Waiting for Skylake MBP thread

[dumastudetto]

current UK 15 top model price is 1999 British Pound = 2444.25 US Dollar

do you mean the prices will go high in UK store due to new exchange rate or something? if yes why after the event

right now 1 British Pound equals 1.22 US Dollar

The current Mac prices in the UK were set with the exchange rate in the $1.40-$1.45 range. So it's not too difficult to work out how they might be adjusted on Thursday/Friday. At minimum you should probably expect a 15% price increase on current prices, but I think they may raise prices by as much as 20% in the UK. Apple will want to insulate themselves against further GBP depreciation that most analysts are forecasting.

 

[Mkondrak]

it would be so funny if the last post before the thread gets closed was Serban saying "Im back bitches"

 

[shareef777]

https://www.techpowerup.com/reviews/MSI/GTX_1050_Ti_Gaming_X/25.html 1050ti 3W in Idle....

Pretty worthless stat. If someone is going to go by what it idles on then just get a unit without a dGPU. This thing averages 67W and peaks at 75W. No way to get that into a 15" ... but a 17" !?

 

[navaira]

In general I think rose gold is as appealing as root canal without anesthesia, but I would welcome SOME sort of uniformity among the line-up.

Having said that, I am still expecting a Macbook SE.

 

[arbitrage]

PC Mag lists the ten things they want from the new MBPs. I'm with them on a few points, but a few items listed here are just not going to happen, IMO:

http://www.pcmag.com/article/348897/10-things-we-want-from-the-new-apple-macbook-pro

He's taking Kaby Lake processors as a given.....okay then....stopped reading after that.....well actually I read it all.

I would say the only things on that list that we will get for sure is the wider gamet display. Good chance of 2TB SSD option and some chance of color options. Some chance of a keyboard in between the current rMBP and the rMB. Otherwise I'd say close to 0% for the other things.

 

[Ma2k5]

The current Mac prices in the UK were set with the exchange rate in the $1.40-$1.45 range. So it's not too difficult to work out how they might be adjusted on Thursday/Friday. At minimum you should probably expect a 15% price increase on current prices, but I think they may raise prices by as much as 20% in the UK. Apple will want to insulate themselves against further GBP depreciation that most analysts are forecasting.

There are risks to price hikes that is, alienating the consumers. With so many different offerings, they don't want the demand slipping due to the price increase, so they will have to take a balanced approach (be it that they may lose a bit of profit %). The £ may have depreciated, but the people haven't gotten any richer.

 

[Impatientmac]

It is such a long even that, I would bet money that it won't just be 3 laptops being unveiled. I think there will be quite a lot more unveiled. Not like they can use time to talk about Sierra, as that has already been done.

I am pretty sure the Mac Pro's will be getting an update as well as the iMac. Not sure about the Mac Mini... A new thunderbolt display should also be available.

In the end, they need these products to cater to those who create the apps which drive the iPhone sales right.

There will be more but I don't think it'll be part of the Mac line up. Airpod releasing, beats x, Nike watchband

 

[Ma2k5]

There will be more but I don't think it'll be part of the Mac line up. Airpod releasing, beats x, Nike watchband

Airpod and Nike watchband have already had their airtime. Can't remember if Beats X did.

 

[Dcfc1884]

There are risks to price hikes that is, alienating the consumers. With so many different offerings, they don't want the demand slipping due to the price increase, so they will have to take a balanced approach (be it that they may lose a bit of profit %). The £ may have depreciated, but the people haven't gotten any richer.

How remarkably naive of you to expect to take a hit to profits over alienating it's customers

bless

 

[Ma2k5]

How remarkably naive of you to expect to take a hit to profits over alienating it's customers

bless

I meant profit per unit.

100 purchases at £50 profit, doesn't beat 200 purchase at £40 profit does it? Supply demand right.

 

[shareef777]

It is such a long even that, I would bet money that it won't just be 3 laptops being unveiled. I think there will be quite a lot more unveiled. Not like they can use time to talk about Sierra, as that has already been done.

I am pretty sure the Mac Pro's will be getting an update as well as the iMac. Not sure about the Mac Mini... A new thunderbolt display should also be available.

In the end, they need these products to cater to those who create the apps which drive the iPhone sales right.

Come on man, did everyone forget the March event!? They can make a three hour event out of three laptops.

Airpod and Nike watchband have already had their airtime. Can't remember if Beats X did.

They did, but Apple is the king of re-hashing. They know these events are free advertising so they leverage it to mention all their products. How many times have we heard about 'bands'. Same stuff in different colors and they have to mention it.

 

[dumastudetto]

There are risks to price hikes that is, alienating the consumers. With so many different offerings, they don't want the demand slipping due to the price increase, so they will have to take a balanced approach (be it that they may lose a bit of profit %). The £ may have depreciated, but the people haven't gotten any richer.

Well it didn't stop them adding 10% and more to prices of other products in September. And the pound has got a lot weaker since then. They've also done big price increases in other markets like Australia and New Zealand when their currencies weakened like has happened in the UK since Brexit. It wasn't that long ago that Apple jacked prices up by $600+ AUD in Australia.

 

[Uni Grad]

https://forums.macrumors.com/thread...full-year-revenue-decline-since-2001.2009133/

Well this should hopefully teach them to not coast on high priced products for too long, without substantial iterative updates.

Look at this Timmy, look at what you've done!
Steve be spinning like Sonic the hedgehog in his grave right now.

 

[Impatientmac]

Airpod and Nike watchband have already had their airtime. Can't remember if Beats X did.

Airtime yes, release not so much. Almost certain these will be mentioned as "now finally available today/tomorrow!"

