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Tim Cook: Apple Watch Sales 'Exceeded Expectations'
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It's rare to find a voice of reason on these forums. The numbers were fantastic. Apple is growing nicely and executing well while the analysts are screwing up, yet it's Apple that gets punished by Wall Street. However, I have a feeling the sell-off will be short-lived and I expect Apple to rebound quickly.
I totally agree with this. I don't know who designed the current in-store AW sales strategy but I find it very poor. the interaction with display models is extremely limited and doesn't really show what an AW is good for. even when you do a try-on it's only about the bands and the try-on watches are in demo-loops. this is not well thought out.
Passing Grade
O - Outstanding
E - Exceeds Expectations
A - Acceptable
Failing Grade
P - Poor
D - Dreadful
T - Troll
At least the watch got a passing grade.
O - Outstanding
E - Exceeds Expectations
A - Acceptable
Failing Grade
P - Poor
D - Dreadful
T - Troll
At least the watch got a passing grade.
Good for Apple, I'd be curious to know what their expectations were. I think the real question of how successful it has been will only be if they eventually decide to break it out into it's own product category. As long as it sits in other it seems as if they aren't confident in its ability to maintain sales past the initial launch window.
http://m.fastcompany.com/3042987/you-guys-realize-the-apple-watch-is-going-to-flop-right
If you disagree with what is said in that article, then, sorry, I just don't think your looking at this product objectively. Just because we all love Apple products doesn't mean we will shouldn't scrutinize decisions that may turn out to be the wrong one.. And so far, this product is not catching on with the public. This product category, right now, doesn't serve much function.
If sales were through the roof, we would know the real numbers. I hope I'm wrong when I say this, but it sure seems to me that Apple is undergoing a subtle shift where computers are losing performance, odd color choices are being introduced, just more and more "in your face." If that makes any sense. Silver aluminum is being replaced by gold. Einstein and Bob Dylan are being replaced by Pharrel, Drake, and Dr. Dre. Former heads of designer fashion houses are being out in charge of its retail stores. Certainly doesn't feel like the Think Different company where quiet sophistication is king does it?
If you disagree with what is said in that article, then, sorry, I just don't think your looking at this product objectively. Just because we all love Apple products doesn't mean we will shouldn't scrutinize decisions that may turn out to be the wrong one.. And so far, this product is not catching on with the public. This product category, right now, doesn't serve much function.
If sales were through the roof, we would know the real numbers. I hope I'm wrong when I say this, but it sure seems to me that Apple is undergoing a subtle shift where computers are losing performance, odd color choices are being introduced, just more and more "in your face." If that makes any sense. Silver aluminum is being replaced by gold. Einstein and Bob Dylan are being replaced by Pharrel, Drake, and Dr. Dre. Former heads of designer fashion houses are being out in charge of its retail stores. Certainly doesn't feel like the Think Different company where quiet sophistication is king does it?
Well, if you beleive in the shady hints made by TC the same can be said about you as well.
Smartwatches will be the future, but not now. We are making the modest first steps in this filed. What concerns the
Watch and sales numbers: we have them: "exceeded expectations", "we feel really great about how we did", "June sales were higher than those in April or May", "we beat our internal expectations", "very good news in sales"... It is more than enough for an analytical mind.
Calling the guy at starbucks a barrista perfectly mirrors calling an AppleWatch a timepiece.
Maybe because other people don't share your experience? I've yet to see the first Apple Watch in the real world. Even if Apple sold something between one or two million of those watches, that's basically nothing from a global perspective - those watches become needles in the haystack when you distribute them over the globe.
Yes, considering their price and the margins for Apple, they are still a financial success - for now. The question is if it stays that way or if they will disappear from the radar screen after a while because consumers will eventually discover that those watches are just gadgets with extremely limited usefulness and then will lose their interest in them.
I usually can also come up with excuses for buying some new toy for myself. But I still have not come up with anything that would justify buying a smartwatch - and that includes all available smartwatches, not just the Apple Watch. I haven't worn a watch in over two decades, and never missed one. If I want to know the time, I take a look at my phone. Like probably several billion other people on this planet are doing it nowadays.
