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Apple Car Schematics Reportedly Presented to Japanese Auto Parts Maker in 2020
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And besides, can you really honestly say that little Timmy has the visionary genius of Steve. Not many people in history can create things the way Steve did, and certainly not little Timmy.
And don't even think about trying to tell me that the M1 Macs are Timmy. They are all Steve. The chips are beefed up A-series chips, and the idea was discussed before Steve left, but put on hold. All little Timmy did was finally pull the pin and give the go ahead to his engineering to implement Steve's genius. And all the other "improvements", where merely undoing the complete mess little Timmy stubbornly made to the 2016-2020 MBP/MBA's, after being drowned by the cacophony of complaining customers, and creatives and corporates abandoning Macs in droves. Little Timmy is no visionary. If this car isn't dead in the water, I'm a monkey's uncle.
It looks like it should be on the next Cars animation movie from Pixar/Disney!
Okay.
I was merely stating my curiosity of how an Apple car would look, from a visual design point. Not claiming it would be better than Tesla.
It’s amazing to me how many people feel they can use Steve Jobs as leverage when comparing to Tim Cook, when not only what you said is irrelevant, but they are entirely two different types of leaders.
If an Apple Car project is indeed in the works, there’s plenty of means for it to be successful under Tim Cook, regardless if he’s not the ‘genius’ of what Jobs was. You’re intentionally undermining Tim Cook to use your own bitterness as leverage, which shows you’re not putting logic first, rather emotion instead.
The bigger picture isn’t about comparing two different types of CEOs, but recognizing the successes of Cooks accomplishments to oversee a project that has huge potential for the future.
Take a minute, reflect on this post and think about it. It should make sense to you.
I absolutely get what you're saying. I just genuinely don't think Tim has the visionary genius to create such a product.
The comparison w Steve is more about highlighting that all the genius Apple products that make Apple what it is, are all Steve, and his visionary genius.
I'm sure Apple can make a better looking car than Tesla offers. Tesla's design looks entirely generic.
Like, Ford forbid that Apple come up with something superior to a Tesla. Wow... How did the idea that Apple couldn't come up with a great cell phone, or MP3 player work out.
Looks like something from the 1970s that didn’t sell.
In January 2020, a man who identified himself as an Apple parts manager informed Japanese auto supplier Sanden that Apple wanted to make electric vehicles, and presented schematics of an electric vehicle and air conditioner parts, according to Nikkei Asia.
Sanden is a leading manufacturer of air conditioner parts for vehicles, and Apple and Sanden went on to discuss specific parts requirements, the report claims. However, due to financial struggles worsened by the COVID-19 pandemic, Sanden filed for debt restructuring with its creditors in June 2020 and the Apple Car talks apparently faded.
While the report does not provide any further details about the talks between the two companies, it lends further credence to Apple's long-rumored electric vehicle ambitions.
In November 2021, Bloomberg's Mark Gurman reported that Apple was accelerating its work on the project and aiming for an electric vehicle with full self-driving capabilities. Gurman said Apple was targeting a 2025 launch, but the project has faced numerous setbacks and key departures over the years, so the timeframe is not certain.
Article Link: Apple Car Schematics Reportedly Presented to Japanese Auto Parts Maker in 2020
they could call it iUGLY
Beautiful in all respects except for one non-unique design flaw:
That could be true. Tesla's designs aren't that great, imo.
But if you're talking about the technology inside in cars, no one can beat Tesla.
anthogag said:
If Sony can make their EV vehicle, Apple can also do it. I think it would be interesting to see Sony and Apple EV vehicles driving around town.
btbeme said:
Or imagine a Bose vehicle. It would be really small, relentlessly marketed, cost double anything else, and sound awful.
Waiting for the Amazon Bezos EV and the Walmart EV. The Bezos EV will be shaped like a phallic object and Walmart's EV will be totally made in China.
If Sony can make their EV vehicle, Apple can also do it. I think it would be interesting to see Sony and Apple EV vehicles driving around town.
btbeme said:
Or imagine a Bose vehicle. It would be really small, relentlessly marketed, cost double anything else, and sound awful.
Waiting for the Amazon Bezos EV and the Walmart EV. The Bezos EV will be shaped like a phallic object and Walmart's EV will be totally made in China.
Personally, I don't see an "Apple car" successfully launching at this point? I mean, to date, the most successful electric vehicles have been made by companies who were focused on NOTHING but that product. Fisker or Tesla or Rivian, for example. Especially when you throw a goal of "self driving" into the mix? You're talking about solving an immensely complex task that nobody has ever succeeded in cracking, AND including it in a vehicle that you can build and market successfully, plus provide necessary service for.
I'm not sure how many people thought about this? But Apple doesn't own practically ANY retail locations that would be suitable if they doubled as auto dealerships for their brand. When your car breaks down, you need fast service from a location geographically close to you. Tesla has been struggling with that problem since 2012 and *still* falls really short on having enough service facilities. They tried to solve it with mobile service, but the mobile technicians can't do a big chunk of the repairs needed. (If you don't have a hydraulic lift, you're not going to be able to work on most things that require removing parts from under the vehicle.)
