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The problem with using the iPhone as a compute device to drive AR glasses is the same reason mobile VR failed; battery anxiety.

Article doesn’t really go into the capabilities of glasses though, could be anything from lightweight “smart” glasses to AR glasses and many room in between.

Pretty sure mobile VR (like Samsung Gear VR) failed because putting your phone inside a headset is dumb and adds unnecessary weight... I don't recall many devices tethered to a phone via a cable outside of AR/video glasses; which have not failed. Xreal, Viture, etc. are doing fine and keep releasing new products.

Depending on apple's design goals, they could add a battery to the headset, and/or you can just attach a magsafe battery pack to the phone. Not a major issue compared to AVP which also connects to an external pack for power.
 
This device is not for the average consumer. It isn't for consumers at all.

This is a Pro device for early adopters who want access to the technology so that they can create uses for it. Don't take my word for it. Read what Tim Cook says.
As I remember Tim Cook called it "movie machine". That sounds like consumer product, not prosumer.

“I began to use it to screen entertainment. I watched the third season of Ted Lasso on the Vision Pro,” Tim says, proudly.
 
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they need to go back to the drawing broad releasing the same thing at that price with a newer chip will not improve sale numbers
 
Surprised they’re only ‘considering’ the connected glasses. Most would likely agree that when you have a computer as powerful as an iPhone, it makes sense to offload processing to it.

especially when the headset already involves having a battery brick in your pocket. Makes total sense for them to have it be an iPhone accessory. Reduces price, reduces weight, you can make the cord be an extended battery pack that the phone goes into just like those battery cases they used to make. Clearly they aren't planning ahead well though leaving 8gb in place so long on their computers and now leaving usb 2.0 transfer rates on their usb-c ports for some models
 
"Considering"?
Apple Vision will never take off without an entry level variant.
Only Gurman is “considering“ what to predict and what not.
I’m sure Apple already know their next steps with Vision Pro.
 
As I remember Tim Cook called it "movie machine". That sounds like consumer product, not prosumer.

“I began to use it to screen entertainment. I watched the third season of Ted Lasso on the Vision Pro,” Tim says, proudly.

Tim also said it is not a consumer device, it is for early adopters who want access to the technology. The two statements are not contradictory.

It is a movie machine -- for early adopters wanting access to the technology.

It is absolutely the best TV in my house and it has provided the best movie experiences I've ever had. The 3D Marvel movies are wonderful to watch. Avatar II was, to me, a mediocre movie but the 3D was simply stunning. And Apple's recent release of Submerged is the most powerful and emotional thing I've seen in ages, probably ever because of the immersive nature of it.
 
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This is great news. I will immediately upgrade to the new M5 AVP from my M2 AVP. I am sure there will be are some great spatial computing Apple intelligence elements that will be added. I may trade mine in, but likely I will keep it for others to use, or give it to someone in the family. The glasses supported by an iPhone would be an entirely different product with an entirely different market. It will be interesting to see what they do with that, if they do anything at all.
 
Tim also said it is not a consumer device, it is for early adopters who want access to the technology. The two statements are not contradictory.

It is a movie machine -- for early adopters wanting access to the technology.

It is absolutely the best TV in my house and it has provided the best movie experiences I've ever had. The 3D Marvel movies are wonderful to watch. Avatar II was, to me, a mediocre movie but the 3D was simply stunning. And Apple's recent release of Submerged is the most powerful and emotional thing I've seen in ages, probably ever.

Tim only said that after sales figures dropped off dramatically. Apple sang a different tune at and prior to launch.
 
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Tim only said that after sales figures dropped off dramatically. Apple sang a different tune at and prior to launch.

Still, the statements are not contradictory. The price alone should have told you it wasn't a consumer. That message was reinforced by the Pro designation. Personally, I never thought this was anything more than an early adopter device. You should not have either.
 
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Love when folks say, "what apple should do" - like they know better than a trillion dollar company.
It amuses me that people think that Apple don't discuss all these options and what their roadmap should be.

They obviously released the absolute best hardware they could, at a point in time, and now will iterate and provide options.

What they really need to work on is developer tools like Meta...... if they manage to do that then you will get a lot more better apps.
 
Interesting there is a common view that there needs to be a cheaper Vision Pro to make it successful and, without it, the VP will be a failure. Why?

From a financial point of view only, Meta have to sell 10 or 11 Quests for each one Vision Pro and they are not doing it. I think their earnings call this week reported their AR division lost $4 billion last year.

Cheap and cheerful doesn't mean it is a success. Ferrari, Aston Martin, Lamborghini, etc have no desire to have an entry level car to take on Skoda.

Meta are selling more units but Apple is probably making more profit on their more expensive VPs than Meta is on their cheaper unit.
 
Interesting there is a common view that there needs to be a cheaper Vision Pro to make it successful and, without it, the VP will be a failure. Why?

From a financial point of view only, Meta have to sell 10 or 11 Quests for each one Vision Pro and they are not doing it. I think their earnings call this week reported their AR division lost $4 billion last year.

Cheap and cheerful doesn't mean it is a success. Ferrari, Aston Martin, Lamborghini, etc have no desire to have an entry level car to take on Skoda.

Meta are selling more units but Apple is probably making more profit on their more expensive VPs than Meta is on their cheaper unit.
I don’t think a cheaper Vision Pro is the problem so much as it is the lack of software and the weight on the face that is the problem. They made the AVP a FacePad when it should’ve been a FaceMac.
 
They would get so much more out of the Vision Pro not by updating the hardware, but but creating cameras that can produce the best sense of immersion using the headset. If they created special cameras that you can move around a building and it creates a realistic 3d model of it, a rig you step inside that captures you from all angles that allows videos with an immersion that is top notch and so on. Giving creators the tools to create more content is the key to success with this device. Content that is not available on other devices where you really want to buy it because you will have experiences you cannot have elsewhere.
 
I said they should do this last year when they first unveiled the Vision Pro. Make a lightweight, cheaper version that you just plug into the iPhone in your pocket for battery and processing. Even if limited to iPhone Pro for the faster USB or do Thunderbolt in the future. Just keep the R chip in the headset for tracking and such as a co-processor locally to reduce lag. Eventually develop a high speed wireless interconnect between the glasses and the iPhone.

I’d buy something like this for $999, even tethered, especially if you could connect it to a Mac when traveling to use it as a giant widescreen display. I don’t really need the Vision Pro for computing, I just want it for entertainment on the go and for extending my Mac desktop on the go without spending an arm and a leg. It works better as an ecosystem device until the tech catches up later next decade.
 
I think this doesn’t make any sense. They hired very specialised engineers, requested special licenses, designed interiors, etc. And, besides that: how is the data collected by a car’s LiDARs useful for VP development?
We don't know what was in that sensor suite. The VP uses Lidar to map it's surroundings and you can only get so much data from a lab space. All we really know are rumours. They did hire some automotive designers but then again Jony Ive was designing toilets when he was hired by Apple.

Think about it this way: a month after Vision Pro hits the markets and floods Apple's servers with user data they shutter the alleged car project. Coincidence?
 
It’s not meant to be a mass market product at that price point. It was never meant to be. Would it have been nice for Apple if it had worked out that way? Clearly. Apple sees this as something that could be a mass market product in 5 to 10 years but that won’t happen when the time comes unless there’s already a nice library of content and apps there ready to use on day one. What’s so hard to understand?
That’s cope. Apple thought this would rocket off and adoption would steadily increase, not stagnate. Their story keeps changing to what you’ve just said, don’t carry water for them.
 
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