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I don't get this obsession with Mac in the enterprise, peeps seem to not understand that "their" macs are not "their" macs, they are being monitored along with their iPhones and offer 0 advantage over a similar Windows machine.
Yes, the IT and IS can see everything users do on their machines thanks to the tools such as MDM, NGFW, SIEM, etc. Every single file is indexed, every click and network connection is logged and analyzed by SIEM, all SSL connections are decrypted and logged and analyzed, and so on, and so forth.
TL;DR There's no difference between Mac and Windows in the enterprise from the end user standpoint, except there are fewer headaches with application compatibility on Wintel.
 
Increased SUBSTANTIALLY in the last 15 years as they went from under two million per quarter increasing steadily up until 2011 where they stopped increasing and stayed steady between 4-6 million per quarter.

In the last 5 years, they’ve sold consistently in a range between 4 and 6 million per quarter, with three quarters in that time where they went slightly under and 3 quarters where they went over. The “over” was in the last year or so, so it remains to be seen if we’re really seeing a trend upward or if these spikes settle back in the 4-6 million range. If they sell over 4 million EVERY quarter this year, then that’s more, but still not substantially more as they’ve been selling over 4 million for most of the last 5 years.

Substantially, would be… I guess, 6 million per quarter? As that would be clearly well above the historical range.

Windows PC sales have fallen over the last decade while Mac sales have grown substantially. They are up roughly 20% year over year.


Mac sales the last two quarters have been over $10B, at their recent average sales price of $1,400 the last two quarters would have been between 7.4M and 7.8M units, so roughly 15M units in the last half year. Maybe ASP is a bit higher but it's unlikely to be much higher given MBA and 13 inch MBP are by far their best selling units.
 
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I already provided a link proving that it's not the case. What's your data? All you have is a catch phrase.

Your own link proves me right. Higher market share this year, higher market share over last 5 years, higher market share over last 10 years and higher market share over last 20 years.


Mac Market Share
2022: 9.0%
2020: 7.1%
2019: 7.0%
2018: 6.9%
2017: 7.4%
2016: 6.9%
2015: 7.2%
2014: < 7.2%
2013: < 6.6%
2012: < 6.9%
2011: < 5.7%
2010: < 5.4%
2009: < 5.0%
2008: < 4.6%
2007: < 4.0%
2006: < 3.8%
2005: < 3.3%
2004: < 3.4%
2003: < 2.9%
2002: < 2.8%
2001: < 2.8%
 
Most people (and by a huge margin) do not buy Macs. What does it tell you about Mac build quality?

The average sales price for a Mac is around $1,400. Industry average sales price for a Windows PC is around $500.

Almost all of the Mac's current 9% market share is in over $1,000 PCs, which is a segment that's less than 20% of PCs sold. Meaning when people buy high quality PCs they choose Macs at least half the time.
 
Windows PC sales have fallen over the last decade while Mac sales have grown substantially. They are up roughly 20% year over year.

You’re referencing revenue. I’m referencing unit sales, which is “a person making a conscious effort to purchase a Mac”. The numbers of people that purchase a Mac in a year rose to around 20 million awhile back and has stayed there. That Apple’s able to bring in more revenue with the Mac is indicative of their decision to market to people that have a bit more money to spend :)

And, when referring to NEW customers, Apple has said time and time again that 50% of their sales go to folks that have never owned a Mac. So, in any given year, Apple ONLY is looking to get 10-15 million new customers. The rest have owned a Mac before and are just upgrading.

I’m fairly certain that the number of folks that have never used a Windows computer but then buy one in a given year is considerably larger than those that buy a Mac. Looking at the first quarter of 2022
which I’ve referenced in my post, it’s slightly over the 4-6 million per quarter range at 7 million units (Windows PC’s shipped just afew more than that. 77.5 million). If Apple stays on track with increased sales for the rest of the year (say, consistently over 5 million) that would be a trend to shift Apple’s unit sales band from 4-6 million units to 5-7 million units.

I don’t think anyone would call a shift one 1 million additional units per year, “substantial”. We’ll see what the story looks like in December, it could be that THIS is the year they increase sales substantially and hit 40 million for the first time.
 