Selling watches in 2015 has become a rather difficult job. I think Apple should have invested their efforts in another category of wearable products.
Tranlslation of ""We beat our internal expectations" for the watch"
We cant believe people bought this useless fashion accessory, for our next product lets just sell a necklace or ring that has no use whatsoever and slap an Apple logo on it, and have the logo light up, but lets put a battery in thats so small it only lasts 5 minutes... if they like a watch that they have to charge every day they will love a necklace they have to sit next to a wall socket and have plugged in all the time.
We cant believe people bought this useless fashion accessory, for our next product lets just sell a necklace or ring that has no use whatsoever and slap an Apple logo on it, and have the logo light up, but lets put a battery in thats so small it only lasts 5 minutes... if they like a watch that they have to charge every day they will love a necklace they have to sit next to a wall socket and have plugged in all the time.
Owwwn please!! We have extremes of both users who would twist the numbers. Its getting really boring hearing that the haters are the problem on these forums!
By extremes it's haters and apologists. Critizise both.
You need to change your statement to "some guys here wanted the AW to (miserably fail) / (gloriously succeed) "
I just don't see a lot of young people wearing watches anymore. Apple will sell some watches and it will probably do fine as a hobby product, but honestly I don't see it becoming the next "big thing" like the iPhone. I still wear a watch, but I'm in my late 30's and my younger friends in their early 20's laugh about it saying that no one wears them anymore except old farts.
same here. I would have been happy had it not been a watch but a band I could wear on the other hand.
for people who want a watch/band in one, I guess its perfect. Though less and less people wear watches. Only reason i wanted a "band" was for exercise tracking, and this market space seems popular.
There are also many circumstances/professions where watches cannot be worn, ruling out entire groups of people.
For example, healthcare. It's standard now across many countries, for all healthcare staff (doctors, nurses, physios, lab staff, etc) to be 'banned' from wearing watches, for infection control reasons. No watches, no bracelets, and short sleeves (or sleeves rolled up). This is to help ensure good hand washing, and reduce infection transfer.
[It's a bit lacking in evidence (!) but it's the NHS policy now, so there's no arguing..]
So, like many other doctors, I stopped wearing a watch at work.. and therefore by default, stopped wearing one most of the time. I have several nice mid-range watches.. sitting unused at home. So it wouldn't matter how amazing the Apple Watch becomes, it's not a purchase for me.
For example, healthcare. It's standard now across many countries, for all healthcare staff (doctors, nurses, physios, lab staff, etc) to be 'banned' from wearing watches, for infection control reasons. No watches, no bracelets, and short sleeves (or sleeves rolled up). This is to help ensure good hand washing, and reduce infection transfer.
[It's a bit lacking in evidence (!) but it's the NHS policy now, so there's no arguing..]
So, like many other doctors, I stopped wearing a watch at work.. and therefore by default, stopped wearing one most of the time. I have several nice mid-range watches.. sitting unused at home. So it wouldn't matter how amazing the Apple Watch becomes, it's not a purchase for me.
Yes, u would think anything that can do more than an original iPhone and ipad sell more than they did...
To me, I can only see that as "well it can do more, why wouldn't it sell more" ?
Have we not witness any products that were fell flat on their faces ? huh ...
We are talking Apple here,,,, Not dell...
But its good anyway... I don't really think Cook needed to point this one out
To me, I can only see that as "well it can do more, why wouldn't it sell more" ?
Have we not witness any products that were fell flat on their faces ? huh ...
We are talking Apple here,,,, Not dell...
But its good anyway... I don't really think Cook needed to point this one out
Apple just grew 30-50% in revenues and profit in one year. Did you just miss that? And they're ordering 15-20% more phones this holiday season; for most companies, growing 15-20% when your already at 50B in profit from would be a pretty good year... That would probably get them close to 900B in market value.
BTW, people were saying the EXACT same thing 3 years ago about Apple.