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Just in general, what are the advantages of an iPad over a MS Surface? I've seen a commercial where Microsoft says the Surface is more powerful than a MacBook (MacBook Air?) but how does the Surface and IPad compare using price and performance? Not likely to upgrade because we got 2 new iPads just last year, but I'm curious since they are both emphasizing the hand drawing and shading capacity of their units. Since I can't draw anyway, it's only curiosity.

It really depends on what you are looking for. iOS has a better touch experience than Windows, IMO. It's not that the touch screen is bad on the Surface, but more that the gestures are a bit more limited, and driven by the fact that it is still the same basic UI paradigms since Win95, just now you can interact with those paradigms using a finger rather than a mouse. I'm also not a fan of their virtual keyboard. But the Surface is honestly currently better for creatives that spend a lot of time with something like a Wacom and Photoshop/InDesign/etc.

Apple's trying to break into the same sort of creative market that the Surface is well positioned for. Unfortunately for Apple, the developers aren't biting. Turns out, it's a hell of a lot cheaper to add basic touch support to a Windows app than it is to re-do an entire UI, and lose plugin support while you do it.

My own preference is an iPad, but I also am not a creative that spends a lot of time with a Wacom and Photoshop. Although I do some work in Photoshop / Affinity Photo, it is more amateur photography, not drawn artwork or detailed work that can use the same sort of pen input. The iPad is what's replaced my Moleskine and assorted tools. Being able to organize my thoughts, my tasks, my notes. It helps me be creative, but it isn't where I do my creative work if that makes sense.

In terms of price/performance, the A9 in the Pro is pretty good. It's in the same ballpark as the 12" MacBook. The Surface Pro can be competitive on that front since you can get an m3 to make it nice and cheap. But it can also go up to an i7 which puts it in MacBook Pro territory for 13" MacBook Pro prices.
 
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I knew it wouldn't be 10.2, but I tpdidnt think 10.9". I suppose the bezel free aspect will allow that however.

It's another example of form over function - smaller bezels looks a lot better but try holding an iPad 4 or below and the larger bezels make it more comfortable to hold.

I predict two potentials solution that will solve this problem.

1) The reverse side will have touch sensitivity therefor a gripping hold can be detected
2) A digital bezel i.e. an are of screen inactivated by software to set design / user preference
 
I'm not due a new iPad soon, but I look forward to a bezel-free 13" iPad. That would be much lighter and smaller than the current one. It must have a better battery life than 10 hours, though. The first iPad had 10 hours in 2010; it's not acceptable now. My iPad Air 2 regularly conks out in a day, and has much worse battery life than my original 2010 iPad, despite Apple quoting the same battery life figures. I want 15 hours, please; take note, Apple.

Finally, iOS must be optimised for the iPad! Every day, I cry with woe internally at the ridiculous nature of iOS on the iPad. Just give us a proper file system, let us set default apps for everything, and write software that actually takes advantage of the iPad's power. I love using it, but in no way is it a Mac replacement for me.
 
It really depends on what you are looking for. iOS has a better touch experience than Windows, IMO. It's not that the touch screen is bad on the Surface, but more that the gestures are a bit more limited, and driven by the fact that it is still the same basic UI paradigms since Win95, just now you can interact with those paradigms using a finger rather than a mouse. I'm also not a fan of their virtual keyboard. But the Surface is honestly currently better for creatives that spend a lot of time with something like a Wacom and Photoshop/InDesign/etc.

Apple's trying to break into the same sort of creative market that the Surface is well positioned for. Unfortunately for Apple, the developers aren't biting. Turns out, it's a hell of a lot cheaper to add basic touch support to a Windows app than it is to re-do an entire UI, and lose plugin support while you do it.

My own preference is an iPad, but I also am not a creative that spends a lot of time with a Wacom and Photoshop. Although I do some work in Photoshop / Affinity Photo, it is more amateur photography, not drawn artwork or detailed work that can use the same sort of pen input. The iPad is what's replaced my Moleskine and assorted tools. Being able to organize my thoughts, my tasks, my notes. It helps me be creative, but it isn't where I do my creative work if that makes sense.

In terms of price/performance, the A9 in the Pro is pretty good. It's in the same ballpark as the 12" MacBook. The Surface Pro can be competitive on that front since you can get an m3 to make it nice and cheap. But it can also go up to an i7 which puts it in MacBook Pro territory for 13" MacBook Pro prices.

Thanks for the detailed answer.
 
I'm fairly certain these analysts are literally just repeating the rumours they've read on this site.
If that were true for all analyst rumours, we would have a chicken and egg problem. All joking aside, what you say might be true in this case but there is also the possibility that these analysts have received some information corroborating information previously published here. Thus, though they might not have any new information, they might have reached a trust level that led them to publish this information.
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The iPad is already dead.

All I'm seeing here is a complete lack of focus and vision. With iPad sales in continual decline, this is not how you build new business.
By that yardstick, every product category could be considered to be free of focus or vision merely by a product category.
 
Just in general, what are the advantages of an iPad over a MS Surface? I've seen a commercial where Microsoft says the Surface is more powerful than a MacBook (MacBook Air?) but how does the Surface and IPad compare using price and performance? Not likely to upgrade because we got 2 new iPads just last year, but I'm curious since they are both emphasizing the hand drawing and shading capacity of their units. Since I can't draw anyway, it's only curiosity.
Advantages: streamlined hardware with software, mobile operating system, developed app store.
Disadvantages: price, lack of pro apps.

A computer OS on a tablet is one of the worst technological ideas by a major tech company in the last decade.
 
I'm willing to bet they get killed off. At least the mini. Apple doesn't care about bringing users into the Mac ecosystem anymore. For those that want macs they will offer their expensive models. They want casual "affordable" computer users (the target audience for the Mac mini and 11" MacBook Air) to buy iPads.

You may be right, but I still feel they are working towards a new mini around the size of the apple tv.
 
for pete's sake, Apple can't you come up with a design that makes the iPad comfortable to actually hold for any length of time. Reading on an iPad is torture unless you have something to prop it up for you.

That's why iPad mini is where it's at. I'll never buy a larger iPad. I was hoping the mini would go Pro, but it seems not. Instead, they're gonna sell the mini 2, the mini 4, the Air 2, the Pro in 9.7 and 12.9, and a new bezel-free model in 10.9.

Unbelievable.
 
I like to have some bezel on my devices. They give me something to grasp when I actually hold the device (since I can't palm a tablet like I can a phone) and don't want to cover the screen or trigger another touch.
 
I'm a bit sceptical about the bezel free iPad. The system needs to be damn good at recognizing if the user is holding it or touching it..
 
Same here. However the coolness of the bezeless might wear off compared to having macOS.
Having owned both an iPad 3, and a mini, the iPad is a device that I feel needs a bezel.

Even if Apple builds in great touch rejection so we don't get false touch events, covering the display with your fingers is really annoying, especially when reading.
 
What about non-Pro? I would prefer a cheaper one with no pencil support.

I also would like to know if the Air line still exists? And if there is only one line, why not just call the iPad Pro an iPad?
 
People are losing interest in iPads. There is no need to upgrade your iPad unless you're still rocking an iPad 3. And as long as iPads keep running iOS, it will continue that way.

Who is going to buy these new iPads? Maybe apple fanatics and that's it. Why do we need yet another size iPad?
 
I think my Air 2 is just perfect on the outside. More microphones, better SoC and better screen would be nice. Camera upgrade as long as its flat lense like now. Not acceptable with it sticking out like the iPhone.
 
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