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Mac:
  • Ram I can upgrade
  • Ssd I can upgrade
  • Battery I can upgrade
  • 1 USB-A port
  • Oled screen
  • 32gb ram support
  • Decent movie editor
  • Decent photo app
  • Decent music app
  • Better keyboard.
  • Proper function keys that are in addition to the touch bar, not a replacement
  • Decent volume speakers.
  • More ports
  • Shift focus from thickness to weight saving.
Iphone
  • ASd card slot
  • 128gb entry storage
  • Fast charging
  • Wireless charging
  • Oled screen
  • Thin bezels
  • 3.5mm jack
  • Unbreakable screen
  • Better camera without having to get a bigger phone
Apple:
  • Dedicated teams for each product line.
  • Stop removing things and calling it courage.
  • Return some of the cash hoarding as cheaper prices, please don't gouge me any more.
  • Better cloud services
  • Generous storage levels
 
My wishlist:

Hardware:
1. A new Mac Pro that is not the cylinder design with a full choice of workstation graphics cards from either AMD or Nvidia; along with Skylake Xeons when they become available.
2. A new Mac Mini that can be upgraded, two slots for internal SSD or HDD, and a high end mini similar to the new HP Z2 Mini.
3. iMac's with matte screens and a case design that does not require throttling the processor because it is so thin. Real desktop graphics cards and not mobile versions.
4. Thunderbolt 3 Display in 4K and 5K and matte.
5. Bring back the 17" MacBook Pro. After the new MacBook Pro 2016 debacle, Apple owes us to bring this back.
6. An Apple TV that supports 4K HDR. (Yes I have a 4K HDR TV, so it is not a wasted feature for me.)
7. Please stop the obsession with thin. Form should not override function. The design team should not have more power then the engineering team.

Software:
1. A macOS that doesn't look like it was designed by first-year art students who worship Picasso's blue period. (We now have the sharpest resolutions ever on any display whether it is retina or 5K, but the main look in the OS is "blur" and "transparent" effects with icons that are flat and lifeless; is Ive and his gang just trolling us here?!)
2. Photos Pro or Aperture reincarnated.
3. Better faster disk encryption. (I have always had so many problems with a Mac under FileVault that it is unusable for me.)
4. More security and more privacy.
5. Take iWork apps seriously or just hand it off to the FileMaker subsidiary.

Developer:
1. The ability to offer app upgrade pricing in the App Store for users who already own a previous version.
2. Please kill off Core Data and replace it with Swift Data, in fact all of macOS should be rewritten in Swift.
3. The ability to respond to user comments in the App Store.
4. A better App Store that helps users discover new apps.

Apple as a company:
1. Actual grown-up communication. Leaked comments from internal Apple employee comment boards about whether or not Macs have a future, or cryptic prophecies from favored analysts is not how one of the world's most valuable companies should communicate.
2. Someone tell Angela Ahrendts that Apple is not a luxury brand, it is a premium brand, and the luxury pricing of products is alienating Apple's most devoted people.
3. Eddy Cue needs to stop spending all day watching sports and goofing off, and get serious.
4. Jonathan Ive has too much power over other departments and it is obviously creating bottlenecks across all the product categories.
5. Please fire Alan Dye the vice president of User Interface Design. The flat minimalistic lifeless, often colorless, ultra thin user interface has all the charisma of government road signs. Additionally, it is difficult to use and understand what does what.
6. Tim Cook needs to stop being such a nice guy. His executives and vice presidents are either not doing their job or are lying to him.
 
I may be in the severe minority but I would like an iPod touch 7 refresh with a screen the size of an iPhone 7 and Touch ID. I use my iPod touch 6 daily and would like it to resemble more my normal phone. I know the touch is more of a niche market now but I think there may be enough out here that it could sell decently.
 
Apple as a company:
1. Actual grown-up communication. Leaked comments from internal Apple employee comment boards about whether or not Macs have a future, or cryptic prophecies from favored analysts is not how one of the world's most valuable companies should communicate.
2. Someone tell Angela Ahrendts that Apple is not a luxury brand, it is a premium brand, and the luxury pricing of products is alienating Apple's most devoted people.
3. Eddy Cue needs to stop spending all day watching sports and goofing off, and get serious.
4. Jonathan Ive has too much power over other departments and it is obviously creating bottlenecks across all the product categories.
5. Please fire Alan Dye the vice president of User Interface Design. The flat minimalistic lifeless, often colorless, ultra thin user interface has all the charisma of government road signs. Additionally, it is difficult to use and understand what does what.
6. Tim Cook needs to stop being such a nice guy. His executives and vice presidents are either not doing their job or are lying to him.
This part of the post is presumptuous. You are assuming things you don't actually know about.
 
I want Apple to stop eliminating my reasons to stay with them.
RIP list
1. MagSafe
2. Good keyboard
3. Ports
4. Little things ex. No extension cable in the box, hidden battery life, price hike of iPad, thinness before 32 GB ram, the nerve to sell old Mac Pro at that price ,and their courages.
 
