Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple Car Talks With Daimler and BMW Fell Apart Over Leadership Issues, iCloud
- Thread starter MacRumors
- Start date
- Sort by reaction score
I don't trust iCloud for any of my desktop files, music or media. I most definitely would NOT trust iCloud if any of the iCar's functionality/maintenance relied on it. It has nothing to do with security. I just think iCloud is a hot mess with so many issues with uptime/reliability.
Europeans are pretty twitchy about American tech companies right now. They'd have a better shot at it by going to someone like Mitsubishi or Subaru.
I can already see some of the revolutionary features: first "Find My iPhone" then "Find My Friends"... next will be "Find My Car". And maybe, partnering with AT&T or Verizon for Always-On connectivity.
What I'm dying to see is when Jeremy, Richard and May get their hands on this car... they'll give it the review it truly deserves, in a brutally honest and hilarious way.
What I'm dying to see is when Jeremy, Richard and May get their hands on this car... they'll give it the review it truly deserves, in a brutally honest and hilarious way.
While I can understand Apple attempting to partner with higher end manufacturers for the perceived extrinsic value, Apple is, after all, a Chinese manufacturer whose corporate headquarters happen to be in the US. Why not simply do what they do best, export the necessary expertise and manufacture in China while partnering with, perhaps, Fiat/Alfa for prototyping, sales and service.
Apple doesn't need Tesla, just the way Apple didn't need Nomad mp3 players to create their own industry leading iPods. They hired some talent from Tesla anyway.
If Apple is looking for a contract manufacturer, wow, this seems to indicate that they are very have progressed very far, into the manufacturing stage, and their car is almost ready. This is big news. Magna seems like a right partner (from wiki): "Magna Steyr developed Mercedes-Benz's "4Matic" four-wheel drive (4wd) system, and assembles all E-Class 4Matic models. The company also undertook substantial development on the BMW X3 and manufactured all of original X3s (model code E83), the Aston Martin Rapide and developed several cars on behalf of manufacturers such as the Audi TT, Fiat Bravo and Peugeot RCZ." They also make Mercedes G suvs.
These are Aston Martin Rapids:
If Apple is looking for a contract manufacturer, wow, this seems to indicate that they are very have progressed very far, into the manufacturing stage, and their car is almost ready. This is big news. Magna seems like a right partner (from wiki): "Magna Steyr developed Mercedes-Benz's "4Matic" four-wheel drive (4wd) system, and assembles all E-Class 4Matic models. The company also undertook substantial development on the BMW X3 and manufactured all of original X3s (model code E83), the Aston Martin Rapide and developed several cars on behalf of manufacturers such as the Audi TT, Fiat Bravo and Peugeot RCZ." They also make Mercedes G suvs.
These are Aston Martin Rapids:
Last edited:
Uhhhh...i cringe when people point to the Apple Watch like it's some embarrassment in apple's lineup as if it's not the thing that captured a majority of the smart watch market successfully and made millions actually want to wear a watch again. But yeah...forget that it's a first gen product that's the most successful first gen product.
Anyway, I agree and disagree. I don't think the Apple car will necessarily be successful just because it's Apple but at the same time, I remember when the idea of Apple entering the phone market was downright hilarious. "They don't know anything about phones! This thing is gonna bomb hard". Then they came out with a paradigm shifting product that changed the world as we know it.
So will the Apple car be a big thing? Meh. Maybe. Maybe not. But because it's Apple, people tend to be more optimistic since they seem to put a lot of thought into things.
Apple should just buy Telsa already. Telsa will then have enough capital to take over the car industry.
It seems to me Apple needs the data from its initial cars for a much simpler reason: It is the only way for Apple to get the data for being able to implement self-driving cars. Sure there have been advances in deep learning neural nets and programming GPUs, but the biggest advance in AI for being able to create self-driving cars is simply some company like Google having the resources to go out and map the roads in enough detail to drive the cars with data, not smarts.
So instead of having Apple logo-ed cars roaming around mapping roads, Apple will let its customers do that work for them.
That is why the rumors are Apple isn't even going to try for self-driving for the first generation.
So instead of having Apple logo-ed cars roaming around mapping roads, Apple will let its customers do that work for them.
That is why the rumors are Apple isn't even going to try for self-driving for the first generation.
Apple's cables are the worst - whether it is the 30-pin cable, or the current lightning version, they wear out unbelievably soon, no matter how gentle one is with them, because of prior experience. And, the worst part is buying more cables from Apple, because they are the only ones guaranteed to be compatible, and silly expensive.
