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Quite steep, £599 for 32GB. I was hoping to get one. Anyone here care to enlighten me on the price difference for a Sin-Free/PAYG one from the US? It looked like a fair saving. I also take it that it is locked to AT&T?

Currently I have to fork out a £350 difference to change my 3GS to 4 - and I'd much rather use that cash for the snowboard I'm planning to get soon lol.

It's only about £90 cheaper I think. And you might get hit for import tax on top of that.
 
Ordered.

Just wondering though, is this a SIM Free phone Apple are selling, as I didn't see a place to select network carrier.

EDIT: Silly me. Just read it on the main pre-order page.
 
Whats the deal with reserve and collect at an Apple store if you choose contract as the option?

That has to be new contracts only surely!?

Just spoke to O2 about this, as I've reserved for store pickup, and I'll be upgrading my current contract.

They said that if we don't receive a micro-sim through the post, as was mentioned on one of the update emails (and it's possible ATM that we won't), then Apple will supply a blank SIM on the day of pickup which will have to be activated with your existing number. This could take upto 24 hours.
 
Confirmation that Voda goes live tomorrow. Following was an online chat with one of their Sales reps

You are about to be connected to a new connection sales adviser for Vodafone UK. Please note they do not have access to existing customer details and cannot process orders or upgrades. If you have a query of this nature please contact customer services.

You are now connected with Jessica.

You: Hi

Jessica: Hello, you're chatting with Jessica, one of Vodafone's online sales specialists. May I take your name please?

You:

Jessica: Welcome to Vodafone what brings you to our web site today?

You: I am looking to preorser the black 32GB iPhone 4 but can't see an option to do this on your website ?

You: preorder

Jessica: Great! As yet we are still finalising the price plans with Apple for the iphone 4, we are hoping to have the pre-order available and online as of tomorrow. Have you registered your interest for it?

You: yes I have. Do you know what time it will be live tomorrow ?

You: Also I thought you had finalised your pricing as I saw it online yesterday?

Jessica: No idea yet and its not for definite. You will be notified once it is all live online.

Jessica: Nothing price plan wise has been finalised for the iphone 4.

You: Do you know if the white one will be available to preorder too ?

Jessica: Yes we are getting the white and the black



Tomorrow for me it is then

The fact she's said they're selling white when even apple themselves arent selling it, suggest's she's just playing the guessing game 🙁
 
Kk thanks.

I've clicked the cancel reservation link in my email and then tried to edit the reservation but I never manage to login. My order should be safe, right?

Either ring or do another. YOur not committed. But to be fair, those people who are reserving a few because they cant make their mind up are being a bit unfair as I think there will be a shortage soon.
 
After a conversation with an apple rep I have found out that the iPhone on PAYG with orange or O2 will come with the 12 months free WiFi and 3G. 😀
 
Those of us that have reserved for store pickup... what's the story?

If they're first come first served I'll get there for 8AM (though that's hardly 'reserved' is it!), otherwise I might as-well just go at lunch - avoid the big queues! Unless there would be two lines, one for reservations and one for not?
 
Ordered 😀 16gig arriving to my house on the 24th. I thought about the pick up in store option but id rather not bother with the hassle.

Can't wait for it to arrive 😀😀
 
Hello,

So does this mean that they are sim free and factory unlocked. So that I just can put in any sim card I want here in Sweden?

//E
 
exactly!!!

here's an example:

subsidised contract for 18 months for 32gb iphone 4..
price: £279 + (£35pm x 18) = £909

the same handset bought from apple online using a sim only tariff 20pm
price: £599 + (£20pm x 18) = £959

not a huge amount of difference...

Yes, but you're forgetting that if you are happy to stay locked to a single network, you can get the phone at the reduced PAYG cost - not the sim free cost.

If the payg phone (locked to a network) cost significantly less than the sim free version you will save more! We just need to wait to find out how much the payg phones are!
 
Tube strike

There's a tube and DLR strike on that day unless it's been cancelled recently... might scupper my plans to pick up from Regent St.
 
Regarding all this VAT stuff, if a VAT increase in announced in the budget next Tuesday then I think it highly likely (see final paragraph) that the iPhone prices will go up but I also think it incredibly unlikely that it will affect anyone pre-ordering for June 24th.

Firstly, if it happens next Tuesday then it will be an announcement of a VAT increase. Many major retailers have gone on record as saying that they would understand and accept an increase provided they were given enough notice to make the change so the government will have been lobbied hard, and probably successfully, on the timing of any change. Because of this it is virtually inconceivable that the chancellor would stand up on Tuesday and say "from midnight tonight VAT is going up" (he does do this for alcohol, tobacco and fuel duty but that's far easier for retailers to adapt to without needing global changes to their accounting and point-of-sale systems). What is far more likely is that some weeks of warning will be given of a change.

Secondly, if the change does happen quickly then Apple and the networks have a way to protect customers at no cost to themselves. With my iPad I was invoiced a couple of days before delivery, when it was technically deemed to be "shipped". With VAT the critical date is not the date you pay Apple the money, it is the invoice date (except for a small company exemption to use cash accounting for VAT, something that Apple don't do, they use invoice-date accounting) so Apple (or the networks) could invoice on 22nd of June at which point they are under the rules of the current 17.5% VAT rate.

If/when VAT does eventually go up then in theory, for the sellers to recognise the same revenue, they need to increase retail prices (e.g. if they sell something for £117.50 rrp and VAT goes up to 20% then they need to re-price at £120 rrp in order to recognise the same £100 revenue on their books). This is why I think it is "highly likely" that if/when a VAT increase is implemented (again for emphasis, "implemented" not just "announced") the prices will go up. The only way they won't is if the sellers decide to absorb the cost themselves so, in the example above, keep the price at £117.50 but need to make the 20% VAT payment to HMRC so now only bank just under £97.92 themselves. This is the point where we might get an idea of how generous a margin there is in the channel on the iPhone 4.

- Julian
 
Just got confirmation of my order and reserved one too just in case something goes wrong.

Now need to call Orange at some point to see if I can order a replacement microsim.
 
Well I am happy that the iPhone will come with free 3G and WiFi. I'll play with one after the 24th and then buy it 😀.
 
Those of us that have reserved for store pickup... what's the story?

If they're first come first served I'll get there for 8AM (though that's hardly 'reserved' is it!), otherwise I might as-well just go at lunch - avoid the big queues! Unless there would be two lines, one for reservations and one for not?

If it's reserved then it's reserved for you till the end of the day.
 
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