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Apple CEO Tim Cook: 'We Want to Change the World Through Our Products'
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Erm.. maybe because they are a superior product that is more reliable so doesn't require customer services 24/7
Amazing set of "incredible" sounding talking points that "have never been done before." 
And this is "just the beginning." (He said for the 4th year in a row of minimal exciting product updates).
So much more hollow jibber jabber and fewer quality "must have" products are in the pipeline. And really what Apple is about IS human rights, JFK, MLK, and any other icon TC can piggy back and name drop for bonus points. Or is fighting the good fight and risking everything in NC and ND and ignoring China or Saudi Arabia, even champing at the bit sell stuff in, say, Iran, under current conditions there something MLK would applaud? I was under the impression MLK was fearless for his cause.
TC seems more willing to make a cane that syncs up with the AW so the intensity of the beating can be finely honed -- but again, only where caning is legal. That would be barbarous if it happened in the U.S., of course, and he would gladly oppose under that circumstance, provided the media would applaud him for taking such a noble stance. Change the world indeed!
And this is "just the beginning." (He said for the 4th year in a row of minimal exciting product updates).So much more hollow jibber jabber and fewer quality "must have" products are in the pipeline. And really what Apple is about IS human rights, JFK, MLK, and any other icon TC can piggy back and name drop for bonus points. Or is fighting the good fight and risking everything in NC and ND and ignoring China or Saudi Arabia, even champing at the bit sell stuff in, say, Iran, under current conditions there something MLK would applaud? I was under the impression MLK was fearless for his cause.
TC seems more willing to make a cane that syncs up with the AW so the intensity of the beating can be finely honed -- but again, only where caning is legal. That would be barbarous if it happened in the U.S., of course, and he would gladly oppose under that circumstance, provided the media would applaud him for taking such a noble stance. Change the world indeed!
50% of teenagers are addicted to their iGizmos.
http://www.cnn.com/2016/05/03/health/teens-cell-phone-addiction-parents/
Yeah, that's changing the world, Tim.
For the worse.
iDystopia.
No, people first and foremost want Apple to make great products, like they used too. The environmental stuff, renewable energy, focus on human rights, shareholder plans and privacy efforts are great, but they don't take the place of making a great product that people want. It's sad that Apple is placing so much emphasis on secondary concerns.
I can tell you how Apple changed my world today. Right now in fact.
1. Finder crashes connecting to a remote drive.
2. Restart machine.
3. Login Screen: Keyboard and trackpad do not function on the login screen - how I've started to loath the dead feeling of that trackpad under my fingers.
4. Hit the power button.
5. Reboots into the password reset screen. Not what I wanted.
6. Restart.
7. See 3.
Eventually after four attempts at this and logging back into VPN, services etc.. Open finder, Goto 1!!
This has now been over an hour for a 255MB file and what should have been 10 mins work.
For all it's beauty, this **** no longer just works!
1. Finder crashes connecting to a remote drive.
2. Restart machine.
3. Login Screen: Keyboard and trackpad do not function on the login screen - how I've started to loath the dead feeling of that trackpad under my fingers.
4. Hit the power button.
5. Reboots into the password reset screen. Not what I wanted.
6. Restart.
7. See 3.
Eventually after four attempts at this and logging back into VPN, services etc.. Open finder, Goto 1!!
This has now been over an hour for a 255MB file and what should have been 10 mins work.
For all it's beauty, this **** no longer just works!
stop focusing on the quarterly earnings - and double down on building some great products.
build great products again, and the finances will largely take care of themselves, IMO.
what are you thinking with 16gb storage, non-4K media devices, 5400 rpm spinners?
what you doing is trading in brand credibility for quick cash - instead of being a steward for the company's reputation.
build great products again, and the finances will largely take care of themselves, IMO.
what are you thinking with 16gb storage, non-4K media devices, 5400 rpm spinners?
what you doing is trading in brand credibility for quick cash - instead of being a steward for the company's reputation.
Nope, that isn't it. Unless you can link to surveys showing Samsung's phones being more reliable than Apple's. Quick search shows the opposite.
I don't need links mate, my word is law around these parts..
yes Wovel - are they not problems in your perspective?
It means to me that Apple just wants to do the bare minimum. And not stretch in the slightest to make better products with readily available solutions.
LULZ! Finder crashed again..
Seriously though. I think Apple REALLY needs to get it's own house in order before trying to change the world.
I've never raised a hand to a Mac before Yosemite and El Cap came along. You know I love you baby. You just make me SO MAD sometimes!
In unrelated news, is anyone in the market for a MacBook Pro with "minor" cosmetic damage?
Seriously though. I think Apple REALLY needs to get it's own house in order before trying to change the world.
I've never raised a hand to a Mac before Yosemite and El Cap came along. You know I love you baby. You just make me SO MAD sometimes!
In unrelated news, is anyone in the market for a MacBook Pro with "minor" cosmetic damage?
I have a Logitech mouse that the batteries last over a year.
Actually, I think it has more to do with the 5,400 rpm HDDs that the company decided to use in the Mini, instead of the size of the ram.
