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I have an Air 2. Love it. It's fast. Been waiting for split view, etc, for awhile now. I can really use that for the type of workflow I have. Well, iOS 9 will deliver this, an other enhancements, in spades! Thus, the Air 2 will become, essentially, a brand new machine. This is why they put the A8X in it last year; they were planning to enhance the Air 2 with software next, and needed the extra processing power. They did it right to begin with so that they would not have to repeat the iPad 3-then-4 debacle. This is why, I think, they really don't need an Air 3 this year. Everything old is new again! Force Touch? That will come to the new iPhones, and I believe, to the iPad Pro. The Pro will probably get a stylus too. Confining Force Touch in this way will push sales of those three devices through the roof, which is what Apple wants. The mini 4 update brings it into parity with the Air 2, with the same hardware and software enhancements. Force Touch will come to them in 2016. From past experience we know this is the Apple way, This will be an excellent lineup. No complaints here. Let's see how it turns out, but I think this is what we will see.
 
That helps with decling sales how?



Apple can always use the same ideas they apply to their phones.

I think most people who wanted an iPad have one. Obviously those who wanted to upgrade to air 2 did so. With no update for another year iPad sales will further decline.



Power cycle. That mean hold both buttons home and turn off until the iPad reboots. Your issue should be solved.

I was being sarcastic.
 
This is the thing. At WWDC we see new Mac software, and new iOS software. But the iOS software normally focuses on the phone. So while we get new Mac, phone and iPad hardware, we never seem to get new iPad software.

This used to be different when they'd show new apps and iPad only iOS features at the iPad event, but that hasn't happened in the last few years... Until iOS 9 that is.

That's a really good point.

It's a weakness in having iOS fulfil both the iPhone and the iPad. It's a strength, too, but also a weakness.
 
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We are living in it now.. In a Post-PC era, I think you are missing the point in what Steve Jobs was making.

Obviously, the iPad is not doing well in sales. But desktops are being used less & less. His analogy was built upon desktops being trucks & that it will be used less... Only when necessary.

He didn't state the iPad will be the de facto use case in the Post-PC... But as the iPhones become more powerful, iPads become more productive w/ SplitView, Macbooks become more portable... We use these products more & more.

Same ******** based on advertisement and emptiness: 99% of my friends, colleagues, or other workers still use PC aka "Personal Computer" no matter it's shape or form, you're pulling arguments out of your bottom, Steve Jobs never mentioned desktop you're just inventing stuff to stick to your "post-pc" narrative.

Desktop will simply change in smaller form-factors (like the Mac Pro) because professional in any science, entertainment, development, finance, game etc...domains need a powerful graphic-cars which laptops will never have, while others will stick to the laptop as long as it has a physical keyboard, trackpad and most importantly a serious OS.

It's not just iPad sales that are declining, it's tablet overall, and nobody uses smartphone for other than communication, quick informations and gadgets. We are still in the PC-era, and when screens have become so thin that they're transportable or foldable, maybe Tablet will become a "controller" (haptic keyboard and trackpad) and secondary screen of other devices, but PC not matter it's size will still be the "control center" of experience and work.

The tablet in it's current form as absolutely no use between the PC and smartphone, in fact even professionals who've used tablets for some times, are not ordering them anymore because it's useless, the same goes for universities when students will start having to learn coding, science or do serious work, the best a tablet might become is what it is now: a secondary touchable interface.
 
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Same ******** based on advertisement and emptiness: 99% of my friends, colleagues, or other workers still use PC aka "Personal Computer" no matter it's shape or form, you're pulling arguments out of your bottom, Steve Jobs never mentioned desktop you're just inventing stuff to stick to your "post-pc" narrative.

Desktop will simply change in smaller form-factors (like the Mac Pro) because professional in any science, entertainment, development, finance, game etc...domains need a powerful graphic-cars which laptops will never have, while others will stick to the laptop as long as it has a physical keyboard, trackpad and most importantly a serious OS.