That's how IT works for your company. I work IT and we have no issues at all with Apple or Windows devices, and I have seen many companies doing the same. But at the same time, there are cases where what users ask doesn't makes sense. So IT has to decide in a way that may not be popular with a group of users. In my experience, we had no issues neither with MS or Apple devices. But at the same time, I think MS has better management tools and better integration with their apps and ecosystem. So I can understand why many companies decide to stay with MS.
IT in my company doesn’t at all agree with how IT works in my company… which seems to be consistent for mist companies when you ask anyone who does NOT work in the IT departmemt…

“Better management tools” is an advantage to the IT department, not the users. Just like you argue that the users don’t necessarily understand the challenges of the IT department, very often the IT department don’t value the users’ needs high enough against them. And tend to forget who works in service of who.
 
To me mobile gaming is dead since I haven't bought nor touched a mobile game in ages. Last mobile game I bought was Dead Cells out of curiosity to compare with Steam version. Going forward it makes more sense to only buy the Steam version since it works on both PC and Mac vs mobile only.
For sure the PC games are better, though nearly all video games are dead to me now, unless you count online Diplomacy.
 
IT in my company doesn’t at all agree with how IT works in my company… which seems to be consistent for mist companies when you ask anyone who does NOT work in the IT departmemt…

“Better management tools” is an advantage to the IT department, not the users. Just like you argue that the users don’t necessarily understand the challenges of the IT department, very often the IT department don’t value the users’ needs high enough against them. And tend to forget who works in service of who.
Maybe there are issues with IT in your company, but that's not the case with every company. And something I learned with time is that stories have two sides. I'm just reading your side and have no idea how IT is in your workplace. Maybe the have valid points too.

Management tools allow for hardware monitoring, remote support, keep devices and apps updated, and deploy new applications. Don't you think end users benefit from these things?

Personally, I value the work and needs of end users. Like I posted before, we have no issues with devices from MS, Apple or Google. And also we can be flexible with many requests. But at the same time, we have to say "no" to some requests. For example, the owner of one business wanted to replace all of their devices with Mac's because they were "better". In this case we had to say no because the most important application was not available for Mac. Other users ask us to disable multi-factor authentication and strong password because it's complicated. Other users wanted to use What'sApp or personal storage services to store company documents. We also had to say no. If you were in IT, would you accept these requests just because users asked for them?

My point is that is that every company need to have a balance between what IT implement and what users want. IT should hear users when request are reasonable. But that's not always the case. And you have to remember that IT doesn't work in service of end users. It work for the benefit of the business / enterprise. That's the reason sometimes IT has to say no to end users requests.
 
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You’re referencing revenue. I’m referencing unit sales, which is “a person making a conscious effort to purchase a Mac”. The numbers of people that purchase a Mac in a year rose to around 20 million awhile back and has stayed there. That Apple’s able to bring in more revenue with the Mac is indicative of their decision to market to people that have a bit more money to spend :)

And, when referring to NEW customers, Apple has said time and time again that 50% of their sales go to folks that have never owned a Mac. So, in any given year, Apple ONLY is looking to get 10-15 million new customers. The rest have owned a Mac before and are just upgrading.

I’m fairly certain that the number of folks that have never used a Windows computer but then buy one in a given year is considerably larger than those that buy a Mac. Looking at the first quarter of 2022
which I’ve referenced in my post, it’s slightly over the 4-6 million per quarter range at 7 million units (Windows PC’s shipped just afew more than that. 77.5 million). If Apple stays on track with increased sales for the rest of the year (say, consistently over 5 million) that would be a trend to shift Apple’s unit sales band from 4-6 million units to 5-7 million units.

I don’t think anyone would call a shift one 1 million additional units per year, “substantial”. We’ll see what the story looks like in December, it could be that THIS is the year they increase sales substantially and hit 40 million for the first time.

Look up a couple posts above yours and you will see that Apples market share by units grew from under 5.7% in 2011 to 9% now, that's a substantial increase in market share. And based on this years declining Windows PC sales and rapidly growing Mac sales, that market share is likely to be over 10% next year.
 
Look up a couple posts above yours and you will see that Apples market share by units grew from under 5.7% in 2011 to 9% now, that's a substantial increase in market share. And based on this years declining Windows PC sales and rapidly growing Mac sales, that market share is likely to be over 10% next year.

