Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Glad Browett has been turfed. I never did understand this hire and it's nice to see Cook recognize the error.

Interesting reading all the posts happy to see the Sir Jon taking on iOS design.

Just to clarify, are we talking about the same Sir Jon that designed the iPhone 5 which while a marvel of industrial design and beautiful to look at, has introduced us to scuff-gate, scratch-gate, bent-gate, camera-gate, wifi- gate, cellular data-gate..etc.?
 
Just to clarify, are we talking about the same Sir Jon that designed the iPhone 5 which while a marvel of industrial design and beautiful to look at, has introduced us to scuff-gate, scratch-gate, bent-gate, camera-gate, wifi- gate, cellular data-gate..etc.?

No, we're talking about the one who was knighted and just brought home an D&AD award for his work. I don't know what the hell you're talking about with your gates.
 
Are you saying that Tim Cook and others knew about the Maps only after NY Times and other media reported on it?

...

And when did he become a map specialist anyway? He was just thrust that responsibility, me thinks.

Perhaps you meant to address this to another poster? I didn't say anything about maps.
 
I'd bet a $Franklin that this has a lot more to do with Maps driving people towards Android than skeuomorphism.

iOS 6 Maps has caused a big enough pain to people like me who used daily or weekly the accurate maps in iOS5 for work and personal travel that now, I'm trying to get my hands on a Galaxy Note II before my next trip across the pond. (Please read the linked note to understand specifically why, and to offer any solutions to what I'm trying to do.).

My 'droid friends called me an Apple fangirl.

Now, it looks like I have to carry 2 devices and learn Android. The minimalist in me can't quite wrap my head around carrying 2 devices.

The Apple fangirl in me is astonished that Apple would do something that could cause me to consider Android. That 'something' sure as heck would NOT be skeuomorphism OR Siri.

This person described my feelings exactly. From the thread, "Apple Issues Statement Over Day 1 'Maps' Glitches, Maps Team Reportedly Under Lockdown to Fix Issues"

Unfortunately, the users of the iPhone aren't a homogeneous group. Among us is the group where the Map app for a variety of reasons may be as essential a day-to-day item as phone calling or email or whatever else and the map data may be much more important than new features or functions...when I type in an address it needs to go to the right place first time whether there is a turn-by-turn capability or not. This group can include students going to their first job interview, small business people in the field that go to different client locations for the first time every day (delivery, appraisal, home inspection, delivery, home care, cleaning, etc), people on vacation, visiting, or moving to a new location and trying to find their way around, etc. And the variety of available map data for more than addresses along with the variety of ways to easily get to that data (i.e. link directly from email info to map) and alternate means to examine the data to verify where you are going (satellite pic with good detail, streetview type functions, etc) and not having to pop into a Web browser or a variety of secondary apps (sometimes even more than one) to use maps to find a place only increases this growth in dependence on the reliability of map data to "find" where you want to go and it working properly and neatly (as in Apple's "it just works"). This group has adopted to this way of doing things, so its not frivolous to them whether it works or not...they need it to work "now" and to continue to work "now" since its been working fine since "then" and they've structured their way of working/playing/traveling/etc to that capability

[...]

Anyway, all of this to say its one concern no one seemed to be addressing...those that live by a certain type and level of functionality that is taken away...guess what, they have to move on and aren't likely to wait around for the later as they can't afford to if that functionality impacts them too severely in the now.
 
I'm glad Browett is gone. For some reason he thought his new job at Apple was to turn Apple's best in the world retail model into the same model that most consumers hate. I'm surprised that someone who didn't seem to understand the Apple retail model would be given the job.

I'm not as sure about Forstall leaving, he may be difficult to work with but he's been involved in OSX since the NeXt days. He departs with an enormous amount of knowledge and experience that Apple has built their success on.

I hope Tim Cook is able to balance out all of the different personalities and competing ideas in order to keep people on at Apple. Forstall has still had many more successes than he has failures but it seems like he's better at executing other people's ideas than deciding which if his own are best.