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iOS devices with quick charge technology.

built in EMF shielding for all Apple devices. The current lack of is ridiculous/gross negligence

A projection keyboard for all iOS devices.

An OEM lightning accessory to make picture-data management trxfer & storage very super simple.

Any more and I'd have to send Apple an invoice for a couple million dollars for consulting fees.

Happy New Year! Hoping some of these ideas resonate with the decision makers.
 
This part of the post is presumptuous. You are assuming things you don't actually know about.
No, I am basing it on other articles or my own observations.
Such as:
1. Actual grown-up communication: TechCrunch got ahold of a message where an Apple employee asked, "Are macs strategic for us? https://techcrunch.com/2016/12/19/a...o-the-mac-and-that-great-desktops-are-coming/ . This is a posting on an internal employee message board. Also, Ming-Chi Kuo, who is an analyst, is a regular source of leaks as seen on many articles here at MR. Apple won't communicate directly, so all we get is these bits and pieces from all over the place.

2. Angela Ahrendts came from the luxury brand Burberry, and after becoming head of Apple Retail product prices have risen significantly on many products; this is a basic generic observation.

3. Every Eddy Cue presentation centers around being able to watch, play, or get updates from sport teams; he talks about sports all the time, and is regularly seen court-side at sporting events. So it is safe to assume he spends a lot of time immersed in sports.

4. Jonathan Ive and his team has too much control over other teams: this is based on the Bloomberg article that says the design team is above the other teams:
https://www.bloomberg.com/news/articles/2016-12-20/how-apple-alienated-mac-loyalists

5. Alan Dye is the vice president of User Interface Design, and is responsible for the design of iOS 7, iOS 8, and the watchOS. http://www.apple.com/pr/bios/alan-dye.html While it is my opinion that the the user interface is awful, it is not presumptuous to think that the vice president of user interface design sucks at his job and should be replaced.

6. Tim Cook is a nice guy. Again, this is my opinion based on the many public appearances and presentations given by Tim Cook. I think he is a smart and capable person, so I don't think the current problems with Apple falls only on his shoulders. Apple is a big company with an array of executives and vice presidents: http://www.apple.com/pr/bios/ . It is the opposite of presumptuous to say that the many Apple executives and vice presidents need to be doing a better job, and for Tim Cook to reevaluate those executives that surround him.

Finally, my comment is a comment on a Apple enthusiast message board, not a news article written by a journalist and published on the New York Times. If I am going to claim something as absolute truth, then I will provide the citation in APA, otherwise we are just having a conversation.
 
I use my Apple TV primarily to display family videos and photos and it is surprisingly limited in this. I have 35000 photos and videos which I pay Apple to store in cloud but I can only have a small slide show if my shared photos and it does not display videos at all. It cannot not play through my videos without my selecting each one. Just lots of limits.

There are now some apps that are pretty good though.

Which apps do you use that are better? I have the same complaints. There was an OS version on the ATV3 which used all photos in the cloud for the screensaver. This was not put into the ATV4 photos app. Very frustrating.
 
Give an example so I can have some faith to hold onto. Are you talking about the ipads that crawl when you do a system update, the macbooks that have bad battery, the cloud service that can't sync correctly, the 3 year old desktops ipods, the iPhone 6s2, or the proprietary $30 lightning cables that don't work with the new macbooks? Please tell me how I buy five new mac products that actually work together seamlessly. People give Microsoft crap for trying to move to subscription software while Apple ties their hardware to it. Want to sync your mac and ipad? Use iCloud. It will only cost you $240 a year on top of the $4 to 5 k you already spent on hardware to have enough storage to back up most of your devices. Hope 2 TB is enough space cause that's the most we advertise.

The future of phones is apps. (Ok, maybe.)

The future of TV is apps. (Um. the aTV 4 is slower than the aTV3, and both are worse than a hacked an aTV2.)

The future of watches is apps. (LOLZ.)

The future of the car is apps. (If manufacturers actually supported CarPlay.)

What exactly is great about the products they produce?

The iPad Pro is a great device, I use mine daily along with the Apple Pencil, which considering it's a first gen product is the best stylus on the market. So you don't like the product because it takes a while to update? I think you need a little more patient. At least there are regular software updates, just take a look at Andriod, Samsung phones and tablets are lucky if they get the latest Andriod updates (for example). As for Cloud services I can't say I have a problem, if i upload a document into iCloud Drive it syncs across all of my devices. Apple Music is doing well (20 million paid subscribers) and is a service I use everyday. The Airpods are great and work with every Apple product really easily.

Are Apple perfect? No of course not, but they still produce great products. I've said it before I think people complain far to much, it's not like anyone is forcing people to use Apple products, if you don't like it you can buy something else.

Ps (I haven't mentioned the recent MacBook pros because I haven't used one so I can't comment)
 
Ya know people can moan about the 'whining', but I just want to say thank you to both Macrumors for running this thread, and to everyone posting with their reasonable lists of requests and desires.

