Apple and Samsung Reveal U.S. Mobile Device Sales in Court Case

[GrandpaSmith]

As noted in the original of the document cited:

Apple iPhone Units / Revenue Report APLNDC0003149809 ‐ 9814 and APLNDC‐Y0000408219. Revenue = "Total Handset Billings." Accused units
include iPhone 3G, iPhone 3GS, and iPhone 4.

Apple iPod Touch and iPad Units / Revenue Report, APLNDC‐Y0000408212 ‐ 218. Revenue = "Total Handset Billings." Accused iPad units and
revenue include data for the iPad (AT&T) and iPad 2. Accused iPod Touch units and revenue include data for the iPod Touch, 4th Generation.

http://docs.justia.com/cases/federa...ornia/candce/5:2011cv01846/239768/1597/1.html

 

[faroZ06]

Both Apple and Samsung made multiple motions to the court to keep all their information under seal.

The judge would have nothing of it. She said it was a trial with great public interest, and therefore all the information should be available.

(This later backfired on her when she got mad at Samsung for sending already public info about disallowed evidence to the press, and the Samsung lawyer pointed out he was just following her orders.)

The information is interesting to us, but they shouldn't have to reveal secrets to the public during the trial. That in itself is a punishment in some cases.

 

[Blorzoga]

If the court ordered him to he probably would.

If the court ordered him, he Probably would have?

 

[JAT]

Well, in the list the best seller is the Galaxy II line. The problem is the different naming for every carrier that complicates the things in USA

I know, right? If only we had a way to combine 6-10 numbers into one in order to know what all of them are together. Maybe someday our human knowledge will be capable....

----------

If the new models were flying off the shelves they would start giving sales figures again.

I think you mean: If SEC or GAAP rules changed, they would start giving sales figures again.

 

[nagromme]

I just find it funny that people are so personal about the issue and feel they have got one over on other people dependent on whichever mobile phone they have. Or feel that Samsung or Apple any other company copying something is a personal insult.

I've had iPhone and Android - Ever heard of best of both worlds?

I’d LOVE to see the best of both worlds in the market: Apple innovation competing against Samsung innovation.

But when Samsung does too little that is original and too much that copies Apple, we have less innovation in the market, and less choice. We have the best of one world plus a copycat! Hopefully this lawsuit will result in truly distinct things from Samsung—more genuine innovation. Samsung users and Apple users alike would benefit from that.

 

[lucas107]

I’d LOVE to see the best of both worlds in the market: Apple innovation competing against Samsung innovation.

But when Samsung does too little that is original and too much that copies Apple, we have less innovation in the market, and less choice. We have the best of one world plus a copycat! Hopefully this lawsuit will result in truly distinct things from Samsung—more genuine innovation. Samsung users and Apple users alike would benefit from that.

Awesome we made it 3 pages before it was brought to this. good job everyone before this guy. and for that other guy cheap might be all some people can afford or maybe they don't need all the extra garbage. GPS calendar alarm notes music and pulse and e-mail make up 95 percent of my phone usage so I'm sure I'd get by with a cheap smartphone

 

[Oletros]

There are many people out there that love cheap stuff simply because it's cheap, no matter the quality.

Or they don't need more

 

[eastercat]

Some people are way too personal about this topic.

I've seen a few too many "Crush em Apple" and "Take that Samsuck" comments here.

You would think some of you were on the design teams at these companies.

You do know some people have stock in Apple, right? Financial motive is as good a reason, to be disdainful of the competition, as any.

While I don't own apple stock, I still had a chuckle when I saw the sales figures for Samsung's tablets. Even though apple is killing my mother country, it's still pretty funny.

 

[MuddyPaws1]

Yawn

I am really getting tired of hearing about this crap. I don't give a **** anymore. And I even hold Apple stock.

 

[NT1440]

Yawn

I am really getting tired of hearing about this crap. I don't give a **** anymore.

Thanks for sharing?

I wonder when Apple's big breakout from the US market is going to begin in earnest.

 

[DeathChill]

If you only want use Facebook, whatsapp and programs like that you don't need an iPhone 4/4S or a Galaxy II/3

Obviously you've never tried to use the Facebook app.

 

[bbeagle]

I said this at the beginning of the trial with all the objections, etc - if nothing else and even if Apple wins - I don't believe they went into this realizing how much of their secrecy they would have to forfeit.

I think it's just the opposite.

Samsung knew how much secrecy Apple would have to forfeit, and called Apple's bluff. Apple wasn't bluffing though.

 

[NT1440]

Obviously you've never tried to use the Facebook app.

Ba-dum-tsh! (cymbal hit)


What an atrocious piece of unwieldy software.

 

[MuddyPaws1]

Or they don't need more

Yup...wife takes pictures, listens to audio books, sets alarms, texts a little and calls even less. That's it.

 

[NT1440]

Yup...wife takes pictures, listens to audio books, sets alarms, texts a little and calls even less. That's it.

Sounds like a decent feature phone (with audiobook or mp3 support) would make a great fit for her.

 

[Peace]

Yup...wife takes pictures, listens to audio books, sets alarms, texts a little and calls even less. That's it.

I agree. Since I have had an iPad my iPhone gets very little usage.

 

[lsvtecjohn3]

I find it interesting that in some quarters the iPod Touch outsold the iPhone, in some cases almost 2:1. Considering the low volume of sales compared to the iPhone, you would figure the numbers would always be lower for the Touch.

It was two quarters that the iPod Touch outsold the iPhone and that's because everyone knew a new iPhone was about to come out. Remember this is only in the US where AT&T was the only carrier selling the iPhone at that time

The numbers seem way below previous statements.

What happened to 250 million iPhone?
70 million iPad?

