hell I've never even seen a Galaxy Tab commercial or ad anywhere.
I've see WAY more tab ads than apple ads in the last few weeks....
Also, Apple doesn't give a damn about marketshare (except when they can use it as a bullet point in their keynotes), they make enormous profits, roughly half of the industry's. I love seeing people talk about android gaining marketshare as if its somehow significant, thats what happens when you throw an OS onto as many products as possible at tons of price ranges. Apple takes the big profits, and thats the goal, anyone that points to marketshare as the main goal just doesn't understand Apple.