MH01
Suspended
I didn't, have not, and don't foresee a point in time when I would use the reservation system. I am not aware of the TOS.
Granted, I agree the TOS is important. I am coming from the standpoint that a reservation is a reservation. It means a phone has been set aside for the reserver. Apple has agreed they would hold the phone until the customer can come in and pay for it. Why else have a reservation system? It's to eliminate the long tiresome lines. The customer has made plans to come in and complete the transaction. These plans can be as much as traveling 100 or more miles, for 6 or more hours, depending on where you live. The plans could be as much as taking time off from work. The plans could be any number of things. Time out of my life, so I don't have to stand in line, which is even more time.
How do you put into perspective a broken promise? How do you hold accountability? The condition of the promise depends on the relationship, as well. If you sign a contract with AT&T for 2 years service, but you decide to switch and go to Verizon, that is a broken promise that has monetary consequences.
I suggested that Apple offer the phone for free. I would not ask them to do this.
This would be a grand gesture, would it not?
Technically, you can't ask them for anything but a reservation. It's not about entitlement. Let's get away from that aspect. It's about broken promises and grand gestures to make the situation an amazing experience.
Imagine this, OP posts, I reserved a phone with Apple, and when I got there, they didn't have it. The manager came out and said, OP we are very sorry this happened to you. I am willing to do this. The phone is on us, but it has to be 16GB you can get the phone you want, but you would have to pay the difference. Change the offer as you see fit. Can you possibly imagine the response on both sides?
OP: OMG Apple made a mistake and gave me a free phone. I am telling all my friends about this. What a great company.
Apple: How many free phones did we give away today? 2 per location? We have to do something about this. It's a nightmare.
Two things happen in this hypothetical scenario, Apple get's great PR. The cost, $100,000 for the PR, but it's worth millions of dollars, in return. Apple, not one to say it's simply okay to forget about $100K in lost product, will invariably do something about fixing the problem.
So no, a free phone is not unreasonable consideration. There are other problems you do see them replacing phones for - a lot of other reasons, broken/defective, customer's fault etc. This is just one more thing though. Repairing a broken promise. Not as an entitlement, but as a good gesture and good PR.
Giving away a free phone results in customers expecting a free device everytime something goes wrong. A very bad precedent set, as customers will exploit it. Word will spread and you will have customers arguing with managers in other Stores sayin, "i saw on Twitter X got a free phone" the same happened to me or close enough , I demand a free phone. Customers will create issues!!
It's entitlement ! A free case or accessory is compensation . And it's entitlement from APPLE customers, cause I have never ever seen customers of other products on forums anywhere expect a free device is something went wrong.