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1549 for a 1.3Ghz laptop that is slower then a current gen MBA seems outrageously expensive to me.

But not to me. I'm not sure I'll pay $1749 for the 1.3GHz version, but I am eying the 512GB 1.2GHz version at $1599. I'll keep my 2013 13" rMBP around as a "server" so I can set up a remote drive, but plan to make the MacBook my travel Mac. It will fit into the inner pocket of my messenger bag alongside my Windows PC that I use for work (an HP 820 with a MacBook Air-class processor).
 
This is for people who want a sleek MacBook to do simple tasks. If you want to edit a movie on it, don't buy it. I'm not getting one but I can see the appeal.

I thought that was the rationalization for iPads vs. laptops. They are much thinner and lighter than this, for "simple tasks" (not editing a movie). Even an iPad with a quality keyboard will cost less than half what this costs and still be thinner & lighter.
 
You get that this is a discussion forum, right? People come to MR to discuss apple products/rumors/news because we find it interesting to have that discussion. If you're NOT interested in having that discussion then maybe you're in the wrong place. Regardless, calling other posters stupid for posting their opinions on a discussion board adds nothing constructive.

Exactly. Most of the discussions I've observed around here usually remain civil despite the difference in opinions, and these threads would be dead boring if we all agreed with one another.
 
Maybe the frustration implied is in hoping Apple could learn from that past and get it more right this time. One of the biggest arguments for studying history is to learn from history's mistakes... so we don't make them again. But even if we can write off our fellow consumers as brainless morons, we still expect the genius minds at Apple to be able to do that... and thus not repeat the past but to do it right this time.

IMO, looking at this product relative to the other Apple laptops, it looks like it should be the entry-level product and priced accordingly. Much of the negative sentiment seems to revolve around the concept that one can take the same money and buy a whole lot more computer... from Apple.

On the other hand, this will be a good test of how much consumers truly value "thinnest" and "lightest" in a laptop. They'll vote for or against it with their wallets. If this sells like crazy, Apple will probably be moved to follow this genius lead with the rest of the laptop lineup. If it sells poorly, Apple might learn the lesson that "thinnest" & "lightest" are nice marketing punches... which work better when they are paired with tangible value as judged by the consumers who buy their products.

What mistakes? I see none. It was a breakthrough device driven by the technology available at the time at a reasonable price. The price of the new MacBook will come down as capability is increased. Just like all new Apple products of the past; i.e. iPod, iPhone, etc.

There were less costly and more powerful MacBooks available when the Air came out. Today, the Air is Apple's best selling laptop, driven by size/weight and reasonable performance. The same will be true with the new MacBook with a further 33% reduction in weight and likely reductions in price with increasing performance. People still have a choice with MBP models if greater performance is needed.
 
I thought that was the rationalization for iPads vs. laptops. They are much thinner and lighter than this, for "simple tasks" (not editing a movie). Even an iPad with a quality keyboard will cost less than half what this costs and still be thinner & lighter.

I think there's a market for a laptop in between an iPad and a Macbook Pro. Now I agree that they should've just slapped a retina screen on the Air, but Apple probably figured they would make more money this way.
 
Your still lugging a laptop wouldn't anyone rather have twice the power if their lugging one anyway?

They make for different lugging experiences. 1.5 pounds is a good among to cut from a bag or to carry by hand with textbooks and other items.
 
I see no reason to get the in between models. Either the base model or the max model. I'll probably get the base model if I do buy one. More than enough. Mostly because Apple didn't gimp it with only 4GB of RAM and offered it with a proper 8GB.
 
its significantly thinner and lighter. Perfect travel machine IMHO.

2.38 lbs vs. 2 lbs. Is .38lbs significant?

.11-.68" thick vs. .14-.52". Is .03-.16" significant?

Those are the numbers. Sure, this one is a little lighter and a little thinner than the Air, but the adjective "little" is quite applicable there. "Significant" is eye-of-the-beholder ambiguous but, for me anyway, it implies differences greater than .38lbs and .03-.16" thick.
 
I'm not sure I understand the criticism. It isn't as if Apple hasn't done this before. They know where they want to take the notebook, but the technology isn't quite there to make it mainstream. So they are releasing it as a niche machine alongside the existing MacBook Air and MacBook Pro lines (which will still be their top sellers) until it is powerful enough to replace one of them.

There are really four arguments against the MacBook:

1. It is not a 15" rMBP.
2. It is not a 13" rMBP.
3. It is not the classic 13" MBP.
4. It is not a MacBook Air.

Each argument is equally daft.
 
Nothing about this is a good value. Knock it off, Apple.

Folks, if you want a real value, go with the 13 inch MacBook Pro with retina display. It has the specs you need to do more than this netbook of a product Apple is trying hard to up sell...


