Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Brazil is probably the largest consumer market in South America, likely bigger than all others combined. Apple has a factory there and gets breaks from the Brazilian government to make iPhones there. Not going to happen.

LOL I know. But thanks for taking the time to reply. LOL
 
They’re just really good at hiding their noncompliance, mostly. Until recently, anyway. Now they’re being targeted by basically every continent with investigations and lawsuits, and correctly so. Nobody’s above the rules, no matter how shiny their phones are
And nobody is above taking responsibility when it comes to their money. You seem to want to blame Apple over and over when it’s the consumer who is screwing themselves over for not verifying the contents included with the product. Anyone spending $1000 on a phone should automatically check all they are getting for that money. Blaming the company means you’re playing the victim.
 
And nobody is above taking responsibility when it comes to their money. You seem to want to blame Apple over and over when it’s the consumer who is screwing themselves over for not verifying the contents included with the product. Anyone spending $1000 on a phone should automatically check all they are getting for that money. Blaming the company means you’re playing the victim.
Man you don’t have to agree with me on this lol it’s okay. I see spending 1k on something as providing an entitlement to raise concerns and complain about things you want changed. You seem to think that because I buy something that I should keep quiet and accept it completely with all its flaws.

You wanna live that way go ahead, live and let live brother
 
No, i want to drive this point home.

What I'd like someone to explain / what I'd like to know is why Apple's competitors so far don't have a spine on this and/or don't embrace the massive positive PR to just say, "Look, we hear you. You want a charger. We agree. It's just flat logical. So we're just saying this here and now. This critical accessory, an in-box charger, won't ever be excluded."

or "We're going to follow suit, *BUT* there's an in-box coupon, or 1 free one at checkout or in-store with receipt, etc... " something like that.

No, this doesn't get to be about what Apple should do. Or the precedence, that Apple "sets". Screw Apple. The competition needs to make Apple regret backstabbing Apple customers.

Samsung / Xaiomi can be hurt, unlike Apple - if customers abandon them.
The charger seems not to be a critical accessory. I have Bluetooth devices and some of them all they came with is a cable.

If you buy a pair of BT headphones without a charger, one has to think about how to charge it. Even Samsung has hinted they may not be including a charger in certain models.
 
And nobody is above taking responsibility when it comes to their money. You seem to want to blame Apple over and over when it’s the consumer who is screwing themselves over for not verifying the contents included with the product. Anyone spending $1000 on a phone should automatically check all they are getting for that money. Blaming the company means you’re playing the victim.
He'll never see it. Only 5 more payments until his iPhone 6 is paid for. He's hoping he can get Apple to give him a free charger when he uses his birthday money for a down payment on that shiny new iphone 13.
 
  • Like
Reactions: Maconplasma
Man you don’t have to agree with me on this lol it’s okay. I see spending 1k on something as providing an entitlement to raise concerns and complain about things you want changed. You seem to think that because I buy something that I should keep quiet and accept it completely with all its flaws.

You wanna live that way go ahead, live and let live brother
Wow do you actually read what you post or what anyone else posts who you quote? Where did I ever say any of that? I didn’t. I just said you should check the contents of a product before purchasing. That’s what someone smart would do when they are spending $1000 on a phone. If you’re not satisfied with what the product comes with you have the option to buy or walk away.
 
  • Like
Reactions: Mackin-tosh
Wow do you actually read what you post or what anyone else posts who you quote? Where did I ever say any of that? I didn’t. I just said you should check the contents of a product before purchasing. That’s what someone smart would do when they are spending $1000 on a phone. If you’re not satisfied with what the product comes with you have the option to buy or walk away.
I haven’t purchased an iPhone 12 so I’m not affected by this (yet).

Thanks for the advice though I really appreciate it
 
Whenever I upgrade my phone, I sell the old one, with the charger it came with.

I don't think I am the only person to do this.

So, whenever I buy a new phone, I need a new charger.
Yup exactly the same here. And for these ridiculous prices, for it to not come with everything required to get it up and running is just a joke. People defending that because they’re super in love with apple is slightly sadder in nature
 
  • Like
Reactions: PC_tech
The issue is that Apple’s Lightning ports are unique to Apple products.

Why force third parties to create a unique product alongside creating USB-C to USB-C cables that are compatible with basically all other brands of consumer tech that have been put out in the last 5-10 years?

Apple should refrain from the “doing it for the environment” narrative when the rest of the industry has been throwing USB-C cables at consumers for over 10 years, cables could easily be used to charge both iPhones and AirPods if Apple changed the ports from Lightning to USB-C.

Lightning has no benefits over USB-C, but most consumers own either a USB-C charger or a cable or both.

If Apple ditched Lightning altogether for USB-C then consumers could both save money and would produce less waste.

The fact that Apple launched yet another proprietary charging cable, MagSafe, further highlights how hypocritical their environmental efforts actually are.

MagSafe charges slower than regular fast charging and doesn’t even transmit data.

We already have 5w-10w Qi charging, why create more cables just to push it to 15w?

And the whole "it's just another business, let them do what they want if people buy it" doesn't hold up if you look at the amount of e-waste we're already dealing with at large.

Apple is selling too many products and has too big of an influence on the environment and consumer electronics industry to not regulate them or at-least fine them to make up for their unnecessary waste creating business tactics.
One thing you seem to have missed, is that Apple DOES provide a lightning to USB-C cable, and so the consumer just needs to buy a USB-C wall adapter which you’ve said yourself is a generic product.
 