Also, I believe that Apple considers the Mac Mini to be their "entry level" computer; the iMacs are the "premium" desktops.
ok,,,, Tim stands for something,,,,
However,, the mini and the lost Macbook Pro base one *still* include the optical drive and a spinning hard drive *when* Apple has clearly led the way with an external optional drive...
If Apple is pushing for the external route, why do they keep these things in ? Market is not the reason, because the same people who have a bunch of CD's can get the optical drive.. So what is the *real* reason ?
SSD's in Mac mini would be performance boost.... so why Apple choose not to update the Mini with ssd, maybe they have something else in mind ? e.g, they updated everything else... even the iMac has a Fusion ok,,,but still i have some sort of ssd.
However,, the mini and the lost Macbook Pro base one *still* include the optical drive and a spinning hard drive *when* Apple has clearly led the way with an external optional drive...
If Apple is pushing for the external route, why do they keep these things in ? Market is not the reason, because the same people who have a bunch of CD's can get the optical drive.. So what is the *real* reason ?
SSD's in Mac mini would be performance boost.... so why Apple choose not to update the Mini with ssd, maybe they have something else in mind ? e.g, they updated everything else... even the iMac has a Fusion ok,,,but still i have some sort of ssd.
I think Tim Cook is an extremely smart person and I think Apple has some of the smartest people in technology and business.
With that said, I fear that they are getting ready to blow a boatload of money in an attempt to start growing again and in the end will fail.
This bothers me a great deal as a customer because while this is happening, their current product lines will stagnant and their customer service will drop.
Intel spent $10 billion trying to break into mobile computing chips and failed. Microsoft had to write-off something like $7 billion or so on the Surface.
By the way, how did that Beats acquisition work out so far for Apple?
But boy do you try to convince Apple fans not to try android/Samsung mercilessly. Is it just a hobby or are you paid to do so?
Crumbs, even if they just kept a consistent upgrade cycle for their Macs, that would be a massive improvement. Or even dropped the pricing slowly before the next iteration. Or just make SSDs standard already. Anything like that -- there are so many tiny improvements (that most computer companies wouldn't batter an eyelid at), that would make a massive difference for the consumers.
The way Apple act like they're doing their consumers a massive magical favour by finally updating hardware in their Macs is getting more than tiresome. If they tried to pull this kind of crap when they were struggling underdogs in the late '90s, they wouldn't be here today.
It's called taking the customer for granted they know they can do what they want and folk will lap it up. Is anyone surprised they continue to do so. Talk about arrogant.
Not at all what I want to hear. This guy is on a mission. He sees himself as a messiah. We had more than enough of that with Blair to last us a long time.
Apple CEO Tim Cook spoke with CNBC's Mad Money host Jim Cramer yesterday for a two-part interview covering a wide range of topics. In the second portion of the interview, which aired tonight, Cook talked about Apple's recent feud with the FBI, what Apple stands for, and who he personally admires.
On a question about what Apple stands for and what he's most proud of, Tim Cook said Apple conducts business in a way that's "right and just." He pointed towards the company's environmental efforts, use of renewable energy, focus on human rights, employee shareholder plans, and privacy efforts. "All of these things help us stand for something," he said. "And I think that's what people want."
He went on to say that he's proud of the products Apple makes that give customers the ability to do things they couldn't have done otherwise, from giving a voice to an autistic child to providing tools for artists to giving grandparents a way to talk to their grandkids with FaceTime. "All of these things excite me because they're bringing out the best in people," he said.
The discussion on Apple's values turned towards the company's recent dispute with the FBI, where Apple was ordered to unlock the iPhone 5c of San Bernardino shooter Syed Farook, leading to a vicious and public debate between Apple and the U.S. government. Echoing past statements, Cook said the FBI's request, which asked for a new version of iOS that bypassed passcode restrictions, went too far and had the potential to put millions of people at risk. He said Apple had to stand up for what it believed in, even though it led to a fight with the government.
Cook reiterated his hope that the encryption debate will lead to a discussion where different groups, from law enforcement to civil liberties groups to technology companies, are represented and can weigh in on the issue.
In a final question, on who he admires, Cook named human rights leaders he's spoken of in the past and former Apple CEO Steve Jobs.The first half of Cook's interview with Cramer aired last night and covered topics including innovation, the future of the iPhone and Apple Watch, the growth of Apple services, Apple's performance in China, and more.
Article Link: Apple CEO Tim Cook: 'We Want to Change the World Through Our Products'
He inherited a lot of momentum but has lost the way ahead.
Computers is what Apple does best. That ball has been dropped and he is kicking it away as fast as possible. Apple needs a workers revolt, hive off all the fluff to whoever wants it and then concentrate on computers. Forget thin thats fluff. Form follows function and super thin at all costs is not a function it's a misguided obsession. He is all about spin, control, ruthlessness and living in this own obsession. The signs are all around him that it's not going to last and he can't, wont see them. Others can so his days will be short. The sharks will be circling at Apple.
"MacRumors forums have disintegrated into the biggest bunch of Apple haters I've ever seen."
You've obviously not visited the UK Guardian's tech pages
You've obviously not visited the UK Guardian's tech pages