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Tim Cook Teases New Apple Product Announcement This Week: 'There's Something in the Air'
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Plot twist: you know what’s in the AIR? AI! Introducing brand new identical, yet best ever MacBook AI and iPad AI – with brand new prices!
I think it’s literal. It’s “just air”.
“Announcing the new Apple Empty Box. Filled with absolutely nothing. This isn’t a beta version. Nothing, absolutely nothing can go wrong. Air just works. All for the incredible price of $999. And there’s more. We’re now taking pre-orders for the new Air Pro at an amazing $1,999. It’s exactly the same box, but we’ve written ‘Pro’ on the side. And we think you’re going to love it."
“Announcing the new Apple Empty Box. Filled with absolutely nothing. This isn’t a beta version. Nothing, absolutely nothing can go wrong. Air just works. All for the incredible price of $999. And there’s more. We’re now taking pre-orders for the new Air Pro at an amazing $1,999. It’s exactly the same box, but we’ve written ‘Pro’ on the side. And we think you’re going to love it."
All M-series Macbook Airs starting with the first model in 2021 have had Thunderbolt 4 ports. Is the expectation that they'll be getting Thunderbolt 4 digital video output? They're currently limited to Thunderbolt 3 for video output.
Edit: I see now that my source for this info lists the Thunderbolt version numbers in a confusing way, using terms like "Thunderbolt / USB 4", and that these ports are actually Thunderbolt 3 speed, power delivery, number of monitors they support, etc. So upgrading the ports on Macbook Airs to true Thunderbolt 4 would be a welcome thing.
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It isn't, it's just an M4 chip upgrade, and slight upgrade to the webcam
Surprised no one has pointed out this is the exact same branding as the M2 MacBook Air had on Apple.com when it first launched.
He uses his personal X account when he's heard a rumour within Apple that he can't resist sharing with the rest of us. It might lead to nothing, but there's definitely a chance it could come true.
Clearly X is bringing in eyeballs more than just putting it on the Apple website. This is why personal reasons should not be a factor in making business decisions.
The reason is Apple has never used that account to post anything, they just got it to use a placeholder account that can be used when official sponsored ad posts are shown on your feed, as it has to be from some account. Otherwise, the actual account has never posted anything as far as I'm aware. Secondly, an ad on Tim Cook's account makes it seem more personal.
Hmmm.... no.
Although, the long-running religious fervor for putting money-making above all else in this country certainly has trained entire generations to think that way.
If they could fit a battery and charging system into a credit card, then they better fit more battery life into an Apple Watch.
Uh...yes.
X platform brings in more dollars which funds more projects, more products, more services, and of course keeps shareholders happy which you probably don't care about but it's a fact of life from buying products from a publicly traded company.
if shareholders aren't happy, Tim Cook would just raise prices or find some way to extract $$$ from you to which you will pay or you will refuse by leaving the Apple ecosystem. if that's the case, was all of that trouble worth getting Tim off of X?
Doesn't the object flying through the AIR letters look more like an Apple Pencil? Can't see the ends of the object (seems almost purposefully masked/cut out), but the lateral edges look more pencil-like. Not perfect/the angle makes me think a bit more pronounced, almost like a carpenter's pencil (I think some other popular tablet pens have that look). But it's an odd object to use to do that when they could have used anything. Anyway, makes me think iPad Air first, possibly combined announcement with MacBook Air (are they really going to do separate events for these? Seems a bit much...but they've definitely been changing up their announcement strategy anyway since COVID).
OR, sure, finally a touch-screen MacBook Air compatible with Apple Pencil. But...probably not. I think we'd hear more rumors beforehand if Apple was finally doing away with its stance on touchscreen laptops (and it'd be a shame anyway...I don't know a single friend with a lame HP touchscreen laptop that actually uses the touchscreen a month or more into ownership).
OR, sure, finally a touch-screen MacBook Air compatible with Apple Pencil. But...probably not. I think we'd hear more rumors beforehand if Apple was finally doing away with its stance on touchscreen laptops (and it'd be a shame anyway...I don't know a single friend with a lame HP touchscreen laptop that actually uses the touchscreen a month or more into ownership).
The thing that flies past the "Air" word looks like a closed laptop.
Apple introduces the electronic sneakers. They measure your steps more precisely, can detect walking anomalies, etc.