Maybe I’m in the minority, but they’re premium phones and I doubt anyone who can afford one somehow can’t afford a $10 charging brick or USB-A lightning cable for a brick they certainly already have. I’m sure a vast majority already have a lightning cable + brick anyway at this point.

Yes, they could give the option to get one for free, but I bet many who don’t truly need one would do it because “why not, it’s free” and then throw out their perfectly good current brick because it’s “old.” I probably would myself to have an extra one that I don’t really even need.

And yes, I’m sure it’s partially to add a tiny bit of profit too. Good for them. They’re a for-profit company. And the environmental benefit is certainly real. A twofer right there.
I mean, I wouldn’t say the lower end iPhone SE and so on are as premium. They’ve also had their chargers removed. Not saying I completely disagree with you, but I don’t agree with the ‘it’s a premium phone, you can afford your own adapter’
 
Fernando Capez, Procon-SP's executive director, offered a stern warning to Apple following the fine, saying that it needs to respect and understand Brazilian consumer law and institutions

If I were Apple I would apologize to Brazil, pay the fine, then announce they are stopping all sales in the Brazilian market until they have a chance to study and fully understand Brazil's consumer protection laws and institutions.

These guys are shake down artists plain and simple. Until companies start standing up to them they will continue these types of money grabs.

Of course, this is probably just one of the many reasons that no companies are seeking my services as CEO. ;)

-kp
 
One thing you seem to have missed, is that Apple DOES provide a lightning to USB-C cable, and so the consumer just needs to buy a USB-C wall adapter which you’ve said yourself is a generic product.
Yes they do but the justification they used for the removal was that people already have adaptors. Whilst this may be true, most of them are going to be USB-A which can't be used with the USB-C cable included in the box. Of course the argument can be made that some people have spare USB-A cables not everyone does.

I personally only have one USB-A to Lightning cable which I had to buy extra as the one I had with my old XR went with the phone when I sold it. I don't have any spare cables as I don't need chargers plugged in everywhere.
 
  • Like
Reactions: peanuts_of_pathos
Yes they do but the justification they used for the removal was that people already have adaptors. Whilst this may be true, most of them are going to be USB-A which can't be used with the USB-C cable included in the box. Of course the argument can be made that some people have spare USB-A cables not everyone does.

I personally only have one USB-A to Lightning cable which I had to buy extra as the one I had with my old XR went with the phone when I sold it. I don't have any spare cables as I don't need chargers plugged in everywhere.
You used the word “most”, most makes it sound like an environmental win. Of course Apple could have just left the environmental impact out of their statement and just said they are no longer including a charger. Let them get criticized for it, as it would have been one less thing to “call them out on”.
 
This is just stupid. What was for sale, and not included, was clear in the packaging and information online. I wonder if Electric Vehicles sold in Brazil will be required to provide a charger (not just a cable, but an actual $500-$1,000 LVL 2 Charger) so the consumer can charge the vehicle at home.

Do people not read what the **** comes in the box anymore with stuff.

And as a paying customer you should make yourself aware of what comes inside the box. It’s your own responsibility.

Wrong as in the consumer doesn’t have to do any research on what they are buying?
Consumers generally have a responsibility, but practically speaking a customer can’t know every fact about a product before buying, which is why there are laws to protect consumers from sellers exploiting (wittingly or unwittingly) that limitation. The questions to argue then is of course what facts about a product should the company be forced to divulge, but also to what degree is the company obligated to make each fact obvious? Because there is also a limitation to what a customer can notice at a practical level. This is precisely why the surgeon general’s warning must be on cigarette packaging and at least a certain size.

In this case, Apple does have that information available to customers, but I’d argue that Apple is not doing enough to make it obvious. The reason being, phones and electronic products in general have always included chargers. Though generally not a legal obligation (nor do I think it should be in this case for Apple), it has become a common understanding.
Say there is a store that has a window plastered with signs about their rules and policies, and there are regular customers who come in day after day for many years and the rules always stay the same. Then one day the store decides to put up one small sign among the myriad of signs that says by entering the store you give up your hat (silly example). In order for the regular customer to notice this sign, they must read all the signs every day before entering. If every store did this, customers would be expected to spend a large portion of their time every day reading signs, and little to no time actually buying things. Everyone loses in this case.
So for practical reasons, the store would temporarily put out a prominent sign notifying customers of the new rule, until after a time it is relegated to join the other signs on the window. So too a company should be obligated to take a more active approach to explicitly tell the customers of new important changes.

Right now Apple’s site does show “what’s included” at the bottom of the purchase page a little ways BELOW the “continue purchase” button (so it can easily be missed) and of course simply does not picture the charger. And they explicitly say below that that the charger is sold separately, but in fine print. Same with on the box. But these are either passive omissions or too inconspicuous. I argue Apple needs to actively and explicitly inform customers that the charger is not included in a prominent manner that is designed to get customers’ attention—on the purchase page, in physical stores, and perhaps on the packaging itself (though maybe a sticker that can be removed by the customer if desired).
 
Last edited:
[…]. The reason being, phones and electronic products in general have always included chargers. Though generally not a legal obligation (nor do I think it should be in this case for Apple), it has become a common understanding.
[…]
Phones generally have had chargers, not maybe 100% up to this point. Consumer electronic products, such as BT headphones, may or may not come with chargers, even though they are expensive. The manufacturers assume consumers have a way and means to charge the headsets.

Headphone jack hasn’t been included in iPhones since the 7 and then headsets went away. Do consumers still expect these items because past iPhones had them?

As I said above apple should pay the fine, include the 5w charger as an option for a couple of bucks more…or alternatively include the 20 watt charger for $20 more.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.