Depends what your priorities are. I spend all week travelling and carry my laptop everywhere so weight and space are my priority, and I dont need specs above the new macbook. People need to get over the fact that apple are offering a product that isn't for them. Do BMW make one model of car or Sony one model of television? Of course not, so why complain that Apple make more than one laptop. It's a 1st gen model and there's a premium for the tech, if it's not for you move on and stop whining. If you need to believe you have the best laptop because of it's specs then you can, but don't knock everyone else's decisons.
 
Apple is probably hoping there are millions of that kind of person... all with upwards of $1500 to burn and needing a "lightest" & "thinnest" laptop available with a fruit logo on it.

And they will be happy with their purchase and live happily ever after, while teeth gnashing continues on MacRumors (not by me).
 
2-3 revs from now, the rMacBook will be the de facto standard for notebook computers just like the Air before it. It is going to take some time for technology to mature and the price to come down.

Until then, the 13" rMBP is the best value per dollar in the lineup balancing performance, hi-res display, and price.
 
I understood this the first time it was posted in this thread. There are watch makers making gold watches that cost many tens of thousands too so let's assume that fully justifies the Apple Watch at $17K.

I think the people seeing questionable value in this laptop would feel the same about those branded with competitor logos too. That they have similar laptops priced similarly doesn't automatically make this a bargain.

No one said it was a bargain. You want a good deal? Buy a Windows Desktop. That's probably your best power to cost ratio if that's what makes something a good deal....
 
I don't understand the position of the MacBook. Back in the day "MacBook" was the entry level laptop for those who wanted a Mac. It was less expensive. As for the MacBook Air, I'm not really sure what will happen to it since "MacBook" is technically the lightest laptop. I would assume Apple to discontinue the MacBook Air in the near future.

The MacBook Pro is the pro version of the MacBook that has better performance but at a pricier range.

So why is the Macbook at the same price range as the MacBook Pro with a crappier performance? I find it kind of stupid. Why would anyone sacrifice performance when you can get the Pro version at the same price?

Because it weighs much less and is much thinner.
 
i still don't see how this is different then the macbook airs?
thin, light and "under-powered"

The processors in these things are quite a bit slower than the ones in the current-gen Macbook Airs. They also generate less heat and can rely entirely on passive cooling.
 
2.38 lbs vs. 2 lbs. Is .38lbs significant?

.11-.68" thick vs. .14-.52". Is .03-.16" significant?

Those are the numbers. Sure, this one is a little lighter and a little thinner than the Air, but the adjective "little" is quite applicable there. "Significant" is eye-of-the-beholder ambiguous but, for me anyway, it implies differences greater than .38lbs and .03-.16" thick.

the .38 pounds is. You will definitely feel that difference.
 
What mistakes? I see none. It was a breakthrough device driven by the technology available at the time at a reasonable price. The price of the new MacBook will come down as capability is increased. Just like all new Apple products of the past; i.e. iPod, iPhone, etc.

There were less costly and more powerful MacBooks available when the Air came out. Today, the Air is Apple's best selling laptop, driven by size/weight and reasonable performance. The same will be true with the new MacBook with a further 33% reduction in weight and likely reductions in price with increasing performance. People still have a choice with MBP models if greater performance is needed.

By "mistakes", I was addressing the recurring suggestion that Apple already did this "overpriced" & "thinnest" laptop before (with that first Air) which then had to go through several iterations of hardware improvements and price reductions to "get it right".

And I suggest the reason why the Air is the "best selling laptop" is because it is priced lower than other laptops. Why do the 16GB iDevices outsell the higher capacity devices? Why do stock configurations of Macs outsell BTO versions?

So, rather than wait through a couple rounds of improving the hardware and reducing the price, why not just "get it right" this time?

Personally, I think this is a sharp little laptop, mispriced (too high) based on what it is. To me, it looks like it should be the entry-level product at an entry-level price, possibly retiring the Air rather than carrying on with three lines. And if I was buying mostly for "thin & light", I'd buy the Air. If I was buying for utility and power, I'd buy the MBP. For me anyway, I don't see where this fits in unless I want thinner & lighter at MBP pricing over utility & power.
 
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There's a lot of talk in this thread about how the MacBook is overpriced and not worth it compared to the rMBP. Yes the rMBP is roughly the same price for a much more powerful machine, but most consumers don't need that power and would probably benefit from the lighter portability of the MacBook.

We don't really know exactly how these will perform in comparison to the current MacBook Airs yet, nor do we fully know how they will cope as a fanless system. If the MacBook is close to the performance of the Airs, which I suspect it will be, and able to stay cool and silent throughout operation it could prove to be quite a nice laptop for the average buyer.

I do agree that the 1.3GHz processor bump pricing is a bit over the top though, it's £120 in the UK to go from 1.2GHz to 1.3GHz. That's too much for such a small bump in performance. I'm hoping to get the 1.2GHz / 512GB configuration to replace my 2008 MacBook. Seems the better deal.
 
its significantly thinner and lighter. Perfect travel machine IMHO.

It will make a wonderful travel machine, but it costs $300 higher than is reasonable for its power. Better to get a MacBook Pro 13" Retina for the same price and only a marginally higher weight (maybe have to pay more for same memory).
 
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