I'd say marketing-wise that makes a lot of sense. It's a deception to believe psychology would not matter in the professional market.
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The Next Mac Pro
- Thread starter millertime021
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I'd say marketing-wise that makes a lot of sense. It's a deception to believe psychology would not matter in the professional market.
http://www.appleinsider.com/article...s_sandy_bridge_cpus_sooner_than_expected.html
https://www.macrumors.com/2010/07/16/usb-3-0-and-faster-firewire-in-next-mac-pro-imac/
not to bore you,but
what you think,are we close to it?
https://www.macrumors.com/2010/07/16/usb-3-0-and-faster-firewire-in-next-mac-pro-imac/
not to bore you,but
what you think,are we close to it?
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Thank you, Apple!
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Some interesting facts about 500 days ago...
http://www.wolframalpha.com/input/?i=July+16th+2010+-+500+days http://www.appleinsider.com/article...s_sandy_bridge_cpus_sooner_than_expected.html
https://www.macrumors.com/2010/07/16/usb-3-0-and-faster-firewire-in-next-mac-pro-imac/
not to bore you,but
what you think,are we close to it?
Well I'd say 'end of summer' means late September. I'm pretty sure we'll see a refresh after the BTS promo, but before October (for the Mac Pro). Then iMac by mid October.*
*if this report is true.
Party time!
As if to kill our buzz, Apple's supposedly planning to at least acknowledge that they might update the Mac Pro someday. Apple are such trolls.
I wouldn't take it as getting USB 3.0 or S1600/3200 FW either, as it read as if it were the writer's opinion, not fact. See below (from the Hardmac article).
It's technically possible it could be done without any real issues, but it just doesn't seem all that realistic to me (cost reasons), unless other changes were made that would make the PCB redesign worthwhile from Apple's POV (adds enough features that users would pay for the new systems, such as increased DIMM slots per CPU, eSATA,... that users are requesting).
One thing I have learned over the past few years is that Apple seems not to pay that much attention to what people are requesting and more towards what they want people to have or not. They like to set the trend.
They like to dictate what users do and don't need. Though in the past they set trends, its not really happening anymore on the desktop systems any longer. They've decided to skip out on features offered in many other systems.
The iDevices are another story however, as the iPad is a good example that they still make waves/set trends in other market segments.
Steve just responded to a question at the press conference:
"As a consumer electronics manufacturer, if we tell the world what our future products are going to be, they tend to stop buying our current products. And if they [do that], then we have a crisis and have to focus on that and stop focusing on new products... so in general, we don't tell people about new products until they're just about ready to go."
"As a consumer electronics manufacturer, if we tell the world what our future products are going to be, they tend to stop buying our current products. And if they [do that], then we have a crisis and have to focus on that and stop focusing on new products... so in general, we don't tell people about new products until they're just about ready to go."
I noticed that. I think there is an argument that things are a little different for the Mac Pro where purchasing decisions are made in a different way to more consumer oriented products. In addition if I'd known in March that there wouldn't be a new Mac Pro until September then I'd have bought back then.
With timely updates the secrecy isn't a problem, you know roughly when to expect something new, but at 500 days we're just left grasping at straws.
Couldn't he at least give us the year? 2012? 2013? 2014?
or
Be truthful and tell us that, "The 2009 will be the last Mac Pro made but not to worry because we will have a very souped-up iPad for all you Mac Pro users."
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You know the funny thing is that in a few years the then equivalent to the ipad may just be powerful enough to run all the pro apps wireless. Then again, tech does seem to move a lot slower than they ever predict.
hmmm . . .
"And in the computer business, we thought software was the most important tech. And we made our own OS. Our big insight 8 years ago was that for most areas of consumer electronics, it was going to shift from big displays or optical pickup heads for DVDs being important, or radios in cell phones, to software being the most important component. And we realized, we were pretty good at software."
by the way, does it drive anyone else nuts that no one of these reporters EVER asks about Macs at any of these question and answer sessions? It would be so easy for one of them to say , "hey Steve, by the way what about the Pro's?"
"And in the computer business, we thought software was the most important tech. And we made our own OS. Our big insight 8 years ago was that for most areas of consumer electronics, it was going to shift from big displays or optical pickup heads for DVDs being important, or radios in cell phones, to software being the most important component. And we realized, we were pretty good at software."
by the way, does it drive anyone else nuts that no one of these reporters EVER asks about Macs at any of these question and answer sessions? It would be so easy for one of them to say , "hey Steve, by the way what about the Pro's?"
and finally this . . .
"Jobs: I get a lot of emails, and I always have on some occasions replied to some of them. I can't reply to a lot of them, because I've got a day job. At some point people started posting on the web, which is a little rude, to be honest. And now the most recent phenomenon is, people are making them up. So don't believe everything you read. "
"Jobs: I get a lot of emails, and I always have on some occasions replied to some of them. I can't reply to a lot of them, because I've got a day job. At some point people started posting on the web, which is a little rude, to be honest. And now the most recent phenomenon is, people are making them up. So don't believe everything you read. "
Yah, it's annoying that the reporters don't ask anything about the MPs. But it's probably right where Jobs wants them.
Oh, and it's rude to post an email? Whatever!
The Enterprise market is definitely different than the Consumer market. Not just in how system purchases are planned, but even in what's actually available to build systems with. There's fewer primary parts choices (i.e. single socket per segment in the case of Intel = 3xxx/5xxx v. 7xxx). There's only one or two chipsets per family SP/DP (may have 2x parts differentiated by PCIe lane count for example).
Past that, is what vendors may want to add (features), that require additional semiconductors. SAS, RAID,... for example.
The consumer side is more volatile, as there's more segments in that market, and more parts choices to build systems on (multiple sockets for example).
If they can update the iphone every year, which I would think would be way more complicated an update than a desktop/server, the mac should be on the same 1 year schedule. On the PC side I was updating twice a year. Not everyone requires this fast a cycle, but the rest of the industry is moving at a much faster pace.
1 year? I are you kidding? They should be updating every 6 months at least.
There are (or should be) only 2 components that Apple couldn't buy from another company who already makes a better/cheaper one: The case, and the motherboard.
All the other components are available in plentiful quantities and are updated far more often than the MP by the 3rd parties that MAKE the current MP's hardware.
The only reason they don't is to save money by keeping it simple. By forcing the customer to buy 2 specific configurations per year (only an idiot would buy a CTO MP, look at those RAM/HD prices!), they make their supply chain more efficient.
That's the *real* reason why we have so few GPU options and why the MP isn't updated often: they don't want to have to keep their supply too heavily linked with demand. Their attitude is: You can have the crap we serve you or you can have NOTHING.
Just look at that idiotic fanboy circle-jerk they had today. They started out with a "funny" video about how "if you don't like it, don't buy it!" and "If you bought it, bring it back!" Yeah, thanks for the customer service, Appholes. I love the attitude of: we ignore your problems, as long as there are only a small percentage of users that are affected enough to be forced to do anything about it.
Of course, we've invested a heck of a lot more in our macs than iPhone users have in their equipment, so we're far more locked in. But I guess we can just "not buy it", right??
That's for consumer systems, not enterprise units (workstations and servers). Newer parts may release, but they're usually lower power models or different clock speeds that weren't available during the initial release.
BTW, this is for any vendor making such systems, not just the MP, as they're dependent on what Intel releases (ignoring AMD as they're not used in the MP currently, and it's not really much different there anyway for this particular segment).
Sadly this is all largely true. Just goes to show how good OS X is that we put up with Apple's business attitude.