And Apple’s answer to people asking for a cheaper Mac is probably “get an iPad”. So it’s not like Apple is leaving money on the table here.
 
Look up a couple posts above yours and you will see that Apples market share by units grew from under 5.7% in 2011 to 9% now, that's a substantial increase in market share. And based on this years declining Windows PC sales and rapidly growing Mac sales, that market share is likely to be over 10% next year.
Marketshare is a good metric for comparing Apple’s fortunes against others, but Apple doing better against others today than they were previously COULD just be telling you that “others” have just had poor sales recently. If you want to compare how Apple is doing now versus how Apple was doing previously, analysts look at and evaluate the year over year unit sales figures. For Apple, the sales have had a few spikes very recently that may or may not be outliers (we’ll know by the end of this year), but they’ve been selling around 20 million a year fairly steadily.

When PC sales are up Apple’s marketshare will show lower. When PC sales are down, Apple’s marketshare will show higher, but they’ve just been selling the same roughly 20 million every year for about 10 years. Maybe this year they’ll clock over 40 million? Double their sales would be a significant increase.

If PC vendors continue to have lower than normal sales numbers, then Apple’s marketshare will continue to grow even as Apple doesn’t actually sell ANY more computers than they normally do. That’s why unit sales are a better metric at how a company is growing.
 
Your own link proves me right. Higher market share this year, higher market share over last 5 years, higher market share over last 10 years and higher market share over last 20 years.


Mac Market Share
2022: 9.0%
2020: 7.1%
2019: 7.0%
2018: 6.9%
2017: 7.4%
2016: 6.9%
2015: 7.2%
2014: < 7.2%
2013: < 6.6%
2012: < 6.9%
2011: < 5.7%
2010: < 5.4%
2009: < 5.0%
2008: < 4.6%
2007: < 4.0%
2006: < 3.8%
2005: < 3.3%
2004: < 3.4%
2003: < 2.9%
2002: < 2.8%
2001: < 2.8%
2022 data is for just one quarter. Full year market share for Apple grew from 5.9% in 1996 to 7.1% in 2020. For comparison, in the same time frame, HP grew from 4.3% to 22.1%, Dell - from 0% to 16.4%. At this speed, Apple may reach 10% by the end of this century.
 
2022 data is for just one quarter. Full year market share for Apple grew from 5.9% in 1996 to 7.1% in 2020. For comparison, in the same time frame, HP grew from 4.3% to 22.1%, Dell - from 0% to 16.4%. At this speed, Apple may reach 10% by the end of this century.

Your link left out 2021, which was 7.6%.


And you are cherry picking when you use 1996. That was during the first blush of the PowerPC transition before IBM dropped the ball on new PPC processors forcing Apple to switch to Intel in 2006. Apples market share dropped below 5% on 1997 and as low as 2% before the Intel transition started.

That’s why I said market share has been growing strongly for the last twenty years. 2% to 9% is an increase of nearly 450% since 2002.
 
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Marketshare is a good metric for comparing Apple’s fortunes against others, but Apple doing better against others today than they were previously COULD just be telling you that “others” have just had poor sales recently. If you want to compare how Apple is doing now versus how Apple was doing previously, analysts look at and evaluate the year over year unit sales figures. For Apple, the sales have had a few spikes very recently that may or may not be outliers (we’ll know by the end of this year), but they’ve been selling around 20 million a year fairly steadily.

When PC sales are up Apple’s marketshare will show lower. When PC sales are down, Apple’s marketshare will show higher, but they’ve just been selling the same roughly 20 million every year for about 10 years. Maybe this year they’ll clock over 40 million? Double their sales would be a significant increase.

If PC vendors continue to have lower than normal sales numbers, then Apple’s marketshare will continue to grow even as Apple doesn’t actually sell ANY more computers than they normally do. That’s why unit sales are a better metric at how a company is growing.

Your information is out of date. Apple sold 26M Macs in 2021, 22M in 2020 and on pace for 28M this year.



Annual Windows PC shipments have declined about 15M units in the last decade.

 
Your information is out of date. Apple sold 26M Macs in 2021, 22M in 2020 and on pace for 28M this year.

