Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Better not to respond to this kind of thing Tim, it's a sensationalist book thats making money for the author.

Exactly and with the recent update of the article, it just proves that point what with the author's retort to Tim's comments.
 
Does anyone else find the stock photo of Tim Cook every bit as creepy as the stock photo MR uses for Carl Icahn?

I think I've figured out why…

DpI3z5F.gif
 
I may be wrong, but I read it as this:

She wanted to talk to execs at Apple. She tried to use the book as a reason, they refused.... so her writing was tilted toward the negative (conscious or subconscious.)

Now that they have commented, she again tries to use this as a means to meet/speak with Apple execs.
 
Sounds like damage control, unfortunately.

I can very well imagine the book tries to turn anecdotes into facts so it has more appeal (read: better $ales), but why is Tim coming out so abruptly to call it nonsense?

A better response would've been no response at all.
 
It's quite easy to prove something positive. Just point to it and say "there it is". It's impossible to prove something negative, as you have to invalidate an infinite amount of outcomes. This book is attempting to prove a negative, and I think she does a pretty good job. In short, this is a book that's saying what's already on everyone's mind.

The book is making a positive assertion (Apple's decline is a consequence of the move from Jobs to Cook). A negative assertion would be 'X hasn't happened' or 'X doesn't exist'. One entails the other. I think you need to go back to philosophy class and study your modus tollens and modus ponens (and converse, obverse, and inverse while you're at it). The author isn't making an explicit counterfactual ('if Jobs were still in charge, then X'), even if that's implied.

And it doesn't matter in either case - if the book is trying to prove a claim as true, as you say, then it's starting with its conclusions and looking for evidence to fit.

Oh, also you don't speak for everyone and neither does this book.
 
"For Tim Cook to have such strong feelings about the book, it must have touched a nerve,” Kane said.

This is classic mean-nothing comeback. It doesn't MEAN anything, it means he's offended you essentially insulted his company and entire method of leadership. Of course he's going to have strong feelings. It doesn't mean you're right.

"Even I was surprised by my conclusions, so I understand the sentiment.

Every review I've read have said it's clear there's an agenda. I doubt she was surprised.

I'm happy to speak with him or anyone at Apple in public or private.

Which seems to indicate she didn't speak to anyone at Apple while writing it...
 
Balderdash

This author did a great job at the WSJ. But the idea is a fixed line of BS. Tim maybe shouldn't have said anything, since it gives this drivel publicity.
 
Doesn't Apple get a cut of the sale from its store? He's just trying to drum up more cash by creating controversy. Shrewd.
 
The irony of a writer for the Wall Street Journal chronicling the fall of a once mighty force is not lost on me.
 
Every year that goes by since the iPad 2 came out...I have been saying to myself next year they'll come out with something awesome, they have to have some secret weapons hiding. The thing is, they really don't even need to use them yet. Nobody has made hands down better products. No matter how bored I am with them.
 
Subject: lies!
Author: wow, I must have really done something right to get a reaction out of my subject. Want to get coffee?

It seems as if this is the new MO by "journalists."

"I found Satoshi"
"I'm not Satoshi"
"The strength of your denial means you're admitting I'm right"
 
Stagnant

Apple are far from a decline but they have definatly stagnated.

The last real innovation that they released was the iPad. I don't think thinner and lighter cuts it anymore as true innovations and ios just hasn't changed enough since it's inception.
What we have seen of ios8 doesn't fill me with confidence

Very tempted to jump the fence to the new htc one, plus moto's 360 smart watch just looks sexy.
 
Last edited:
so she's saying

So she's saying it was basically a "grenade under the table".

That's a helluva way to "start a conversation". Let alone a fruitful one.

I am reminded of insightful advice I received years ago. Ms Iwatani should follow it ...

"Put down the shovel, step back from the hole"
 
Because introducing an 8GB iPhone 5c and the iPad (4th gen) is the "best work of their lives" :rolleyes:

Sorry Tim, but the company is boring, and so are you!

you dont get it, son, so ill make it clear -- selling existing products is easy since theyre cheaper inventory and you have sales & operations people to do it. Ive isnt sitting around selling the ipad 4, duh. he doesnt have to lift a finger because its done.

Ive is working on new products, whether they be amazing new iterations already amazing lines, or new products entirely (i really dont care, because it doesnt matter to me as a non-investor).

the problem is you are emotionally dependent on apple to remove boredom in your life. that is a deeper problem that you and others like you suffer...it is interesting, to be sure, but it is not apple's business their model. their model is sound -- build the best possible products, for which people find value and exchange currency. thus apple is the most successful, profitable tech company in mankind's history....and under tim cook.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.