I often see the argument that MB pricing is so much higher in Europe. And then follows a bunch of misinformation. Currently, a maxed out 13" MBP is $2899 in the US and £2799 in the UK. In the UK, this is including 20% VAT, while in the US I believe the price is excluding any sales tax. To normalise, add 20% to the US price and you're at $3479. Rewind back to May when then conversion rate was around 1.297 USD per GBP. (I don't know when Apple would fix their prices, but May would seem reasonable to me.). This gives an imagined comparison price of £2682. Actual price is £2799, so around 4% higher. Given that Apple fixes prices for 9-12 months at a time, and given that warranty and many other things are different -- I could imagine that a 4% added cost for currency risk etc. is maybe warranted. I think there's a lot to be said about Apple's policy on warranty, repairs, durability etc in general, but that's not the point here. The point is that a 4% higher price given the different market conditions is not... well, not first on my list of what I'd prefer to see changed, even though it would be nice.
I've done the same calculation for some other European countries, and get roughly the same result.
One could ask why prices would be relative to USD at all when Apple's production costs are in China. But they most certainly do internal accounting in USD, so I would assume that it's a relevant comparison.
This isn't to say that I want to defend Apple pricing. I think all of us in this forum are fine with paying a premium for a premium product. The issue occurs when it's a premium price for a non-premium product. What I think many see is that Apple tax has been increasing, while things like utility, fit for purpose, durability, serviceability, etc have been decreasing. Certainly the case for me, where I'm in business for a new laptop, but cost vs performance with Apple has just crept enough outside of the envelope to keep me holding off and considering my options.