Why won't this thread die?
Because it's a silly name. It's based on an area in California? It seems that most Californians haven't even heard of the place, let alone the rest of the world. When I first read the name I thought, 'Who's a Maverick? The users? Customers of the world's biggest company are really mavericks?? In what way? Maybe Apple are mavericks - are they? Those likeable but cheesy guys in smart casual suits and expensive cars are mavericks? Maybe the software is a maverick, but that doesn't make sense either because it's plural and maverick software would probably be unreliable..' etc, etc.
Now I hear that it's a place in California I'm no happier because the connotations of misguided self-importance remain. I like a bit of surfing myself when I go on holiday but what has that got to do with Apple and an operating system? At least the big cat theme, although equally dumb, was humourous and graphically recognizable to most of the world. This particular name just smacks of self importance and a California based naming convention would quickly become dull: where next are they going to pick - Owens Valley? Schwarzenegger Villas?