Ah, so we’re in agreement that no one would consider going from 26M to 22M “significant growth”. And that 28M “on pace” number? Well, guess how many they sold in the second quarter? In the range between 4-6 million. As predicted. :)

Apple sold 4.8 million systems in the second quarter down from 6.2 million same quarter last year. Which makes hitting 22M this year more likely than 28M. Which means the higher than normal sales may prove to just be a spike, not an upward trend. Looking forward to Q3.
 
Ah, so we’re in agreement that no one would consider going from 26M to 22M “significant growth”. And that 28M “on pace” number? Well, guess how many they sold in the second quarter? In the range between 4-6 million. As predicted. :)

Apple sold 4.8 million systems in the second quarter down from 6.2 million same quarter last year. Which makes hitting 22M this year more likely than 28M. Which means the higher than normal sales may prove to just be a spike, not an upward trend. Looking forward to Q3.

So now you are making the extraordinary claim that the Macs average sales price in Q2 was well over $2,000?

Apples Q2 is the Q1 calendar quarter, both end in March. If you read the Gartner estimate, it came in at 7M units. Apple reported $10.4B in Mac revenues for the quarter.


Gartner predicts PC sales decline of 10% this year. Macs should be over 10% of PC unit sales by years end.

 
So now you are making the extraordinary claim that the Macs average sales price in Q2 was well over $2,000?

Apples Q2 is the Q1 calendar quarter, both end in March. If you read the Gartner estimate, it came in at 7M units. Apple reported $10.4B in Mac revenues for the quarter.


Gartner predicts PC sales decline of 10% this year. Macs should be over 10% of PC unit sales by years end.

No, just reading.
 
No, just reading.

Alright I hadn't seen that, but it doesn't mean what you think it means.

First, Gartner Group estimated 6.4M Macs sold in Calendar Q2 for 8.8% market share.


You need to take both estimates with a grain of salt until Apple announces their financials. Macs are harder to estimate because many are sold through Apple direct or Apple stores. If Apple's Mac revenues are under $7.2B then IDC may have nailed it, if over, Gartner has the better estimate.

Even better, Gartner estimated 6M Macs shipped in same quarter last year, so this most recent quarter is a 6% increase year over year. And Gartner's 2021 first half estimate for Apple was only 11.5M Macs, meaning it shipped nearly 15M in the second half of 2021. This is because the 4th calendar quarter is always by far the biggest for Macs.

And Gartners 2022 first half estimate is 13.4M Macs, meaning Mac unit sales so far this year increased 17% over the biggest selling year in Mac history. That puts Mac unit sales on pace for a 30M year given how backloaded Mac sales are every calendar year.
 
Maybe there are issues with IT in your company, but that's not the case with every company. And something I learned with time is that stories have two sides. I'm just reading your side and have no idea how IT is in your workplace. Maybe the have valid points too.

Management tools allow for hardware monitoring, remote support, keep devices and apps updated, and deploy new applications. Don't you think end users benefit from these things?

Personally, I value the work and needs of end users. Like I posted before, we have no issues with devices from MS, Apple or Google. And also we can be flexible with many requests. But at the same time, we have to say "no" to some requests. For example, the owner of one business wanted to replace all of their devices with Mac's because they were "better". In this case we had to say no because the most important application was not available for Mac. Other users ask us to disable multi-factor authentication and strong password because it's complicated. Other users wanted to use What'sApp or personal storage services to store company documents. We also had to say no. If you were in IT, would you accept these requests just because users asked for them?

My point is that is that every company need to have a balance between what IT implement and what users want. IT should hear users when request are reasonable. But that's not always the case. And you have to remember that IT doesn't work in service of end users. It work for the benefit of the business / enterprise. That's the reason sometimes IT has to say no to end users requests.
Maybe there are issues with IT in your company, but that's not the case with every company. And something I learned with time is that stories have two sides. I'm just reading your side and have no idea how IT is in your workplace. Maybe the have valid points too.

Management tools allow for hardware monitoring, remote support, keep devices and apps updated, and deploy new applications. Don't you think end users benefit from these things?

Personally, I value the work and needs of end users. Like I posted before, we have no issues with devices from MS, Apple or Google. And also we can be flexible with many requests. But at the same time, we have to say "no" to some requests. For example, the owner of one business wanted to replace all of their devices with Mac's because they were "better". In this case we had to say no because the most important application was not available for Mac. Other users ask us to disable multi-factor authentication and strong password because it's complicated. Other users wanted to use What'sApp or personal storage services to store company documents. We also had to say no. If you were in IT, would you accept these requests just because users asked for them?