Apple's best bet seems like it would involve selling an in-car infotainment system that could be licensed out. I'm thinking an iOS based, touch-screen controlled dashboard panel that's tailored for automotive use. Link it with wireless CarPlay so people can easily play all their phone's stored music content on it and so forth, but build it so no link to a phone is necessary at all for things like using the GPS, getting vehicle service history and reminders, built in web browsing over a built in 5G cellular card, and maybe even things like vehicle climate control and managing integrated dashcams.
I'm not sure how many people thought about this? But Apple doesn't own practically ANY retail locations that would be suitable if they doubled as auto dealerships for their brand. When your car breaks down, you need fast service from a location geographically close to you. Tesla has been struggling with that problem since 2012 and *still* falls really short on having enough service facilities. They tried to solve it with mobile service, but the mobile technicians can't do a big chunk of the repairs needed. (If you don't have a hydraulic lift, you're not going to be able to work on most things that require removing parts from under the vehicle.)
Apple's best bet seems like it would involve selling an in-car infotainment system that could be licensed out. I'm thinking an iOS based, touch-screen controlled dashboard panel that's tailored for automotive use. Link it with wireless CarPlay so people can easily play all their phone's stored music content on it and so forth, but build it so no link to a phone is necessary at all for things like using the GPS, getting vehicle service history and reminders, built in web browsing over a built in 5G cellular card, and maybe even things like vehicle climate control and managing integrated dashcams.
Although it's possible, I probably wouldn't want to buy a car from a tech company, unless they've been making one for 10 years with proven track record.
Let's take traditional automobile companies. They have been in the business and they are still not perfect. Even with Toyota, they can have recalls spanning years of production lines due to a component problem. And they have to announce this as it's a safety issue.
This kind of attitude is not ingrained with tech companies. Tech companies are used to get away with broken things because they can "fix/patch" it later. Even Apple, the supposed "high detailed" companies, have been shown to cut corners in components and design (cables too short, subpar safety design, sacrificing function over form, etc), and they are not transparent about it. They are even trying to get away with many often, and their recall time length now is pathetic. This is not a company that I want to put my safety with.
Remember the Toyota's airbag recall, or floor mat recall. Imagine it it were Apple, a company who are still denying design flaws and only cover recalls merely as long as Applecare+ covers. Apple are even deleting people with issues on their own forums. Imagine having a safety concern, going to the Apple shop and they said it's you who are driving it wrong. I don't mind Apple's phone, but a car? Nope.
Let's take traditional automobile companies. They have been in the business and they are still not perfect. Even with Toyota, they can have recalls spanning years of production lines due to a component problem. And they have to announce this as it's a safety issue.
This kind of attitude is not ingrained with tech companies. Tech companies are used to get away with broken things because they can "fix/patch" it later. Even Apple, the supposed "high detailed" companies, have been shown to cut corners in components and design (cables too short, subpar safety design, sacrificing function over form, etc), and they are not transparent about it. They are even trying to get away with many often, and their recall time length now is pathetic. This is not a company that I want to put my safety with.
Remember the Toyota's airbag recall, or floor mat recall. Imagine it it were Apple, a company who are still denying design flaws and only cover recalls merely as long as Applecare+ covers. Apple are even deleting people with issues on their own forums. Imagine having a safety concern, going to the Apple shop and they said it's you who are driving it wrong. I don't mind Apple's phone, but a car? Nope.
ROFL, you're joking right?
Tesla may have the best and reliable EV running gear, but you must be quite the blind sheep if you've never heard of shoddy manufacturing defects with Tesla vehicles for YEARS.
But things are changing, and others are catching up to Tesla.
Other manufacturers make exploding airbags that kill people (Japanese), exploding EVs (GM), the numerous defects on Ford vehicles including the following:
- Transmission problems
- Roof flying off
- Braking issues
Compared to all that, Tesla's manufacturing defects are petty if not nothing.
Panel gaps? Those are fixed in recent versions.
Allowing drivers to play games while driving? That's been patched via OTA software updates.
Rearview camera cable wearing out? A very minor issue with low costs to repair.
Tesla is #1 when it comes to quality and safety.
Never underestimate 3 trillion dollar company.If the price is right I’ll be the first one to get it with my Apple Card.
Where? Do you know know high-level engineers personally that have been working on the Apple car?
You can’t compare phone industry to the auto industry. They don’t even go together. The auto-industry has been out in this world for over 100+ years.
You forced me to do another Google search and this is what came up 🤥
Three more 'Apple Car' engineers leave for aviation startups | AppleInsider
Following the departure of a senior director of engineering, three more "Apple Car" engineers have left to pursue similar positions at air taxi-focused startups.appleinsider.com
Apple could probably make space aircraft if it wanted.
Well once they reveal the notch placement that may change
lol... Apple is a fashion company, not a tech company. Whenever they tried to do anything technically difficult, they failed (Like how Apple Maps almost killed a group of bikers in Australia).
https://www.consumerreports.org/car...s-frunk-could-open-while-driving-a5013828418/
Here's another minor one for you to add to your list. #1 for quality and safety!
