He is getting his info from the Keynote Apple did. They showed a chart of them being the #2 watch maker in the world by revenue.
I think the solution to all of this is just for Apple to start building units way earlier than they do now. They want to almost have TOO MUCH stock, which wouldn't be a problem because they know they'd sell the units easily anyway. Apple no longer rely on the 'iPhone Sold Out In 2 Seconds' headlines that used to be prevalent. I think they'd rather be able to release very, very high sales figures AND say that EVERYONE got their device on launch day with plenty of stock to spare. That sounds like a well prepared company.
The only issue I can see with this is iOS which, if you started building months in advance, would be nowhere near completion. But what if they write into iOS that the first thing it does after being switched on is look for an OTA update? Then you could start building the devices with an iOS that's months old in the knowledge that by the time the customer gets it, the new iOS will be out.
What I'm saying is that Apple need to start building units very early indeed. Almost around WWDC is when they'd want to start building for a September release. Hell even Spring might be a good time. Surely the design is locked down long, long before release.
We shall find out the reasons for the change at the quarterly calls.
equiring a customer to update the phone to the latest OS right after they take it out of the box flat out sucks
Why do people upgrade every version? I just don't get it. Like a good Zoshirushi rice cooker, as long as it performs its function well there is no need for a new one unless the old model poops out or there is an evolution of the product, like having a novel way of preparing quinoa.
We shall find out the reasons for the change at the quarterly calls.
Which is exactly what's going to happen to the iPhone 7, anyway - 10.0.1
While I understand you intentions its not that easy for a number of reasons, I'll list a few.
First off, the want to make sure the phone has the latest technology, so if they start building it too early, a competitor may come out with a better product before the iPhone is released. If that happens, the phone is out of date before it even goes on sale. Not good.
Second is the complexity of the supply chain and trying to keep things a secret. If they built these too early, leaks would be everywhere, and the "surprise" of the keynote would be lost.
Lastly, requiring a customer to update the phone to the latest OS right after they take it out of the box flat out sucks. As someone who still is a "gamer", nothing ticks me off more than getting a brand new game on the day its released only to have to wait for a massive update when you get home.
Just my thoughts.
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Exactly... once the supply catches up, and Apple has something to brag about.
Weekend sales are indicative of exactly that, weekend sales. They might not be predicator of sales over the lifetime of the device, but weekend sales are interesting nonetheless.I dunno. Maybe they're hiding that sales are weaker but I really don't think that's it. Tim Cook said weekend sales just weren't accurate or representative of sales or general demand.
Weekend sales are indicative of exactly that, weekend sales. They might not be predicator of sales over the lifetime of the device, but weekend sales are interesting nonetheless.
My view is Apple has little confidence in iPhone sales figures which is why they no longer release them.
Well considering this is the 11th iPhone Apple has made and that the company is run by a supply chain guru this lack of stock of all plus models and jet black models seems to me like poor planing.
It relates to the previous comments.Any particular reason why you quoted my post that has nothing to do with sales figures?
If you don't have enough product made, you don't launch!
It relates to the previous comments.
Weekend sales are indicative of exactly that, weekend sales. They might not be predicator of sales over the lifetime of the device, but weekend sales are interesting nonetheless.
My view is Apple has little confidence in iPhone sales figures which is why they no longer release them.
While I understand you intentions its not that easy for a number of reasons, I'll list a few.
First off, the want to make sure the phone has the latest technology, so if they start building it too early, a competitor may come out with a better product before the iPhone is released. If that happens, the phone is out of date before it even goes on sale. Not good.
Second is the complexity of the supply chain and trying to keep things a secret. If they built these too early, leaks would be everywhere, and the "surprise" of the keynote would be lost.
Lastly, requiring a customer to update the phone to the latest OS right after they take it out of the box flat out sucks. As someone who still is a "gamer", nothing ticks me off more than getting a brand new game on the day its released only to have to wait for a massive update when you get home.
Just my thoughts.
[doublepost=1473960468][/doublepost]
Exactly... once the supply catches up, and Apple has something to brag about.
What are you even talking about?"If you don't have enough product made, you don't launch" - said no company ever.
This isn't just an Apple problem, almost every industry has this issue. Have you ever wanted to buy a shirt but the store didn't have your size? How about Tesla taking pre-orders for the car they just rolled out, some people won't have theirs until many months after the launch. Have you ever gone shopping for a car, and they didn't have the model you wanted in the right color with all the right features?
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No, it relates only to the comment I replied to about why they don't build things earlier... nice try.
What are you even talking about?
I think you might be confused.Someone (not you) said "If you don't have enough product made, you don't launch", to which I refuted that statement.... Didn't know it was that difficult to follow.
I think you might be confused.