I'm in the same boat. I've been an Apple fan since the mid-90s and have owned a version of everything Apple has produced since then. Multiples of most products.
But, recently, I'm feeling that unless I want to work on an iDevice I'm not important to Apple.
I run my business on Apple. Me & 2 (sometimes 3) employees keep our mortgages paid and the lights on every day using only Apple devices. And, for years we did the majority of our work on MacBook Pros, offloading power-hungry jobs to a couple of MacPros in the office. We've thought about other OSs, we even have a Microsoft Surface Studio on a desk in the corner (anyone want it?), but our workflow is deep in the Mac ecosystem and the transition would be horrific.
While we had some problems with the crappy video cards in the 2010 & 2011 MBPs, everything was good up until that silly Touch Bar showed up. Every 2 years we upgraded our lappy-tappies without much thought.
And, of course, we were
hugely disappointed with the MacPro debacle of 2013. So we replaced our 2010 MPs with maxed-out 2012 MPs when we got scared about reliability. The 2012s still reliably chug away in a corner, headlessly converting video.
At this point we're in stasis with 4 2015 MBPs and don't see a viable alternative in the current lineup. Our business guy at Apple dropped a 2017 MBP off for us to use for a week, but after passing it around we didn't find anything compelling performance-wise and were sorely disappointed with the feel of the keyboard and the cognitive dissonance of the Touch Bar. Taking our eyes off the screen to find what we needed to push felt like a step back. At this point we see no future in the MBP line for us.
I ordered a Mac Mini yesterday that should arrive this afternoon. We're exploring that as the primary replacements for 3-year-old MBPs. We're considering keeping the portables for on-sites and our infrequent travel or picking up a couple of MBAs since they have normal-ish keyboards.
All told, I'm just not sure Apple's ever-thinner design ethos is well aligned with
real small businesses. I don't need an uber-thin laptop: I need a powerful laptop with a decent, gimmick-free keyboard. I don't need a phone so thin it must ALWAYS be in a case (that effectively makes it thicker than the much sturdier iPhone 5). And I want a Pro machine that I can expand and upgrade (not a trash can with 45 cables sticking out the back).
As I type this on my company issued 2017 MBP 15... I backspace to fix the double strikes. I bang harder on the keyboard to get some to type. I constantly have to deal with dongle hell just to do my daily job functions. I don't have the physical keys I need to touch type my way through my job.
I am a HUGE Apple fan. I have been an all in guy for a decade plus. But this is just getting ridiculous. I'm serious considering bouncing off to Linux because M$ is just not an option in my mind. I'm not going back to virus hell. I'm just wondering if I'm alone? Is this part of the plan? Is Apple pushing us to iPad Pros? It just feels like I got a "MacBook Plus" not a "Pro" machine. By that I mean it seems like somebody let a marketing person convince them that they could up sell people out of MacBook with bells and whistles and didn't bother giving a Pro line machine features and function I needed.
Again, I'm not some Windows or Android zealot here to start a flame war. Just a hardcore Apple guy wondering what Apple is thinking these days and if they just aren't that "into" the laptop market anymore?