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Tim Cook: Chinese Consumer Tastes Fueling Gold Color Options, Apple Watch Developer Interest High
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That would be the space grey. Dark colours both absorb and radiate heat the quickest.
Make up your mind Apple. Is design still king, or is it the almighty dollar now?
It's clear which one Steve Jobs would have picked.
It's clear which one Steve Jobs would have picked.
An interesting point, I've not thought about that. I haven't noticed many consumer goods in that milky Jade colour, but I've not really been looking for it, I'll keep an eye out.
I know the beauty of Jade is in the deep translucence of the material, so it might be hard to replicate it with aluminium. I'm sure if Apple sold Jade coloured products they'd sell though!
Obviously red is a lucky colour in Chinese culture as well, but I cant say I see loads of red iPhone cases.
This is totally subjective, but the desire for gold products might have a deeper sociological desire to 'compete' with western wealth, which does drive the sales of western luxury brands and the perhaps also mistaken assumption that 'gold is good'?
And it is not limited to wealthy people, but also those who want to show their wealth, although they are not so wealthy to maintain high end products. They must thank to Apple that this device does Not need Extra attention if they use it as a basic mobile phone.
OhThis thread needs more "tuhao jin":
A whole tower, in garish gold. Shenzhen downtown.
Gorgeous.
This thread needs more "tuhao jin":
A whole tower, in garish gold. Shenzhen downtown.
I see your tuhao tower and raise you a massive kuai
I think you win the internet today. iOS and OSX are not crap either.... OSX is fine on my Macbook, iOS has the occasional crash but its not frequent at all.
Apple CEO Tim Cook recently confirmed China's integral part in the company's decision to pursue a gold design option in many of its devices. Speaking with a Chinese-language version of Bloomberg Businessweek, Cook stated that the addition of a gold option within the iPhone 5s lineup in 2013 "reflects in part the popularity of that color among Chinese users."
Apple's decision to tailor major aspects of its devices to China makes sense, given the Greater China area has become the company's second-largest market over the last few years. In the second quarterly earnings call of 2015, Cook detailed an all-time quarterly revenue record for the Greater China province, growing 71 percent year over year to a grand total of $16.8 billion. According to data compiled by Bloomberg, China accounted for a total of 29 percent of Apple's revenue in the March quarter.
In the same interview, the Apple CEO reiterated strong developer support for the Apple Watch with over 3500 apps available for the new wrist-worn device. That compares to roughly 500 apps available for the iPhone at the 2008 debut of the App Store and 1000 for the iPad at its 2010 launch.
Cook finished the interview by noting Apple plans to begin more than 180 trial programs in various schools in China, with an aim to "transform traditional educational models and help students contribute to society." Cook and Apple hope to do this through various Apple-inspired training programs, from helping kids learn the ins-and-outs of music composition with GarageBand to teaching hearing-impaired children how to use smartphones. The company hopes to see the program double in number by the end of 2015.
Article Link: Tim Cook: Chinese Consumer Tastes Fueling Gold Color Options, Apple Watch Developer Interest High
It is amazing how everyone thinks he can be negative about someone else's personal taste / preference.
Here I always wondered who buys that gold stuff. In my head gold is associated with bad taste. No way around it that is how I am programmed.
It is funny how in many 2nd world countries gold is still associated with good things but in the first world it is more often associated with rappers and rich people with bad taste. In the end it is just a color of a metal that used to be synonymous with riches. Now Platinum is more expensive and its silver ranks higher in style value.
It is funny how in many 2nd world countries gold is still associated with good things but in the first world it is more often associated with rappers and rich people with bad taste. In the end it is just a color of a metal that used to be synonymous with riches. Now Platinum is more expensive and its silver ranks higher in style value.
first, i'm an american guy not of chinese descent and i have a gold macbook and iphone 6. second, there's a lot of weird racist **** here.
I agree, its called gold but it's not gold at all, at least the MB and phone, the true gold is much more shiny and yellow, this Apple Gold has much more red in it. I like it. If it were called called bronze people wouldn't write all these negative comments.
Agreed.
My girlfriend is going to get a gold iPhone 6 tomorrow. I should have told her "but MacRumors says no one wants the gold one!"