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problem is - and I hate to be a complainer - again - these apple devices (phone, and tablets) are so brittle in my experience that they pretty much require the use of a case.
 
I don't understand how a speaker can be behind a display--unless there is a hole as shown? That would kinda compromise the full screen mode when watching videos right?
I think Sharp made a phone that didn't have an earpiece speaker. Instead it somehow used vibrations through the glass to create sound.
 
It's like listening to Elon Musk promising to ramp up production of his Teslas beyond reality in a year or so. It's all BS but said to take place of any real progress. Smoke and mirrors!

Uhh... Elon Musk promised that the roadster would help pave the way for the Model S being sub 100k. That happened.

He promised that by 2020 the gigawatt factory would be producing lots of efficient, and progressively cheaper batteries. That's happening.

The Model S helped make the Model X a reality. At launch, the founders options for the Model X were 120k+. You can now start getting Model X for ~5k over a Model S.

Those two were supposed to help make a much cheaper electric feature with great features. We now have the Model 3.

Just because you've apparently been burned in your childhood or something by promises, doesn't mean that leaders of today can't have visions for the future.

I think you need some ambition in your life.
 
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So did TC short a bunch of Apple shares? I can't think of another good reason why all these rumors are coming out about the 2017 model that make the upcoming 2016 model look like deli leftovers. And you'd think everything rumored about the 2017 model isn't available now... or last year. So why is Apple basically punting this year, and is this why TC said he thinks the slide will continue for a few quarters? Seems like that could dent consumer perception of Apple as a tech forward company. With competition so tight I'm not sure Apple can afford to effectively "skip" a year, so hoping everyone pushing these rumors is being punked and the joke is on them.
 
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I like the juxtaposition between this article and the one immediately before it: https://www.macrumors.com/2016/05/11/iphone-decline-affecting-apple-suppliers/

Take your pick folks! Apple fans please go this way, critics go over there, please!

There are always reasons to take suppliers' business forecasts with a grain of salt. Between Apple's practice of redirecting business to alternate suppliers and the fact that it makes no strategic sense to predict an upturn when it would be scoffed at by those spouting the current "conventional wisdom..." It's much better at this point to under-promise and over-deliver.

Meantime, I find Gruber's article to be the first really exciting iPhone 7 prediction I've seen. I'm not sure why - individually, all these features have been discussed/debated before. Maybe it's just a matter of presentation? Maybe he's made me consider the engineering implications a bit more deeply?

Does integrating TouchID into the display also mean integrating Home button functionality, or does it mean having the remaining edge-mounted buttons pick up the Home function? If so, there has to be a higher level of context-awareness, perhaps new gestures, higher Siri functionality... who knows for sure? The cascading list of dependencies could point to "innovative" change, perhaps a sense that features we've taken for granted are dealt with in a more "magical" manner.

Remember Palm Pilots and Palms, with their dedicated sections for graffiti input and display (maybe you don't)? While not quite as clunky as the dedicated keyboards of Blackberries, the notion of such dedicated-purpose areas always seemed wasteful when compared to what could be accomplished by having an edge-to-edge touch screen and virtual buttons. Even when Palm III came along, with it's edge-to-edge touch screen... they still roped-off a fair chunk of it for dedicated purpose! The full-screen/context-adaptive approach of the iPhone, with just the single Home button on the face (instead of 5-6 physical buttons) was quite a nice change. Pushing physical buttons off the face of the device seems a "last frontier" kind of change to me.
 
Cool won't be spending money on an iphone till at least 2017. I will say going AMOLED would be a great upgrade especially vs all the android phones using lcd tech. Any other phone makers using amoled right now other than Samsung?? Now do I venture back to samsung and pick up a used S7 for a year or so this fall, or just stick it out with my current iphone 5s? Decisions decisions.
 
Now THAT'd be an amazing design, but it won't happen. Why? Well, other than 3D displays that didn't need polarized glasses, what more could Apple do going forward with the front of the iPhone in future models? Make it brighter? Better resolution/color? I think the more likely path would be something similar to an S7 Edge. Maybe they'll remove the side bezels, but going to a display that covers the entire screen? HMMM....
I'm not sure I'd agree with your prediction, because by that logic they are in a catch 22. Not use the 'one trick' they have, because then they won't have the trick anymore!?!?
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I really like my iPhone 6 Plus and I could keep using it for a few more years. The 6S is even better. Not a lot of people will be upgrading this September, so 2017 must be big.
Lots of people in the US bought their 6S(+) using Apple's new upgrade plan, so that's likely many hundreds of thousands of customer who will automatically be upgrading in September... Then I think all the US carriers offer early upgrade plans, not sure how popular they are but I'm guessing it's several hundred thousand more.
 
