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No. You are saying that. I am saying Ferrari isn't a "for profit FIRST" company; of which the same has been said about apple based solely on their product line.

I am generally curious then: what is Ferrari's main purpose?
 
I guess 4 years of the same iPhone design and painting a 2009 iMac black and calling it "pro" wasn't cutting it.
 
I am generally curious then: what is Ferrari's main purpose?
Great point. Here is an excerpt from their corporate page.
http://corporate.ferrari.com/en/about-us/ferrari-dna

Notice nowhere on that page does it say the main purpose of Ferrari is to make a profit. And if you do a search for the word "profit" on that page there are no matches. Profit comes from selling a product that people want to buy at a price point they are willing to buy it at. You have to price your products accordingly and companies can't survive on "love" alone. But the main purpose of a company is to produce a product people want to buy, priced accordingly.

The main purpose of a "not-for-profit" company is to provide a service and not to make a profit.
 
From the start, Ferrari sold cars to the public in order to finance their racing endeavours, so they certainly are in the automotive industry for profit.
 
Looking at the product line?

Look at Ferrari's product line, if you want to draw a baseless conclusion on the inner workings of a corporation based on the product line.

Apple is not Ferrari nor is it a luxury brand so they aren’t comparable.
 
Great point. Here is an excerpt from their corporate page.
http://corporate.ferrari.com/en/about-us/ferrari-dna

Notice nowhere on that page does it say the main purpose of Ferrari is to make a profit. And if you do a search for the word "profit" on that page there are no matches. Profit comes from selling a product that people want to buy at a price point they are willing to buy it at. You have to price your products accordingly and companies can't survive on "love" alone. But the main purpose of a company is to produce a product people want to buy, priced accordingly.

The main purpose of a "not-for-profit" company is to provide a service and not to make a profit.

Riiight, and here's one from Comcast: "Inspired by a rich heritage, Comcast has the experience, creativity and leadership to shape the future of media and technology.", placing Your trust in the marketing language that makes out the corporate web page, doesn't do anything for me.

So let's try this one: "The Company also supports a community for the development of third-party software and hardware products and digital content that complement the Company’s offerings. The Company believes a high-quality buying experience with knowledgeable salespersons who can convey the value of the Company’s products and services greatly enhances its ability to attract and retain customers."

Guess who...
 
Riiight, and here's one from Comcast: "Inspired by a rich heritage, Comcast has the experience, creativity and leadership to shape the future of media and technology.", placing Your trust in the marketing language that makes out the corporate web page, doesn't do anything for me.

So let's try this one: "The Company also supports a community for the development of third-party software and hardware products and digital content that complement the Company’s offerings. The Company believes a high-quality buying experience with knowledgeable salespersons who can convey the value of the Company’s products and services greatly enhances its ability to attract and retain customers."

Guess who...
Honestly, Doesn’t matter whether you like it or not. If you or anyone wants to believe the “profit first” motive it doesn’t really change anything.
 
Great point. Here is an excerpt from their corporate page.
http://corporate.ferrari.com/en/about-us/ferrari-dna

Notice nowhere on that page does it say the main purpose of Ferrari is to make a profit. And if you do a search for the word "profit" on that page there are no matches. Profit comes from selling a product that people want to buy at a price point they are willing to buy it at. You have to price your products accordingly and companies can't survive on "love" alone. But the main purpose of a company is to produce a product people want to buy, priced accordingly.

The main purpose of a "not-for-profit" company is to provide a service and not to make a profit.

That’s all brand marketing. Do you really believe they will advertise something like this to the public? This happens behind the curtain. They aren’t goin to come clean on this.
 
LOL this just goes to show even with a new campus and the supposed "Best and Brightest" Silicon Valley has to offer they still can't seem to push the envelope.

I guess Apple still has lot's of growing pains to work through. I really hope nothing happens to Ive in the near future otherwise Apple won't have much left.

At the end of the day Tim Cook is very much an excel spreadsheet by the numbers guy. To truly innovate you have to do things that don't make sense to anyone except the one with the vision. I'd rather see Apple try really hard make a few mistakes and at least 1 exciting product than keep playing it safe.


Yes, as they continue to produce products that have incredible demand and lead the industry in sales in just about every category, and are the most valuable company in the world that keeps growing and will be first to hit a trillion dollars in valuation, they appear to have little left in the gas tank. Time to get Tim Cook and the others out before they are forced to have a fire sale.
 
Honestly, Doesn’t matter whether you like it or not. If you or anyone wants to believe the “profit first” motive it doesn’t really change anything.

You forgot one important thing: "... for You"

And that's fine, believe in the best motives all You want, few publicly traded companies (actually few companies at all) are focused on other things than the profits of their product lines. But let's just leave it that.
 
That’s all brand marketing. Do you really believe they will advertise something like this to the public? This happens behind the curtain. They aren’t goin to come clean on this.
Sure. It’s a dirty secret right. Profits come first and the customer be damned. Well aren’t we all stooopid then. :rolleyes:
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You forgot one important thing: "... for You"

And that's fine, believe in the best motives all You want, few publicly traded companies (actually few companies at all) are focused on other things than the profits of their product lines. But let's just leave it that.
Right and I may add “for YOU” as well. Believe that the first thing a company does when it is formed is to discuss profits.
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Apple is not Ferrari nor is it a luxury brand so they aren’t comparable.
They are comparable in that both have a corporate mission. Peter Drucker 101.
 
