Why can’t Tim just focus on products? Jobs never spoke on social issues of the day
Probably because the two were nothing alike.
While Steve Jobs held the title of CEO, the reality was that Tim Cook was largely the one handling his actual CEO duties (the day to day running of the company), which in turn freed Steve Jobs up so he could have a more active role in designing products.
In a sense, it was like Tony Stark outsourcing the running of his company to Pepper Potts so he could be free to create new iron man suits.
As such, it’s no surprise that Tim Cook was made CEO of Apple after Steve Job’s death, because that was what Tim Cook was already doing at Apple anyways. Meanwhile, the successor to Steve Jobs as product visionary would be Jony Ive (until he left Apple), and my guess is that said role is likely now held by Jeff Williams, though it is likely still a joint responsibility by the design team overall.
That’s why I don’t blame Tim Cook for “not focusing on products”, because that’s not his job, nor is it his expertise. Rather, given Tim Cook’s expertise is in operations and numbers, it’s little surprise that he has taken well to being the new public face of Apple. Nor is he afraid to use the exposure afforded to him as Apple’s CEO to speak up on issues that are important to Apple.
Cook is redefining the Apple CEO role and by extension, the role CEOs should play in today's society. And I personally wouldn’t have it any other way.