), display improvements (34.3%), camera upgrades (28.1%), and AI and software enhancements (7.1%).
Price remains the primary deterrent, with 68.9% of users listing cost as the main reason for not upgrading. Satisfaction with existing devices is also a significant factor, with 71.7% stating they are content with their current iPhone. A smaller share of users cited interest in foldables (7.5%), discomfort with eSIM (6.6%), or interest in switching to Android (5.3%) as reasons for holding off.
Foldables from Samsung and Google are emerging as a competitive threat. If Apple does not release a foldable iPhone by 2026, 20.1% of respondents say they would consider switching to Samsung, and 10.2% to Google. Brand loyalty remains high, with 69.6% of respondents stating they plan to stay with Apple regardless of competing products.
When asked to choose between device thinness and battery capacity, 47.5% of respondents said they would accept a shorter battery life in exchange for a thinner design. Meanwhile, 29.7% said they are not interested in ultra-thin phones at all.
44% of iPhone users said they view Apple Intelligence as a very important feature. Another 33% said AI does not matter to them. When asked which company leads in AI, 44% named Apple, while both Samsung and Google were selected by 6.6% of respondents. Ten percent of users said no brand currently leads in the AI space.
36.8% of users would delay upgrading if prices rise significantly, while 29.2% said they would decide based on the size of the increase. Only 34% said they would proceed with their purchase regardless.
The survey was conducted using an online survey platform, with responses collected in August 2025 from a sample of over 2,000 U.S. adults who currently own an iPhone. The iPhone 17 lineup is expected to be announced on Tuesday, September 9.
Article Link: Survey: Nearly 70% of Users Plan to Upgrade to iPhone 17
Hence me writing: Read the article.
Headlines are often truncated, for better or worse.
It’s not OK for a headline to be inaccurate and misleading. This one is.