Agreed. Except that IMO Forstall was politically AND realistically going to need to be axed, based on all the reports about his style and his success:failure ratio. He may have done many good things, but the big public items such as Siri and Maps overshadowed most / many of the positives. Very good news however w/o any debate in my mind about Browett… no positive upside at all of him being hired in the first place.
 
I am praying for AAPL right now...
I'm already $900 under, jesus...
I think this is good for Apple long term, but I doubt the stocks will agree...

Sell now? Who else is in the same boat??


$900 under, did you buy at $650 or higher? I say if you're that far under, it's a hold in the stock unless you can take the loss. See how things go after the market opens again on Wednesday. Keep in mind that AAPL dropped 50 points the day Steve Jobs stepped down as CEO (from ~400 down to 350) and recovered in a few days.

Much of the recent selling has been due to forces outside of Apple (economic globalization, world economic worries, and growth concerns) and not due to the health of Apple as a company. AAPL's recent "miss" in Q4 2012 is linked to known product cycles and rumors that caused customers not to purchase products this quarter and analysts' overblown estimates.

Personally, I think AAPL will begin to recover as we get closer to the dividend and continue to recover into the holidays and be above $650 by the end of the year. When they announce holiday earnings in January they'll be back at $700 and continue to climb into Q2 2013.

Full disclosure, I do trade and am currently holding a long position in AAPL. I last bought at $590. According to the technical chart that I use to track AAPL, the stock is severely oversold and due for a rally.
 
Last edited:
All I'm wondering is whose footprint is most prominent on Forstall's ass -- Cook or Ive's.

Watch, now Forstall will promise great things to rival Apple now he's free to implement his true vision, after which he'll disappear without a trace for a while and then pop up from time to time with a new startup or project that will never be heard from after the initial press release.

Either that or Samsung will hire him. :p
 
That's excellent news. A store that has tiles quarried in Italy for their emotional feel should not be run like it's a Walgreens. What made Apple stores huge was not staff cutbacks and the bottom line focus, it was over the top customer service and employee satisfaction. I had a power supply out of warranty and the guys at the genius bar said - it's out of warranty, but no problem, we'll cover that for you. Or my 1.5 yr old MBA display - bright spot, no argument that it was there - that's $520, but no worries, it's covered by us and we'll get it fixed as soon as we can and back to you. This history (and quality design and excellent software) has lead to countless strong recommendations to family and colleagues to buy everything from iMacs, MacPros, phones, iPads. The hire made me wonder about Cook, but this is encouraging. I'm looking forward to seeing how they recommit themselves to guiding principles in retail.
 
This is BY FAR the best news I've heard from Apple in about two years.
Browett was an absolute con artist to even land his job in Cupertino; Forstall was a whiny, opinionated, insubordinate prick. Getting rid of them both shows a newfound commitment to communicating effectively within the company. I know John Ive will do incredible things. I'm less sure of Craig, since he's a new guy and being given a ton of responsibility, but you know what? Apple is back to making sure things get done properly, and I can't wait to see what that means.
 
- Jony Ive will take over leadership of Human Interface teams in addition to his role as head on Industrial Design.

Best news I've heard all week. This might mean Apples software UI is well designed for once.

I'd imagine iOS7 is well on it's way though, so unless Sir Ive takes major exception to the design approach, I guess we'll be seeing Forstalls vision for a while yet.

Exciting times.
 
"Craig Federighi will lead both iOS and OS X"
this is the worst thing

People seem to assume the Federighi leading iOS and OS X will result in OS X becoming more iOS-like. But that is completely the wrong assumption. Federighi has always been an OS X guy. So this is actually an awesome move for iOS, because more likely it will take on more OS X features. That plus Jony Ive taking on design, and things are looking very exciting for iOS imo.
 
Agreed. Except that IMO Forstall was politically AND realistically going to need to be axed, based on all the reports about his style and his success:failure ratio. He may have done many good things, but the big public items such as Siri and Maps overshadowed most / many of the positives. Very good news however w/o any debate in my mind about Browett… no positive upside at all of him being hired in the first place.

