Apple puts out commercials and everyone complains how bad they are. Then Apple sells a lot of "not innovative" products and everyone says Apple's just good at marketing. Every year.
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Apple Debuts New Apple Music Ads Featuring DJ Khaled, Naomi Campbell and Ray Liotta
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I think Chuck Norris would be good.
I hear, he can do anything including singing, rapping , blues and whatever is needed.
Never got to fight Ali, but would probably have beaten him up too.
Now there is a commercial! Special effects and all should make that possible.
I can't even... There are no words to describe what an abomination that first ad is.
This is...beyond terrible. Is there such thing as objectively terrible when referring to things like this? I mean...it just seems trashy, lazy, stupid, not well thought out at all and an insult to the viewer.
I can't believe I'm becoming one of those people that make statements like this, but remember when Apple used to be artful and visionary and were about the big had advertisements with meaning that could win awards for how well they're done. The past year Apple has come out with ads that if you didn't see the Apple logo at the end, you could easily mistake it for a Samsung ad or any other generic crap.
I know it'll seem like an overreaction to other people, but to me...this ad just made me sad (hey that rhymes!) every new ad that comes out lately just impresses me less and less. And I don't mean that to come out like I'm just at home being all stuck up sitting in my chair like "come on Apple. Impress me!" Like I'm some grouchy movie critic, I'm just...I don't know. I can see the culture of the company changing to be more generic and like everyone else. It's like that feeling when you're marry your hot girlfriend and she stops caring bout herself and gains 100 lbs in the first year.
I can't believe I'm becoming one of those people that make statements like this, but remember when Apple used to be artful and visionary and were about the big had advertisements with meaning that could win awards for how well they're done. The past year Apple has come out with ads that if you didn't see the Apple logo at the end, you could easily mistake it for a Samsung ad or any other generic crap.
I know it'll seem like an overreaction to other people, but to me...this ad just made me sad (hey that rhymes!) every new ad that comes out lately just impresses me less and less. And I don't mean that to come out like I'm just at home being all stuck up sitting in my chair like "come on Apple. Impress me!" Like I'm some grouchy movie critic, I'm just...I don't know. I can see the culture of the company changing to be more generic and like everyone else. It's like that feeling when you're marry your hot girlfriend and she stops caring bout herself and gains 100 lbs in the first year.
And that AI would log on, and complain about that commercial too.
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I would argue the Samsung commercials have more identity, and personality, than either of these. That first one is just odd and lazy. I didn't bother with the other one. I'll just remember ray for goodfellas and let it go haha.
Me too, it was hilarious!
In this thread: People who don't realize Apple, like any smart company, makes marketing that appeals to different audiences and demographics. Here's a crazy idea, maybe the ads aren't targeting you! Shocking, I know.
I loved the Goodfellas reference....did you catch that?
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Loved the Joe Pesci nod.....
Why bother complaining about what Apple "could" do? There's plenty to legitimately complain about with what Apple actually "is" doing.
What are these?! Am I just so out of touch, or is Apple? Who lives like that, drives that, talks like that, dresses like that, or needs Apple music explained again? Am I missing something?
Ever thought that these celebrities actually use Apple products and want to do ads for them? Heck Hollywood uses Apple products so much that I sometimes start to think movies and tv shows are just one big Apple commercial
Instead of working on correcting the Apple Music app, Tim keeps traveling and spending money in marketing, marketing, marketing. By the way this is the worst spot Apple has ever released. I though it was an ad for a app on booking manicures or nail polish. Disgusting
It's not just that it's not appealing. But it feels like it's cheapening the brand. Is this really how Apple wants to be seen?
"Marketing is about values" – Steve Jobs
That first ad will likely go down in Apple history as "The Worst Apple Commercial EVER!!
And the view that this somehow cheapens the brand is your perception. To me it is not. And I am not even a fan on the DJ in this ad. You however are still seeing Apple only from your point of view. Not every Apple fan is like you. Just because their taste are different doesn't make them "less"
I guess nobody in editing noticed she double-tapped before DJ Kaled delivered his brilliant line "Baby you is amazing" (at about the 0:45 mark). I've never known Apple to allow their products to be advertised by showing them operated in an incorrect manner. Weird.
Unbelievable. I absolutely agreed with every point in your comment. I have the exact same feelings about Apple. I almost feel that this is should be published in the NYT as the official manifesto of long time apple users who are discontent with their products. Your essay was well toned and without extremism. Thank you for voicing our concerns. How can we send this to Mr. Cook and his team? ON a side note, what are the options for MBP? I had me curious.
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I guess if you like him that much, you should learn how to spell his name...
There's a pudding stain on her back... what the fuc.. is that... I think it's doo doo
Let's see how many will figure this one out.
Oh and the ad.. wtf.. Either I stopped drinking the koolaid, or I don't get it. And there is no way Siri understood him with his slur and spitting.
Let's see how many will figure this one out.
Oh and the ad.. wtf.. Either I stopped drinking the koolaid, or I don't get it. And there is no way Siri understood him with his slur and spitting.
You sound personally hurt. We're you part of the team responsible for this garbage? Thing is butter biscuit, I'm not in the minority here.
We are you? Butter biscuit? better get some schooling there old chap.
You really think it's Tim Cook? I kind of feel that's what happens when a company flies high for too long.
Wow i must of been sheltered my whole time on MacRumors. Had no idea that there were so many Ad execs on here. Wow doesn't that arm chair burn already?