It's not just iPad sales that are declining, it's tablet overall, and nobody uses smartphone for other than communication, quick informations and gadgets. We are still in the PC-era, and when screens have become so thin that they're transportable or foldable, maybe Tablet will become a "controller" (haptic keyboard and trackpad) and secondary screen of other devices, but PC not matter it's size will still be the "control center" of experience and work.

The tablet in it's current form as absolutely no use between the PC and smartphone, in fact even professionals who've used tablets for some times, are not ordering them anymore because it's useless, the same goes for universities when students will start having to learn coding, science or do serious work, the best a tablet might become is what it is now: a secondary touchable interface.

I'm afraid that he is right. There is no Post-PC. The reason why is because laptops are becoming so thin, to the point that it cannibalizes the tablet. The fact that they also include a touch screen kind of defeats the purpose of the tablet. So you decide, you want a tablet that doesn't do everything, or a laptop that does everything and weights the same amount. So this trend will continue.

The iMac or any other desktop based PC isn't going anywhere either. They are used at home to edit movies, photos, play games, store large amounts of files, etc. They are used in businesses, movie and music production studios, and so forth.

The iPhone, or any other phone, allows anybody to quickly read information, chat, text, take photos, whatever quickly.

The Watch, or any other smartwatch allows to glance at information quickly.

Even Apple has admitted that its an ecosystem. Everything works together and plays a role. I'm afraid that the tablet will be like trucks. You won't see iPad Pros everywhere, only in businesses or people who are very productive in terms of drawing. Writing a report on a tablet isn't the same compared to typing it on a laptop or PC.

Not saying that Steve Jobs was completely wrong, but the iPad is not the start of post-pc. It was an ambition but reality is reality.
 
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If this is true and the iPad Air and a larger iPad are not released/updated until early 2016, then, they will likely only update the iPad Mini to the A8/M8, and not the A9/M9 processors :( , and it won't be announced at iPhone event Sept. 9, it will just show up around the time iOS 9 and new iPhone are released. This could make sense, they did drop the 1st gen. iPad Mini from the lineup in June. I also wonder if they will not drop the Mini 2.

On the other hand, all these rumors might be off, and we'll see nothing in iPads until early next year. OR we'll see a new iPad Air 3, iPad Mini 4 and larger iPad, all with A9(X)/M9 processors in October, dropping the iPad Air (1) and iPad Mini 2. ...It all depends how much Apple wants to emphasize the new iOS 9 features for iPads. o_O
 
I got rid of my iPad Air 2 and got me a Dell Venue 11 Pro tablet with broadwell M CPU and real stylus support. Been a few months now and I haven't missed the iPad even once. The ipad is good if all you do is play games, but I don't have time for that. Also, its nice to plug in my tablet to a foldable dell travel keyboard and be able to type and use an actual mouse on it. Now that I got the free Windows 10 upgrade on it, you realize what a waste of money the ipad was.

What Apple needs to do is have true stylus support for notetaking and be able to plug it in a real keyboard and use a real mouse. Also they need to add file manager support like in windows. Right now its not much more than a big iPhone and since I already got an iPhone 6+, the ipad kinda becomes worthless to me.

File system, keyboard, mouse.....you're describing a laptop.

Except, you're describing a really complicated laptop where the keyboard and mouse and stylus are separate doo-dahs which you need to connect and disconnect and recharge and so on. And with a touchscreen instead of a great trackpad, so you have to keep reaching up and touching the screen instead of keeping your hands resting on the keyboard while you work.
 
the hardware is fine... it is the software (and 3p software solutions) that need the loving. iOS9 will help, and if latest reports about Apple partnering with various corps/industries about more specific applications is accurate, i sense they may be on the right path long-term
I have stated ever since the first ipad, that a fully integrated ipad dock, mfd by apple would provide a new dimension to the functionality and productivity to the ipad, something like the pro 3 or experia 4
 
If Apple were to make an iPad with size of the iPad Mini that had a digitizer that can fool me into thinking that I was writing on paper, I would buy one immediately. I would be able to finally throw my stacks of notes away.

