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Apple Airs 'If You Don't Have an iPhone' TV Ads
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These are actuallly good ads. Watch all three again a few times and you'll see they are good ads. Yes they come off pompous at first, especially the first one but they grow on you.
The point is to highlight the Apple "ecosystem" The second one is great about the ipod on your phone.
For us who have iphones it's not earth shattering but for someone who doesn't to see itunes embeddd into your phone is like whooaaaa! The ads make everyting look easy well b/c using the phone is that easy.
The point is to highlight the Apple "ecosystem" The second one is great about the ipod on your phone.
For us who have iphones it's not earth shattering but for someone who doesn't to see itunes embeddd into your phone is like whooaaaa! The ads make everyting look easy well b/c using the phone is that easy.
I like the marketing apple does, I mean they are trying to convince the GENERAL UNKNOWING PUBLIC.
The same people who would spend $60 on a "better" HDMI cable.
The same people who look at 1.4ghz and1.8ghz and automatically think the 1.8 is better.
I could go on. but this is what apple caters to in the iOS market, and they do a good job of it.
But I am sure 99.9% of people on this forum know that iphone isnt the only show in town. another 98% KNOW that there isnt a single thing the iphone can do that android cant. And of the 98% only 55% would admit it.
This difference in percentage, my friends, are fanbois.
The same people who would spend $60 on a "better" HDMI cable.
The same people who look at 1.4ghz and1.8ghz and automatically think the 1.8 is better.
I could go on. but this is what apple caters to in the iOS market, and they do a good job of it.
But I am sure 99.9% of people on this forum know that iphone isnt the only show in town. another 98% KNOW that there isnt a single thing the iphone can do that android cant. And of the 98% only 55% would admit it.
This difference in percentage, my friends, are fanbois.
Not true. These adds are awful, Apple got ripped off. They should ask for their money back.
I am had the Iphone 3g and 3gs, then went back to blackberry 9700(solid PHONE, weak media device), then to the nexus one, then the EVO.
EVO is the longest I have ever kept a single device.
The longest time I have spent with one operating system is by far symbian! from 2004-2008 all I had where Nokias w/ symbian. but android will eventually stick with me longer unless iOS 5 completely redesigns the OS to be more dynamic.
I went from the iPhone to an EVO as well. Other than the battery life the phone has been amazing. I have figured my battery issues out (I just turn WiMax and GPS off when I am not using them with the power management widget). I can do anything an iPhone can do. Sure the App store isn't that big but who the hell cares! The 15 Apps I used on my iPhone are available on Android and Angry Birds was free.
I don't have a problem with the ad, that is what companies are supposed to do, talk themselves up!!
"But if you do have an iPhone. You'll be told what you can and can't do with it. For instance, you can't modify it with your own themes and apps you want to install. It's not like the device is your property."
and there is something to point out about those 15 apps.
It does not matter if one App store has 1 million apps and another has lets say 1k as long as the 10-15 apps that you use are in both you the user are not going to care.
Biggest thing is the app store has everything you want. After a certain point in terms of numbers it does not really matter any more since all the major Apps are going to be in both. Ad in the fact that Amazon is now going to open up their own Android App store things should get a little more interesting. They already got an exclusive deal with the ad free Angry birds being release there.
I doubt it. I bet that most of their users went into a store over the last 4 years and said "I want a phone like an iPhone" to which they were sold an Android phone.
It's the only alternative and therefor why I believe their user base is as large as it is.
"Android" is a broad statement though. The options exist. You can get a Samsung Galaxy-S, a Nexus-S, EVO, Incredible. All based on Android but different (carriers and UI.) Its like saying you can have a Big Mac or Burger because all the other burgers are trying to be Big Macs. Its not that cut and dry.
If you don't have an iphone well then you don't have an iphone? No **** Sherlock, What an amazingly stupid proclamation it both confuses and enrages me. Is that the best they could come up with? Apple should ask for their money back. These adds just make Apple look like arrogant pricks something Apple should be trying to move away from.
What's wrong with advertising that you're the best. What are they supposed to say? "um, excuse me, I think our stuff is really okay stuff"
yes it is. People buy iPhone-like phones when they cannot get iPhones
It has to feel like failure when, as a company, you decide that the best you can do is poorly imitate someone else and take home the scraps they leave behind
You're wrong but if it makes you feel better go ahead and beleive what you want. I know it's hard for some people here to understand that iphones aren't that big of a deal anymore and some people actually prefer Android.
"If you don't have an iPhone... you don't have the App Store"
Yes I do, it's on my iPod touch. Terrible advert
lol'd
believe it or not some people don't want to spend $300 to $400 on a cell phone plus the contract.
a lot of android phones are free or close to it and most people don't care if their phone is dual core or whatever since all they want is email/pda/internet/video call functionality. they don't care about retina display either
Poorly imitate? My EVO would run circles around your iPhone 4. The only thing the iPhone 4 has an advantage on is the battery and ill be the first to submit that my battery life isn't the best. Call me when the iPhone 4 has a faster processor than my EVO or 4G/WiMax whatever.
I gave my mom my 2G iPhone and instead she just upgraded her old dumb phone to a Mytouch 4G. Does everything she wants and now she has 4G.
These ads are mediocre at best.
The iBooks one is a bit of a joke since folks tend to regard the Kindle book store as superior to iBooks. I get that the App Store is the premier app store out there and that iTunes is the premier music store out there, but to tout iBookstore that way is a bit "off" -- even so they all seem a bit pretentious.
The non-fandroid Android user is going to see these and say "wait, i have X or Y or Z that does that too" and they are going to react negatively to these ads and perceive them as pretentious (at least in my opinion).
These ads seem targeted at the non-smartphone users who are planning to upgrade to a smartphone, but they seem to alienate those who own smartphones running other operating systems.
The iBooks one is a bit of a joke since folks tend to regard the Kindle book store as superior to iBooks. I get that the App Store is the premier app store out there and that iTunes is the premier music store out there, but to tout iBookstore that way is a bit "off" -- even so they all seem a bit pretentious.
The non-fandroid Android user is going to see these and say "wait, i have X or Y or Z that does that too" and they are going to react negatively to these ads and perceive them as pretentious (at least in my opinion).
These ads seem targeted at the non-smartphone users who are planning to upgrade to a smartphone, but they seem to alienate those who own smartphones running other operating systems.
Apple should direct there ads towards its benefits over Android not some childish we are cooler we are better. The iPhone is more polished and easier to use for non tech people. They need to start selling those points.
pigs!