My point is that is that every company need to have a balance between what IT implement and what users want. IT should hear users when request are reasonable. But that's not always the case. And you have to remember that IT doesn't work in service of end users. It work for the benefit of the business / enterprise. That's the reason sometimes IT has to say no to end users requests.
What makes your examples of personal experiences more valid than my examples of personal experiences?

When IT tells a graphic designer that he just has to learn a completely different workflow because “Photoshop also exists on Windows”, it is not because IT understands IT better than the graphic designer. It is because IT doesn’t understand how the graphic designer works.

Of there are examples of morons, both in and out of IT, and of course not all IT departments are idiots. But my argument is, Windows is being pushed due to better tools for IT, and I acknowledge that there are. But it’s a chicken-and-egg situation, if more companies used Macs as default, more tools would exist. Our department fully acknowledges that the tools necessary do exist, and you even stated that supporting Macs is “not a problem” in your company. But obviously using Windows makes your job easier.

Honest question: can you tell me why every single good GTD app is Mac only? Arguably, a proper GTD setup is next to impossible on Windows, as compared to Mac.
 
Alright I hadn't seen that, but it doesn't mean what you think it means.
No, I’m pretty sure when IDC wrote 4.8 million, it meant 4.8 million. :)

While there’s always difference between Gartner and IDC, they’re usually not telling two completely different stories like they are now. They always revise their estimates (final estimates are subject to change) though, and generally end up closer in those later assessments. We’ll see if Gartner revises down or IDC revises up.

And Gartners 2022 first half estimate is 13.4M Macs, meaning Mac unit sales so far this year increased 17% over the biggest selling year in Mac history. That puts Mac unit sales on pace for a 30M year given how backloaded Mac sales are every calendar year.
If IDC/Gartner do indicate that Apple sold 30 million in this year, that would be a 3 year upward trend that would further indicate that recent increases were not just anomalous spikes. We’ll see!
 
What’s different now than the past 10 years that makes them worry more?
I can only speak about Poland, but till the recent WWDC 22 conference, the polish prices, not indexed with inflation and currency exchange, were REALLY REALLY tempting.

New products with M2 updated the prices of all Macs and MacBooks, but till very recently, and from the release of M1 computers, the prices were not so heavily "Apple-taxed".

Sure, there were available cheaper laptops with Windows all the time, but the difference between a cheap plastic windows and quite well-built MacBooks with M1 was narrower than ever before.

Like I said, with the M2 release Apple has updated prices in Poland so we have this ridiculous Apple-tax again. We now have to wait for our salaries (in general) to catch up (about 3-5 years) and hope that Apple will again have a delay in adjusting the prices.
 
What makes your examples of personal experiences more valid than my examples of personal experiences?

When IT tells a graphic designer that he just has to learn a completely different workflow because “Photoshop also exists on Windows”, it is not because IT understands IT better than the graphic designer. It is because IT doesn’t understand how the graphic designer works.
The purpose of the examples I gave was to make a point, not make your case more or less valid.
Of there are examples of morons, both in and out of IT, and of course not all IT departments are idiots. But my argument is, Windows is being pushed due to better tools for IT, and I acknowledge that there are. But it’s a chicken-and-egg situation, if more companies used Macs as default, more tools would exist. Our department fully acknowledges that the tools necessary do exist, and you even stated that supporting Macs is “not a problem” in your company. But obviously using Windows makes your job easier.
The chicken / egg situation was caused by Apple. They depend for years in 3rd parties for business / enterprise management tools. It was until recently that Apple release Apple Business Essentials, while MS have been doing it for close to 30 years (SMS, 1994). I still don't know why Apple was so slow in something that's critical for business.

On your workplace IT decision of not supporting Macs, like I said, I'm only hear your side. Maybe the have valid reasons for their decision, maybe don't. Maybe in your case, IT is wrong, or they could be right. If we hear their side, maybe we could see the whole picture.
Honest question: can you tell me why every single good GTD app is Mac only? Arguably, a proper GTD setup is next to impossible on Windows, as compared to Mac.
Maybe the apps you use are only for Mac. At the same time, there is a group of good GTD apps available for Windows.
 
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