 

[Ma2k5]

Well it didn't stop them adding 10% and more to prices of other products in September. And the pound has got a lot weaker since then. They've also done big price increases in other markets like Australia and New Zealand when their currencies weakened like has happened in the UK since Brexit. It wasn't that long ago that Apple jacked prices up by $600+ AUD in Australia.

Apple will have to look at what the market is doing in the respective countries and go from there. I cannot comment on your examples as I do not know what the laptop market situation is.

I just can't see Apple forgoing market share (and subsequently, net profit is less from any price hike even with a higher profit/unit), if the other players are not suddenly increases their prices by hundreds and hundreds (which they currently are not). There might be some increases, but a full 20% (that is £200-£400 increase basically) would be really surprising.

 

[dumastudetto]

I meant profit per unit.

100 purchases at £50 profit, doesn't beat 200 purchase at £40 profit does it? Supply demand right.

Apple doesn't really play that game of selling lower and hope to make it up in volume. They'll have a profit margin they want to target, and prices will be set accordingly in the UK to meet that target.

 

[Ma2k5]

https://forums.macrumors.com/thread...full-year-revenue-decline-since-2001.2009133/

Well this should hopefully teach them to not coast on high priced products for too long, without substantial iterative updates.

Look at this Timmy, look at what you've done!
Steve be spinning like Sonic the hedgehog in his grave right now.

What goes up, must come down - nothing can indefinitely go up forever, especially if they ended up having a really strong year. Not to say I am happy with the late MacBook updates, but that is more down to GT4e chip unavailability. Remember, the CPU being used in the new Macbook has NOT been used by anyone yet other than Intel in their NUC's - so it isn't like Apple are behind in the game.
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Apple doesn't really play that game of selling lower and hope to make it up in volume. They'll have a profit margin they want to target, and prices will be set accordingly in the UK to meet that target.

Apple plays the game of maximising profit, they chose the current base price to be £1599, not £1699 not £99999 for some reason. I doubt Apple are such a company that would forgo net profit to have a higher profit/unit. Yes they currently may have high profit margins, but that was due to how the market is for "premium" offerings right?

 

[Steveuk82]

Apple will have to look at what the market is doing in the respective countries and go from there. I cannot comment on your examples as I do not know what the laptop market situation is.

I just can't see Apple forgoing market share (and subsequently, net profit is less from any price hike even with a higher profit/unit), if the other players are not suddenly increases their prices by hundreds and hundreds (which they currently are not). There might be some increases, but a full 20% (that is £200-£400 increase basically) would be really surprising.

I hope you are right, but i think a 20% increase is more likely in UK.

 

[Rob_2811]

It is such a long even that, I would bet money that it won't just be 3 laptops being unveiled. I think there will be quite a lot more unveiled. Not like they can use time to talk about Sierra, as that has already been done.

I am pretty sure the Mac Pro's will be getting an update as well as the iMac. Not sure about the Mac Mini... A new thunderbolt display should also be available.

In the end, they need these products to cater to those who create the apps which drive the iPhone sales right.

The event won't actually be 2 + hours long. It will be like the March event, about an hour long with 30 minutes of filler about recycling or the level of OS updates or something like that.

They can't really do anything with the iMac, the 5K is already running Skylake so they will have to wait until the Kabylake chips are available for it and the Mini and the Mac Pro I will be very surprised.

 

[Dcfc1884]

I meant profit per unit.

100 purchases at £50 profit, doesn't beat 200 purchase at £40 profit does it? Supply demand right.

I'd prepare yourself for a 20% increase at the very least

Look what happened with the iPhone 7.

 

[ssong]

Apple doesn't really play that game of selling lower and hope to make it up in volume. They'll have a profit margin they want to target, and prices will be set accordingly in the UK to meet that target.

But given that Mac sales have been in a gradual decline, surely that would put them against raising prices? They would want to have the Mac sales numbers pick up again by the next fiscal quarter and raising prices without back to school to get the numbers up, I don't think it would do them any good.

Perhaps a minor increase to compensate for the dropping value of the pound (damn you brexit) but otherwise I wouldn't expect drastic changes like 20% increase. Of course this is halfway my wish as a consumer so my opinion is biased.

 

[Rob_2811]

But given that Mac sales have been in a gradual decline, surely that would put them against raising prices? They would want to have the Mac sales numbers pick up again by the next fiscal quarter and raising prices without back to school to get the numbers up, I don't think it would do them any good.

Perhaps a minor increase to compensate for the dropping value of the pound (damn you brexit) but otherwise I wouldn't expect drastic changes like 20% increase. Of course this is halfway my wish as a consumer so my opinion is biased.

That didn't stop them with the 9.7 inch iPad Pro.

 

[ssong]

I'd prepare yourself for a 20% increase at the very least

Look what happened with the iPhone 7.

I'd say iPhones are a different category compared to the Macs. iPhones will maintain most of its sales volume regardless of the price increase as people would instead buy with the Apple Upgrade programme or through carriers, the price increase has a softer hit as it's not as noticeable to the blind eye.

Whereas, Macs don't really have a subsidy offer so the price increase would be heavily noticeable, to the extent that it may put people off from purchasing. Of course, what Apple could (and probably will) do is increase the price of high end rMBPs while adjusting the price for the lower tier macs a tad bit. The rumor of a 13" MBA without the OLED bar makes sense as it could be the iPhone SE of Macs.
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That didn't stop them with the 9.7 inch iPad Pro.

I'd attribute that to the fact that they kept selling the Air 2

 

[Impatientmac]

I have no idea what the pricing practices are in Europe/England, but I would guess they wouldn't want people buying from England to get a significant price decrease.

 

[OllyW]

it would be so funny if the last post before the thread gets closed was Serban saying "Im back bitches"

That won't happen.