Apple products used to be very simple and straightforward. The most you chose was color, and maybe more memory. Now, the number of choices are overwhelming and confusing. And confusing customers has always been the antithesis of what Apple is about.I was seriously considering the 14 Plus until it launched with a starting price of £949. Sadly the 14 Pro Max wasn’t just £200 more here so the 13 Pro Max became a more attractive option. It ended up being slightly cheaper than the 14 Plus.
Worse still, Apple concocted this plethora of choices during the worst supply chain crisis if thirty years, so the ultimate choice is too often whatever the store has in stock.