This is US numbers not worldwide

 

[poloponies]

(This later backfired on her when she got mad at Samsung for sending already public info about disallowed evidence to the press, and the Samsung lawyer pointed out he was just following her orders.)

It hardly "backfired" on the Judge. Samsung's lawyers pulled a fast one (their claiming they were only keeping with the spirit of public interest was clearly grasping at straws), she knew it and let them slide -- for now.

 

[Oletros]

she knew it and let them slide -- for now.

I highly doubt that there would be any consequences for Samsung

 

[twosee]

Am I overlooking something? The image they post seems to show iPhone 1, iPad 2 and iPod 2. Are these figures only for the original iPhone?

 

[MacNewsFix]

According to Samsung's sales numbers, the best-selling smartphone they list is the Galaxy Prevail, a cheap prepaid Android 2.2 phone.

Yep. Prepaid, no contract, and (I believe) exclusive to Boost Mobile. For those not in the US, Boost Mobile is not even one of the four major cellular carriers here.

 

[twosee]

As noted in the original of the document cited:

Apple iPhone Units / Revenue Report APLNDC0003149809 ‐ 9814 and APLNDC‐Y0000408219. Revenue = "Total Handset Billings." Accused units
include iPhone 3G, iPhone 3GS, and iPhone 4.

Apple iPod Touch and iPad Units / Revenue Report, APLNDC‐Y0000408212 ‐ 218. Revenue = "Total Handset Billings." Accused iPad units and
revenue include data for the iPad (AT&T) and iPad 2. Accused iPod Touch units and revenue include data for the iPod Touch, 4th Generation.

http://docs.justia.com/cases/federa...ornia/candce/5:2011cv01846/239768/1597/1.html

Sorry, ignore my previous post. I just read GrandpaSmith's post above. (I'm at work and was just able to skim the article/document). This answered my question (partly). So can we assume that the original iPhone and the 4s' sales figures aren't included in the totals?

 

[Sora]

Saw this little gem today written by Don Lehman, Innovation vs. Refinement.
You can read the full article here after the jump

"Apple are relentless refiners. John Gruber described their refinement process as “rolling”. Start with a small tight idea (the core innovation) and slowly, thoughtfully roll improvements into that core when they are ready (the refinements).
Apple is so committed to refining that an entire version of OS X, 10.6 Snow Leopard, was marketed as a refinement over 10.5 Leopard. No new features just refinements, the biggest being that the size of the OS decreased by several gigabytes. They’re so committed to refinements that the industrial design of the MacBook Pro they sell today (the non-retina version) is practically unchanged since the end of the George W. Bush administration, receiving only minor spec bumps since then.
Apple currently has three versions of the iPhone for sale. The 3GS, the 4, and the 4S. Each builds on the work of the previous model. The 3GS may have not been seen as a big innovation when it was released, but it improved on the iPhone 3G. The 4 was seen as a major release when compared to the 3GS, but the 4S was an incremental update.
All three of these phones build on Apple’s original vision of the iPhone. The hardware, software, specs, branding, marketing, and overall user experience gets a little better with each release. This refinement strategy helps generate actual profits. You get better at making the same thing year after year. You reduce parts. You streamline production. You make the messaging clearer. Consumers understand the narrative thread you have created and can follow along when you push new innovations.
Compare this with Samsung. Besides Apple, Samsung is currently the only successful smartphone manufacturer. (Don’t believe me? Look here.) Still, Samsung seems to me that they overemphasize innovation. They continuously release new form factors with new ideas about what the smartphone is. 5” screens, 3” screens, styluses, keyboards, projectors. Rarely does it feel like the thought process from one release carries over to the next release. They currently sell 148(!) models of both traditional cellphones and smartphones. If you take just their touchscreen Android smartphones, you’re still left with 43 individual products. 43!" Apple vs. Samsung cellular product lines.

 

[SockRolid]

Samsung has already lost the pad war in the US

Q2 year-over-year Galaxy Tab sales have totally tanked in the US.

Galaxy Tab + Galaxy Tab 10.1 + Galaxy Tab 10.1 LTE total US sales numbers:

Q2 2011: 266,000
Q2 2012: 37,000

You read that right. Thirty seven thousand.

And I wonder how many of those were returned because the purchaser thought they were iPads.

http://www.appleinsider.com/article...or_tablet_supremacy_in_the_united_states.html

p.s. Microsoft will be extremely happy to sell 37,000 Surfaces (all models) in a quarter. Any quarter. Just watch.

 

[BC2009]

Guys :

"Samsung's numbers include only those devices that are included in the lawsuit and thus omit a number of recent popular smartphones"

Folks should not be taking these numbers from Samsung as a grand-total of all their smartphone sales worldwide. They are specific to a number of popular models in the USA. Still, these numbers cast some serious doubt on IDC's estimated 50.2M units for Samsung smartphones in Q2 (a supposed 180+% increase YoY). Apple's world-wide sales compared to US only represented a 3.2x multiple. I'm guessing Samsung did better than Apple worldwide versus USA, but Europe's economy was in the toilet last quarter and saw a drop in smartphone sales with most vendors. If Samsung is doing less than 3M units per quarter on these models in the USA, its really hard to believe they did 50.2M units for all models worldwide as IDC suggests. I'm guessing that with the release of the Note and the S3 they did better than Apple did last quarter, but even an optimistic guess might put that number around 35M units. Of course I am just guessing too. We will never know until Samsung starts reporting the numbers again (though their silence during a supposedly record-smashing quarter is also a bit telling).

So if folks were taking IDC's estimates (or any analyst's estimates seriously) from an investment standpoint then they should probably reconsider that in light of a representative portion of these actuals for the US market finally getting disclosed.