It's good to read other people's views on what is lacking or would be nice for Apple to do or focus on more if only to be able to think 'hey, so it's not just me then...'.

To anyone completely satisfied with what Apple is doing already: good for you, and I wouldn't be concerned by all the fantasy wishlists in this thread, because most of them are probably not going to happen. Sadly (IMHO).
 
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I want to see Apple being less greedy. To me they have become very greedy. Prices are going up, but the quality of what they're offering is not.

I'm really happy I bought my Macbook Pro 2 years ago and maxed it. Cause if I had to buy one this year, I would have been really stuck. I am not so happy with the fact I bought an iPhone, they refused to help at all because the warranty went bust a few weeks before I went to the store, to fix an issue which was their responsibility.

From a Tech Point of View, I am looking forward to the next iPad Mini!
 
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1. New Mac Pros with up to date hardware. I like the form factor. Just update the damn things with current AMD graphics and Xeons, 256GB max RAM and a dual socket version would be nice to have for a small subset of pros, but unlikely.

2. Update iMacs with thinner body and no more spinning disks. Actually I don't want this but I know it will happen. Update with Kaby and new GPUs. Though part of me wants apple to combat the Microsoft surface studio somehow. I actually like the look of that machine and partly feel that Apple may not be on the right track keeping touch totally off the primary Mac OS interface.

3. Just update the Mac mini. All the new stuff. Simple.

4. Mac OS. I'd like to see some further modernisation and clean up of the UI. As a UI and UX designer I actually sat back for the first time the other day and felt the OS UI could do with a freshen up.

5. Make my home better. But not be too expensive.

 
1-redesigned 12 Inch Macbook with 1 additional USB-C port (ideally USB-3 port) as well as better CPU and lower price to fully replace MBA

2-redesigned Macbook Pro with 2 USB-3 ports and SD card slot,upgradesble RAM,standard size touch bar,reduced price,better GPU

3-new iMac with upgradeable RAM all models should be 5k no price increase

4-redesigned Watch all models with GPS and slimmer with better battery if possible or same

5-iPhone 8 and 8 Plus both with 3mm headphone jack and both OLED

6-iPad Mini 5 all iPads should have OLED screen and 4GB RAM
 
Didn't MR just run an article about how airpods were losing battery rapidly? I don't have a pair so it's hard for me to speak about them critically. They use lighting cables to charge, correct? That doesn't sound like it works well with a MacBook.

I also think it's a stretch to say it's OK for a 4th gen product to crash and a 3rd gen product to not have a purpose. The pencil reminds me of the light guns for the Super Nintendo and Genesis. Expensive accessories that work great for three pieces of software. If it was bundled with the iPad at the same price, if the iPad was $100 cheaper, or if it worked with iPhones and iMacs it would be easier to swallow.

That was my point though. I can't use the devices seamlessly together. They take different charger, with different accessories, and they don't get updated on the same cycle. So the next iPad will introduce features that won't work well until you get the iMac that comes out 7 months later, or the MacBook that comes out 2 years later.
I've heard nothing about any power issues with AirPods and I'm not sure how lightning doesn't work with a MacBook. You mean because you might need an adaptor to charge a device from a MacBook? Sorry but you sound like someone who expects all tech to work perfectly together over years and years of use which is just unreasonable. Maybe things worked more like that 30 years ago but the tech industry is accelerating more than ever now. You will be lucky if any single computer and mobile device work together perfectly for more than 5 years from here on.
 
4K Dolby Vision HDR with ATSC 3.0 Apple TV along with Google Cast style functionality, not just AirPlay!
 
iPhone SE-C (3D Touch, polycarbonate body)
An overhaul for Airdrop or a more reliable way to share between devices.
An extremely serious push on bug fixes and core services in iOS and especially MacOS.
 
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iPhone SE-C (3D Touch, polycarbonate body)
An overhaul for Airdrop or a more reliable way to share between devices.
An extremely serious push on bug fixes and core services in iOS and especially MacOS.

I Agree. Airdrop isn't terribly reliable, and if something does go wrong you are off into google search to find answers. Christmas day I tried to Airplay a video using an ATV4 onto my TV. I got sound but no picture. It was a YouTube video which I could play on my laptop and iMac, but neither could display the picture using Airdrop. My iPad, however, worked. Both computers have the latest OS and updates installed on them, and I have my ATV4 set to auto updates and it is always connected, so if it didn't have a required update it was because I relied on Apple software. This wasn't the first incident with Airplay but just the latest.
 
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Mac minis and Mac pros.

Those are the most important updates for me even though I'm not upgrading soon, there needs to be somewhere for us to go!

iPod touch update would be good too. It's weird that if you want to get a small handheld device for a kid you're much better off buying a second hand 5S than a new iPod touch.
 
- improved iOS for iPads
- more services on iCloud (apple music, movies, etc)
- more public transport in maps and improved siri in italian
 
I hope that they leave the rMB alone for a year since I don't want buyers remorse from buying one last month.
 
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