Well am sold.
Where do the lines begin? or preorder date perhaps?

I'll happily use my 6 for another year, and buy 2017 iPhone on day one.
As I reckon, this iPhone is worth the wait! :D
 
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It's funny that the 2016 model isn't due for another 4-5 months and we're already writing it off as too uninteresting and looking 16-17 months down the road for something new.

This may be a tough year.
 
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What about projectors and projection systems? Wouldn't that be a game changer?

Phones with built-in projectors were done just a few years back. Turned out that people were not really that interested.

Oh. Unless you mean a surface hologram projector or something.

What about making the device a solid piece of glass, essentially making the entire phone completely clear when its not powered on?

Some prototypes have been shown, although of course the battery and other electronics are not see-through :)

Maybe one day they could be hidden around an edge bezel.

What about making the device as thin as a piece of paper, as well as making it flexible?

Samsung showed a concept video about that last year, but it seems still really far away.

Those would all be game changers and substantial leaps in technology. Are we saying that those things are impossible? That they will never be done? Of course they will be eventually. Just a matter of when it happens.

Yep, one day it could happen. Of course, I'm still waiting for flying cars, rocket delivered mail, home atomic reactors, vacations to the moon, and other stuff we were promised back in the 60s :D
 
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I don't know what to do then. My current 6 is falling apart. If I have to lose the jailbreak maybe I should get out of warranty replacement on the 6 and keep that until the 7's successor comes in 2017. Right now GPS is broken, battery sucks (715+ charge cycles), and a variety of other minor issues where I think GPS is the real reason for replacement. But if the 7 is going to be bland, I rather wait for 7s/8 or whatever they're going to call it.

Does that make sense?

How did your 6 get in such a dire state? Mine is still like brand new, battery is great - I get 2 - 2.5 days charge out of it.
 
I'm not sure I'd agree with your prediction, because by that logic they are in a catch 22. Not use the 'one trick' they have, because then they won't have the trick anymore!?!?
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Lots of people in the US bought their 6S(+) using Apple's new upgrade plan, so that's likely many hundreds of thousands of customer who will automatically be upgrading in September... Then I think all the US carriers offer early upgrade plans, not sure how popular they are but I'm guessing it's several hundred thousand more.

That's nice, but upgrade plans don't really cause growth in sales. iPhone 6 sold 10 million in its first three days, iPhone 6S 13M. We're talking big numbers.

I would be interested to see how many are actually using the upgrade plans.
 
If Samsung's own supply woes with the Edge are an indication, along with their prediction of low yields for flexible and see through screens...

...then the reason it'll take a while for a radical new iPhone, is because it's just not possible yet to produce enough displays.

Perhaps Apple should start selling an extremely limited edition "look ahead" model just to let it be known that they've got cool stuff in the pipeline. Heck, they could charge a ton for it, too.
 
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One reason for this naming change could be the Asian market. In Asia, the number eight is very lucky akin to 7 or 13 in parts of western society. To get totally glyphotic, the '8' is a bag of money on top of a bag of money going back to the days of the Silk Road. Thus, an "iPhone 8" has a huge symbolic meaning in Asia. Apple may be holding back "the good stuff" from new iPhone's til it is time for the Big Eight to come out.
 
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Anyone want to explain how that same front speaker style is going to work out sitting right in the middle of a display?
 
First iPhone since the OG that I haven't updated yearly, but this year is starting to look so lame I may even skip the iPhone keynote. My luck though, that would be the year that they actually do the "oh yeah one more thing" lol.
 
What about projectors and projection systems? Wouldn't that be a game changer?

If they put it into a mobile device, why not put it on all mobile devices. Again my point is that there will no longer be a need to have multiple devices, just pick the size you like, 4", 4.7", 5.5", 7", 9.7", 12", etc.

What about making the device a solid piece of glass, essentially making the entire phone completely clear when its not powered on? What about making the device as thin as a piece of paper, as well as making it flexible?

See above, same answer.

Those would all be game changers and substantial leaps in technology. Are we saying that those things are impossible? That they will never be done? Of course they will be eventually. Just a matter of when it happens.

You seem to think that all this innovation will only apply to the phone. Look again. All the devices from iPhone SE, through the iPhone 6s and 6s Plus, to the iPad mini/air 2/pro 9.7/pro 12 all share almost identical technology. If you can do it on a phone, you can do it on any iOS device. So again, let say that we all buy one device in whatever size you want and it has everything including the ability to make calls. This is all good except that where we now walk around with multiple devices, we will need a lot less in the future. In my example, I am ready to ditch the desktop and laptop for an iPad pro 12". Maybe I will keep a 4.7" in my pocket (no jokes on that please). But maybe, I just keep the iPad and use it for everything.
 
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