And the problem with Windows tablets is the bloatware and lack of good apps. I do give them credit for trying to make tablets with styluses but I still don't feel like they're "good enough". They don't detect handwriting that good.

Until then, no iPad or Windows tablet gets me excited.
 
What exactly, a tablet is primarily used to view content.. So a thin light screen is so that is required.. They ain't desktops or laptops.. Never will be.. Enjoy what they do instead of fretting about what they can't do..
And with that narrow thinking my friend is why you're not the head of Apple.
 
The ipad lacks a new user experience.

The first consumer crowd bought it to sit on the couch, watch television, browse the net, play angrybird, check mail and pass it on to their kids.
The hardware got better and better but the experience hasn't changed. I'm not doing anything more demanding with an ipad as i did 4 years ago. So my ipad 2 is still going strong. Why do I need to buy a new iPad?

businesses are very slow to convince so the effect on sales might be still years ahead.

To be honest they don't experiment enough with the ipad. Where's the interaction with apple tv? Why haven't they pushed harder in the gaming world? Why can't I use it as a game controller (ipad touch, ipad mini, ipad)? It would totally beat the wii.
where's the interaction with mac? handoff and continuity are such a safe bet.

So today I might be interested in a new ipad mini...just depends...I have to find a use for it though.
 
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The tablet in it's current form as absolutely no use between the PC and smartphone, in fact even professionals who've used tablets for some times, are not ordering them anymore because it's useless, the same goes for universities when students will start having to learn coding, science or do serious work, the best a tablet might become is what it is now: a secondary touchable interface.

Steve Jobs Words:

"I'm trying to think of a good analogy. When we were an agrarian nation, all cars were trucks. But as people moved more towards urban centers, people started to get into cars. I think PCs are going to be like trucks. Less people will need them. And this transformation is going to make some people uneasy... because the PC has taken us a long way. They were amazing. But it changes. Vested interests are going to change. And, I think we've embarked on that change. Is it the iPad? Who knows? Will it be next year or five years? ... We like to talk about the post-PC era, but when it really starts to happen, it's uncomfortable."

What I find comically is the fact... you are so adamant that there is absolutely "no use" for a tablet. There are plenty of use cases for a tablet... for textbook, researching, &
occasionally editing documents.

The idea of a desktop is being on a "desk" it can be smaller obviously... but it's not an ideal use case for people that wants mobility. Your workflow might be different from another person... we all have our on way of productivity. An author might find an iPad capable of doing "serious" work.. perhaps a director with editing a script or even any student who is researching a topic.
 
Same ******** based on advertisement and emptiness: 99% of my friends, colleagues, or other workers still use PC aka "Personal Computer" no matter it's shape or form, you're pulling arguments out of your bottom, Steve Jobs never mentioned desktop you're just inventing stuff to stick to your "post-pc" narrative.

Desktop will simply change in smaller form-factors (like the Mac Pro) because professional in any science, entertainment, development, finance, game etc...domains need a powerful graphic-cars which laptops will never have, while others will stick to the laptop as long as it has a physical keyboard, trackpad and most importantly a serious OS.

It's not just iPad sales that are declining, it's tablet overall, and nobody uses smartphone for other than communication, quick informations and gadgets. We are still in the PC-era, and when screens have become so thin that they're transportable or foldable, maybe Tablet will become a "controller" (haptic keyboard and trackpad) and secondary screen of other devices, but PC not matter it's size will still be the "control center" of experience and work.

The tablet in it's current form as absolutely no use between the PC and smartphone, in fact even professionals who've used tablets for some times, are not ordering them anymore because it's useless, the same goes for universities when students will start having to learn coding, science or do serious work, the best a tablet might become is what it is now: a secondary touchable interface.

It's good thing you joined the forum. We all needed to be set straight, and someone with your infinite expertise is the best person to do that.
 
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I guess I am out of step here.

My iPad Air 2 with 128gb of ram is much slower than my two Mac Laptops. Firefox is much faster at loading and rendering pages than ios Safari is.

