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As a reason for the removal, Amazon is citing compatibility with its Prime Video streaming service, which is not available on devices from Google and Apple.
I was under the impression that Amazon did not make an Amazon Prime app for the AppleTV because they didn't want to give Apple any money for purchases though the store. Is that not correct? Is Apple actually blocking Amazon from writing an Amazon Prime app for AppleTV? I mean, they have one for the iPhone/iPad. Something seems fishy here to me.
 
This is probably a pre-emptive move on Amazon's part to force Apple's hand in accepting and Amazon Prime Video app in the Apple TV app store, but there's no need. Apps can be universal across iOS and tvOS, and Amazon already has a functional and popular app on iOS, so why does anyone think it wouldn't be allowed on the new Apple TV? It would be stupid for Amazon to not release an universal update to their iOS app and there's no sign or reason Apple wouldn't allow it - Netflix, Hulu, Vudu all exist in the iOS world already and Apple doesn't care.
 
Amazon, if you don't want to produce an Apple TV app that allows me to easily access Amazon Prime videos, then I will not renew my Prime membership. Your call.
 
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Great, so no Amazon Prime video on my Apple TV. In what way is that serving your customer's interests, Amazon or Apple? Consumers always lose out in situations like this.
 
Sooooo, one less reason to shop at a Amazon, whoop-di-doo. What's their nonexistent marketshare in this niche product area? like 1%? I'm sure Google doesn't give a **** either.

Nothing to see here, move along. LOL

Their Fire TV devices are actually doing quite well. They were the top selling streaming media devices for the first quarter of this year and have sold over 4.5 million units after about a year in the market. For sales in 2014 they actually overtook Apple, not bad for their first offering.


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Amazon doesn't need Apple either, that's a fact. So there's no problem. Does Apple sell Amazon products? Neither will be hurt by this.

Amazon is already being hurt by this. I'd consider getting an Amazon Prime membership if they offered an Apple TV app for it. No Apple TV support - no subscription.
 
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Wow - Amazon is making a big mistake.. if you don't want to be part of the TV revolution then you will be left behind. The new Apple TV will usher in a new era of TV that will make all other streaming devices obsolete.
Remember how when the former Apple TV was released, some predicted the end of Roku? How's Roku doing nowadays? Oh yea, they seem to be doing well.

Nothing revolutionary from Apple side here, Apple TV remains a hobby for them where they simply keep up with what others have done years ago.
 
Amazon, if you don't want to produce an Apple TV app that allows me to easily access Amazon Prime videos, then I will not renew my Prime membership. Your call.
I'm staring at my Amazon video app right now? What parallel universe are you in? I was able to airplay to the Apple TV videos from my Prime account.
 
Wow, you guys really don't get it. Apple (and apparently Google) threw the first punches. Amazon probably has sales data that tells them they are the #1 seller of Chromecast devices, and the #2 seller of Apple TV boxes. They've probably submitted apps and channels to Apple and Google multiple times over the last couple of years, and been rejected or delayed or ignored often enough that they've decided to respond. Apple TV is an also-ran at this point, and if they want to be the market leader, they have to support all of the biggest content providers.

You say we don't get it, but you just speculate, and speculate quite poorly.

tvOS was announced less than a month ago, and the developer kit has been out for mere weeks. How is possible, as you say, that Amazon probably submitted apps to Apple many times over the last couple of years? That's nonsense.

Moreover, how can you speculate that they've probably been rejected or delayed or ignored when the Amazon Prime Video apps are available on iPhone and iPad, work well, take advantage of AirPlay, and receive frequent updates?

As for Google, they seem to approve apps without any review. They barely block apps that contain malware. I don't believe for a second they would block a good useful app. Also, AndroidTV hasn't been out for years, as you suggest.

If we're going to speculate, let's at least make up some stuff that believable. Maybe Amazon is renegotiating their contracts with the content providers, and it turned out that their contracts would be cheaper if the contact was available on fewer devices. (e.g., large price per show if available through amazons app on roku, firetv, apple tv, chromecast, etc; small price per show if available through amazons app only on firetv). At least that conjure is supported by logic and history.
 
This is short-sighted and petulant all around. Apple doesn't need Amazon, and Amazon doesn't need Apple... but their CUSTOMERS need both. I concur that this is highly suggestive that Amazon won't be approved as an ATV4 app.

If Apple truly wants to be the center of the media universe then they should be willing to support all of my media sources.

This does *not* bode well for the realized usefulness of the ATV4. If Amazon Prime isn't supported, it is highly unlikely that Ultraviolet providers will be either. That is a HUGE disappointment... and a big gap in service. It means that many of us - maybe even 'most' - will have to maintain 2 devices.
 
Amazon is already being hurt by this. I'd consider getting an Amazon Prime membership if they offered an Apple TV app for it. No Apple TV support - no subscription.
One person will not hurt them, I will continue to buy from them. Did Apple lose when they stopped selling Bose because of beats? Amazon will not lose anything, they will make it up in other sales.
 
Apple sells online also so it's tit for tat. Neither will be hurt by this.

But Amazon is also preventing 3rd parties from selling AppleTV's in store. That's a bit different.

Amazon doesn't just sell a few products, they sell a range of items (mall approach) and let 3rd parties sell through their store.

Apples (so to speak) and oranges.

Also, Apple didn't deny amazon's app, they just didn't make it a default app.
 
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I'm just hoping that Apple didn't start this by giving Amazon some indication that a Prime Video app wouldn't be welcome on the new AppleTV app store and that this is just Amazon's way of retaliating.
 
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