This crowd you speak of seems to have grown stronger over the last few years. Of course, it is hard to know who is behind the keyboard of these comments but I'd suspect they might be inexperienced at seeing the bigger picture. Apple is great - at the same time, pretty much all they do is to lock users in tighter and tighter. Either play by their rules or don't... and get lost. There is no grey space and no arbitration process via some independent institution like in the case of Tile and the FindMy network exclusivity. This is why the anticompetitive hearings currently going on are somewhat important towards determining the near-term direction of the industry. Microsoft, and then Google, got hammered earlier on and perhaps it is now Apple's turn. Power is great as it can shape industries for the better but it can also discourage innovation from smaller startups due to the enormous moats built out by the incumbents over many years. The Apple sweethearts/sycophants seem to believe that the only place from whence innovative ideas can spring forth is 1 Infinite Loop, Cupertino. If anything, this crowd is just repeating monopolistic capitalist apologia. Again, I am a huge fan of the company's progress and products but at some point, overwhelming power is overwhelming. In an ironic way, perhaps the voices saying 'Apple took the risks and now has the right to take their reward' should switch to calling for the reduction of the company's power in order to allow the next behemoth to take over. After all, new standards and products mean all new ecosystems to buy into! Just think of how great that will be for the economy...