No doubt, Apple would have wanted to tip the entire business model in their favour. See also: Music industry. I wouldn't blame any car manufacturer for not wanting to get into bed with Apple. They already have a good thing going, why invite a potential parasite into their midst?
And yet again, another journalist falls into the trap of believing and propagating the myth that there will be an " Apple Car". 
Do people not engage critical thought processes any more? There's FAR more for Apple to explore within the car sphere than building an " Apple Car".
Mac = Digital consumer hardware device
iPad = Digital consumer hardware device
iPhone = Digital consumer hardware device
iPod = Digital consumer hardware device
Apple TV = Digital consumer hardware device
AirPort Extreme/Express = Digital consumer hardware device
Time Capsule = Digital consumer hardware device
Car = Mechanical transportation device, contains electronic components and features <----
Hmmm, can't for the life of me spot the odd one out here.
Apple make electronics, they don't make cars. Why would people deduce that, because Apple have expressed an interest in the car, can they not deduce that Apple are most likely interested in ASPECTS of the car experience, such as navigation, audio enhancements, music integration, without having to resort to deducing "Ah, they hire car people, buy car parts, make car noises therefore 'Apple Car' is coming".
I'm telling you now, Apple ARE NOT MAKING A CAR. Why would they? Cars? Think about what they could possibly do, and also try and fathom how a CAR would fit into their product range?
Wow... no.
End this nonsensical, short-sighted MADNESS of "The Apple Car" before you make a mockery of yourselves FURTHER.
Read: http://mashable.com/2015/02/18/apple-car-nope/#TNWvtcjhlEq7
Do people not engage critical thought processes any more? There's FAR more for Apple to explore within the car sphere than building an " Apple Car".
Mac = Digital consumer hardware device
iPad = Digital consumer hardware device
iPhone = Digital consumer hardware device
iPod = Digital consumer hardware device
Apple TV = Digital consumer hardware device
AirPort Extreme/Express = Digital consumer hardware device
Time Capsule = Digital consumer hardware device
Car = Mechanical transportation device, contains electronic components and features <----
Hmmm, can't for the life of me spot the odd one out here.
Apple make electronics, they don't make cars. Why would people deduce that, because Apple have expressed an interest in the car, can they not deduce that Apple are most likely interested in ASPECTS of the car experience, such as navigation, audio enhancements, music integration, without having to resort to deducing "Ah, they hire car people, buy car parts, make car noises therefore 'Apple Car' is coming".
I'm telling you now, Apple ARE NOT MAKING A CAR. Why would they? Cars? Think about what they could possibly do, and also try and fathom how a CAR would fit into their product range?
Wow... no.
End this nonsensical, short-sighted MADNESS of "The Apple Car" before you make a mockery of yourselves FURTHER.
Read: http://mashable.com/2015/02/18/apple-car-nope/#TNWvtcjhlEq7
So this is a rumor about the cancellation of a rumored deal among rumored partners over a rumored products. Oh great.
Fortunately, that's not the case at all. If it's data acquisition, there are much, much, much easier, and way more effective and expedient ways of getting the data. They could do the same thing everyone else is doing: create a fleet of self driving cars. I'm not sure how much you know about the efforts to make self driving cars a reality, but customers driving around in their personal vehicles isn't the data Apple would need, nor would it even be close to the amount of data needed. Nothing in the scenario you created jibes with the complicated reality of creating self driving cars. It just doesn't.
Warranty information, service intervals, diagnose issues...
All you guys saying "Apple should buy this or that" should keep in mind that almost all of Apple's money is only available to spend outside of the US... unless they pay US taxes on it to bring it in.
However, Apple has the funds to bolster them. I don't think at this point that anyone is expecting Apple to mass produce a car as they have with the phone. Ford, in 2015, sold approximately 2.6 mil cars, while Tesla will only sell about 100,00 units in 2016. (Curious how they will meet the demand for the new model)
Magna could well be the Foxconn of cars.
And when you accidentally buy one of those ugly Chinese knockoffs on eBay, who come pre-scratched from the factory line, they seem to hold forever and you end up using them disgustedly. Because when a cable is not made by Apple, it just works.
Yay, fast forward to a Jony I've thinner than ever car. Very unfortunate for americans. lol
I was going to mock your comment but I couldn't decide where to start.
Tesla is not solvent without taxpayers transferring wealth from middle class people to upper middle class car buyers. That may not last forever so it's a risky venture until their competitive without it.