yeah I know this TV and have seen it in action. Nothing special just a kinect style. Apple will do something to make it enjoyable to use not tedious. Then Samsung will observe closely as usual and as their documents say "Make it more like Apple" lol. Then they will release their sTV with S-Ring! All the Samsung crowd will wet their pants and claim it is so much better than the iTV when essentially it is the exact same thing just in plastic instead of aluminium
edit: same situation with the smart watch judging by history too