Gene Muster at Piper Jaffrey told the Financial Times that he thinks this could position Ive to be Tim Cook's successor.

----------

The Apple fangirl in me is astonished that Apple would do something that could cause me to consider Android. That 'something' sure as heck would NOT be skeuomorphism OR Siri.

This person described my feelings exactly. From the thread, "Apple Issues Statement Over Day 1 'Maps' Glitches, Maps Team Reportedly Under Lockdown to Fix Issues"

For business reasons, I'm not surprised that Apple cut the cord with Google Maps and realized it wouldn't be nearly as accurate. However, I'm guessing that Tim Cook thought that Maps was in better shape than it actually was. Since it wasn't, and reportedly Forstall wouldn't sign the apology letter (essentially trying to deflect blame), it gave Cook the opening to overcome the internal politics and force him out.
 
Different days indeed...
 

Attachments

  • image.jpg
    image.jpg
    70.7 KB · Views: 203
Last edited:
All I'm wondering is whose footprint is most prominent on Forstall's ass -- Cook or Ive's.

Watch, now Forstall will promise great things to rival Apple now he's free to implement his true vision, after which he'll disappear without a trace for a while and then pop up from time to time with a new startup or project that will never be heard from after the initial press release.

Either that or Samsung will hire him. :p

Given his software emphasis, if he doesn't start his own company, my guess is that Microsoft or Google are more likely targets.
 
I think the biggest cockup on the retail side is the rollout (or rather non-rollout) of the new iMac. It is up in the Apple store, but can not be ordered. So right now nobody can buy an iMac until next month, not even the outgoing model. I think that is enough to get a retail chief fired.

Post of the year.

We in blue shirts face the prospect of limited 21.5" iMacs and NO 27" iMacs on Black Friday. There are no previous-gen iMacs available anywhere in our Market (or region that I'm aware of), and none at RFL either I believe.

HUGE disservice to our valuable customers at a critical time of year.

I sure hope Tim is flexing his supply-chain chops to get this rectified post-****ing-haste.
 
Given his software emphasis, if he doesn't start his own company, my guess is that Microsoft or Google are more likely targets.

I'm seeing Microsoft. Right now it seems that Windows 8 and the Surface seem on track to be a tough disappointment for the company (if there's any reliability in what seems to be the general tone of reviews). Ballmer's day at MSFT's helm are counted, I believe. And if MSFT's Board is smart, Forstall would be their best choice to take charge.
 
Sorry but Fedgerighi keynote portions suck...
I thought Forstall was ok, but of the regulars, probably Schiller is the most entertaining these days.

Would like to see Ive up there though...
 
I don't know who's to blame for the things I hate about 10.7 and 10.8, but I hope this fixes it. Let's make OS X less irritating, and more like 10.6!
 
you guys know scott is reading the blogs.

wonder how he feels when the majority of us fanboys are glad he's out :(

it's unfair because im sure he worked his ass off.

While I'm sure he's not pleased with all the hate, I bet he's not surprised.

Being a seasoned Apple man, he's well aware of the level of immaturity & hypocrisy of the flock.

People with a mere fraction of his intellect, work ethic & commitment, all playing the fool.
 
While I'm sure he's not pleased with all the hate, I bet he's not surprised.

Being a seasoned Apple man, he's well aware of the level of immaturity & hypocrisy of the flock.

People with a mere fraction of his intellect, work ethic & commitment, all playing the fool.

I'll agree. Seeing it from the inside, not "just anyone" works at Apple (well, perhaps except Browett :p ). While some may disagree with Scott's design decisions, I see him as (having been) a valuable part of the evolution of the company. iOS was/is big, and it's largely to his credit.

I'm quite sure Scott will go on to the next big thing. Kudos to Tim for making tough choices for the good of the future.

The mood today in the back room was respectful and hopeful (even though I personally project an atmosphere of Browett-hating).
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.