Open a book like the Bible in iBooks, add fifty notes and iBooks just crawls. It takes four minutes for the bar across the bottom to complete after changing the font size.

An increase in speed or system ram would be very welcome.

A camera improvement would be great! Lower noise, improved dynamic range, faster focus, higher resolution and a flash are at the top of my list. iPad photography is catching on. I have seen a number of semi pro photographers using iPads on tripods for slow motion and time lapse photography.
 
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By now tablets are a mature product and basically don't need an annual upgrade cycle.

The overblown annual hype-raising media events (from all manufacturers, not just Apple) have just created an unrealistic and unfulfillable expectation of substantial and dramatic improvements year-in, year-out. If no such improvements are available, then the media event becomes a massive disappointment, like adding just the fingerprint sensor to the Mini and charging $100 more.

I think they'd be better off just making continuous incremental improvements to the product, and only having a new model name for substantial changes as and when the technological breakthroughs occur and become feasible. The market would then just reach a steady state with people upgrading as and when their existing tablet wears out or gets dropped etc. Media events would be much less frequent, but would occur only when something significant had actually changed!

Spectacular growth is obviously the best way to make lots of money, but there are many manufacturers in many industries that get along perfectly well in mature markets.

Although this would obviously be a niche market, the one thing that would move me to upgrade (from an Air 2) is a genuine A4-sized iPad, or at least a square-root-of-2 aspect ratio. Hold it in portrait at A4-size, then split the screen into 2 equal halves, rotate to landscape and you've got two A5-sized screens, each with exactly the same aspect ratio as the original. Split each of them again, rotate back to portrait and now you've got four A6-sized screens, each with exactly the same aspect ratio as the original. (Obviously, I primarily use the iPad for reading technical PDFs.)
 
"There is no Post-PC."

There is an element of truth to this statement.


What is hurting iPad sales? Here is my take.

  • Laptops with SSDs startup much faster than they used to. (6 seconds for the newer models)
  • Nearly as thin and as light as a tablet.
  • Larger screen size.
  • Easier to edit documents, spreadsheet, photos etc on a laptop (cursor keys, trackpad etc.)
Where does the iPad have the advantage?

  • Books - Much easier to read on a tablet than a laptop computer.
  • Photography - no contest here.
  • Built in cellular internet.
Threats to the iPad in the areas where it is superior to a laptop.

Amazon Kindle Fire. Why?

  • Better screen for reading (higher resolution, brighter outside)
  • Will convert most books to audio books.
  • Camera currently is inferior to the iPad, however, the Kindle Fire does have a flash.
  • Kindle Fire has superior speakers.
  • Kindle Fire is approximately 2/3 the cost of a iPad.
 
But for almost everything else, the 4:3 aspect ratio is better.

Exactly, the current aspect ratio suits tablet applications as being distinct from blown up phone applications and Apple even highlights this specifically in their keynotes, mocking some of the 16:9 android tablets that had exactly that; no custom tablet design and just blown up phone designs.

It's not the perfect mobile movie-watching device but iPhone 6 Plus is pretty close.

Personally I wish the iPhone 6 had 1080p since I'm never in the maket for a phablet.
 
So if no new iPad Air 3, how about a reduced price iPad Air 2???
That's not how Apple works. The Air 2 won't get a price reduction until the Air 3 is released whether this Fall or next Spring. I do expect to see some really good price discounts for Black Friday if a new Air is not released this Fall.
 
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What if the Air 3 doesn't require any external changes over the Air 2? What if an active digitizer (or a standardizing of bluetooth stylus APIs), added bluetooth profiles for mice and other pointing devices were to be included/exclusive to an iPad Air 3 that was physically identical to the Air 2?

Then I'd be sold! But I do hope there are some minor external or internal changes to address the screen distortion when holding it on the right side (I reproduced this without trying on my model and several store models as did Apple employees) and the excessive vibrations (annoying to me, but not a deal breaker).
 
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