I dont think it's a troll. This is a common question that people who don't know how the industry works ask.
"Why should i pay 999 for apples xxxx, when Lenova makes a YYYY for less?"
this is where the mythical "apple tax" often gets brought up, and many don't understand really what they're talking about. They just think you pay more for a Mac.
I'm a lifelong PC user myself. 10 years ago, yes, there was a clear "apple tax" in which if you built a machine for windows that was 100% identical. Apple was more expensive.
But thats gone today. What people see as the apple tax is a lack of options. Yes you can build a Windows based laptop for $500. yes, that is significantly less than the Apple variant.
But then you have to start comparing the nitty gritty details. Parts and performance. Size and form factor. Then you need to look at product age. Apple has an extremely slow update cycle. if you buy at the end of the cycle, yes, you can find other similar products for the same or cheaper. But in the first couple months, Apple right now leads the pact. The 2011 Air's are an example. Find a competing product at same price or less that matches the specs. you can't. Apples channel policy and parternships with Intel means they're typically first out the gate right now with newest tech. Which means at the beginning of the product lifecycle, Apple typically is a tremendous bang for your buck. The option usually is wait a few months for the competitors to catch up.
But in the case where, yes, other companies have hundreds of products to match all sorts of needs and uses. Appe doesn't. Apple has a pretty small offering. So yes, you can compare a $500 notebook to a $1,000 Apple, if that 500 notebook does everything you need it to, than perhaps it's the better buy for you. However if their are features of the Apple that you want / need, then it's probably a good deal to pay the extra