But to that point, why does apple need 5 types of biometrics if facial recognition is replacing all of them?
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I'm pretty certain they went with facial recognition for a good reason--they think the phone ought to "just be ready to use" when you pick it up. They're right...but the technology wasn't ready. Sure they can kinda do it, but only at the price of a giant notch in their edge-to-edge first oled screen ever. They can do it, but there's still an awkward need to pause holding up to your face, waiting for it to unlock. Jobs would never have accepted the compromises, and everyone being honest should know it. Apple has really talented people but they no longer have "that guy" (and no, it need not be Jobs) who tells the excited team who've been working two years on FaceID that it's not good enough. Instead, they go with the compromised FaceID at the expense of their beautiful new screen, and an awkward interaction that is worse than the previous solution using a finger print. It's frustrating to be a fan of their designs anymore.
 
I guess 4 years of the same iPhone design and painting a 2009 iMac black and calling it "pro" wasn't cutting it.


Yes! Yes! We can only hope he redesigns it. We are getting so bored with rectangles. What is your prediction- a triangle? Oval? Diamond perhaps? These rectangles just got to go. And no more of these glass and metal cases- so yesterday. Bring on the wood cases-in oak, fir and maple.
 
I'm pretty certain they went with facial recognition for a good reason--they think the phone ought to "just be ready to use" when you pick it up. They're right...but the technology wasn't ready. Sure they can kinda do it, but only at the price of a giant notch in their edge-to-edge first oled screen ever. They can do it, but there's still an awkward need to pause holding up to your face, waiting for it to unlock. Jobs would never have accepted the compromises, and everyone being honest should know it. Apple has really talented people but they no longer have "that guy" (and no, it need not be Jobs) who tells the excited team who've been working two years on FaceID that it's not good enough. Instead, they go with the compromised FaceID at the expense of their beautiful new screen, and an awkward interaction that is worse than the previous solution using a finger print. It's frustrating to be a fan of their designs anymore.
Please stop with the projection of Steve Jobs from the grave. Apple might have had a for sale on their doors in 2017 if he ran the company all these years. Who knows?
 
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Please stop with the projection of Steve Jobs from the grave. Apple might have had a for sale on their doors in 2017 if he ran the company all these years. Who knows?
No, I appreciated the design and products Jobs brought. I've been disappointed his company hasn't been able to keep up with his vision, despite keeping nearly all the same people. It's fine you don't appreciate me speculating, but I find it very interesting to see how such a small difference at the top--after all Jobs didn't do the designing--has led to rather big changes in the products. This giant and successful company is trying to do what it's always done, but just missing that one piece of the puzzle means we get a compromised iPhone X with a big ugly notch, rather than what could have been an iconic and beautiful piece of hardware. And of course there are lots of these small compromises we've seen that many, including myself like to point out.

I appreciate you speak for many who don't want to speak of Jobs for some reason. I don't get it, though, or at least I don't agree. I loved so many of the products he helped make, and still spend and inordinate amount of money on the somewhat lesser products his company now sells.

Respectfully, I'm going to continue.
 
A design element is there to create the representation, so you add design elements to differentiate. I have a hard time believing that the notch is there to just "look cool", it's there because placing it there is what's possible with current technology - remember this is the phone from the company that would rather give us a piece of glass, if they could. In the developer guidelines, if you look past the "embrace" language, it is treated as something your applications needs to work "around". If you need to work around a design element, it isn't a good design element - this becomes clear when the phone is in landscape and all the jumping through hoops begin.

Also, the notch is not needed to separate the Phone from it's counterparts, that's what IOS is for.

And what do you think the notch is? Plastic? Metal? Rubber?
 
No, I appreciated the design and products Jobs brought. I've been disappointed his company hasn't been able to keep up with his vision, despite keeping nearly all the same people. It's fine you don't appreciate me speculating, but I find it very interesting to see how such a small difference at the top--after all Jobs didn't do the designing--has led to rather big changes in the products. This giant and successful company is trying to do what it's always done, but just missing that one piece of the puzzle means we get a compromised iPhone X with a big ugly notch, rather than what could have been an iconic and beautiful piece of hardware. And of course there are lots of these small compromises we've seen that many, including myself like to point out.

I appreciate you speak for many who don't want to speak of Jobs for some reason. I don't get it, though, or at least I don't agree. I loved so many of the products he helped make, and still spend and inordinate amount of money on the somewhat lesser products his company now sells.

Respectfully, I'm going to continue.
You’re entitled to your opinion of the current lineup and purchase accordingly.

However I speak only for myself and reality in 2017. You can keep projecting “Steve jobs would have done this or that” but it doesn’t change the present, not one iota.
 
I guess 4 years of the same iPhone design...wasn't cutting it.

This critique assumes that useful change can (and must) occur often for any given device. Do you agree with that thought, and would you say it's impossible for a certain design to reach a point where any "significant" change may feel forced, unnecessary, compromised, and/or even silly?

In related news, interesting to see that Apple still doesn't get that Good Design should include durability, flexibility, and convenience of use without having to overall most all accessories purchased to date.
 
scott forstall wasn't running OS X at that time i believe.
deeper! we must go deeper!
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Pretty sure I remember switching to the Mac around 10.5.8. I have the install disk to prove it.
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You're right. OS X Security was at its best when even I didn't have my credit/band card details that week.
let's go deeper!
 
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