Don't Like it at all, its very ugly, looks like a hybrid galaxy gear, pebble, and crayola crayons. Also it 'starts' at 350. If you notice the sport version doesn't have a saffire display, a necessary feature of a watch imo, also it looks cheap with this rubber band. Saffire display +50, leather band +25 (knowing apple maybe more) and then thats really the starting cost of the sport watch. Now, metal band, +100. so $500 for the basic 'fancy' watch, which is in reality just a standard watch.
The watch doesn't do anything special enough to warrant such a high cost, just a product with huge margins. It's also ugly, and bulky. I could imagine the price will come down similarly to the original iphone. Now for a 150$ addition to an iPhone 6+ or 200 for the fancier version, I might consider getting one. I still think the moto x looks the best right now, and by the way, this is coming from the only apple user.