"While we're here giving a presentation to our developers who use mostly mid to high end hardware, let's take a moment to introduce the new MacBook Air, our lowest end Mac that none of you will buy, with goofy colors and white bezels that absolutely no one asked for."
Have you watched the last several WWDC events?
In 2015 they dedicated over a fourth of the keynote to introducing Apple Music, and brought out tons of celebrities to talk about it. That had nothing to do with developers.
as already mentioned before, in 2017 they introduced a new 12 inch MacBook and a new slightly bumped MacBook Air, along with dedicating a huge portion of the Keynote to the HomePod. Again, none of that had anything to do with developers.
In 2019, while Parts of the Keynote where the new Mac Pro and Pro Display were introduced were clearly aim squarely at developers, The vast majority of the Keynote was dedicated to introducing things like dark mode and improved maps and other system features with a small tiny note that developers could implement the stuff. It was clearly not meant for developers only.
In 2020 they spent a good portion of the Keynote talking about AirPods and automatic switching and spatial audio and hand washing detection, stuff that had absolutely nothing to do with developers.
Last year they spent A good portion of the keynote talking about Fitness plus updates and FaceTime and iMessage improvements, again something that had very little to do with developers.
To act like the WWDC opening Keynote isn’t mainly for regular consumers, with a little bit of developer talk thrown in here and there is ridiculous.
The opening Keynote is the one part of the event that’s streamed to everyone, right in the TV app. They want regular consumers watching. it’s the one part of the event where traditional media is invited to join in. And that would be a perfect time to introduce a new fancy colorful MacBook Air.
The parts of WWDC that are aimed squarely at developers and developers only are what comes after the opening Keynote. The platform State of the Union, the workshops, the other presentations that aren’t given to the full public.