Why would a CEO of a huge company be the one to introduce a product? Their job is to run the company, not to be a mascot and salesmen.
Don't most companies just have marketing execs do these type of events?
I don't see how having Steve doing the keynote could be a bad thing if he is feeling up for it. I don't think that will undermine Cooks appeal as CEO, I don't think apple wants another person to be so closely connected to the company that if he leaves their stock will drop. Cook is a good business guy but he doesn't have to be the salesmen and visionary that Jobs is, he can hire other people to help with those roles.
Really Apple could hire anyone to do the keynotes Jobs, Woz, Schiller, pee wee hermen whoever.
Don't most companies just have marketing execs do these type of events?
I don't see how having Steve doing the keynote could be a bad thing if he is feeling up for it. I don't think that will undermine Cooks appeal as CEO, I don't think apple wants another person to be so closely connected to the company that if he leaves their stock will drop. Cook is a good business guy but he doesn't have to be the salesmen and visionary that Jobs is, he can hire other people to help with those roles.
Really Apple could hire anyone to do the keynotes Jobs, Woz, Schiller, pee wee hermen whoever.