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it better have 1 killer feature and tons of useful stuff or it will flop...imagine walking around with an iPhone, apple watch and this?? seems like overkill
Don’t forget about AirPods. You’ll need audio to go with your AR.
 
It is good Glass won't have a camera. People really do not like to be secretly recorded. Especially in this social media age.

I am not sure I like the normal look for Glass. People care about appearance and wearing normal glasses without a prescription is not for everybody. Perhaps some people wear prescription-less glasses to look smarter. Something much more fashionable and cooler would be better. People should know you're wearing Apple Glass. Maybe the frame is white.
 
I knew they weren't going to be crazy expensive! Apple has been making small internals for the Apple Watch that could be used for these for years now. I hope they eventually get cameras though. This is the first time in a long time that I'm overly excited for a new product from Apple. I cannot wait for this.
 
One idea I have: Overhead display for traffic/biking navigation.

That might turn out to be surprisingly common use case. There are quite a number of niche hobbies where something like that could make sense, but specialized products cost an arm and a leg and on top of that make it harder to scale the market. Whereas eyewear can mostly be worn with many kinds of helmets. Many of those existing HUD navigation gadgets are also relatively expensive, which might make these a good deal if the other aspects play out.
 
I’m still trying to see (pun intended) the utility in this product as a mass consumer gadget. Specialized scenarios are specialized but as a mass market consumer electronics good will it succeed? We will see. Myself, I don’t intend to buy it.

It's the ultimate in crime prevention. Don't try anything on me - everything you do is recorded.

Although I hope faces and voices are automatically distorted until the recorded consents or law enforcement gets involved... it doesn't have to be as locked down as other stuff Apple does. Undistorting it without a valid reason should be about as hard as recording an involuntary video from your phone... 100% doable if determined, but inconvenient enough that it doesn't actually happen all that often.
 
So with the phone doing all the data processing, will this have a large impact on battery life for the phone? Or will it be similar to using the phone with an Apple Watch with minimal battery impact?
 
There is literally no way in the world that these are going to be called 'Glass'. It's one thing for Apple to rip off a feature, but I honestly can't fathom their marketing department copying so blatantly. You're just going to have the same resurgence of the 'glasshole' pejorative, etc. It's an incredibly bad look.
You’re talking about the same company who used the name iPhone 11 Pro Max, HomePod, AirPods, iPod, AirPower, and the one that everyone used to make fun of, iPad.
The same company who started with Retina display, then retina HD display, then super retina display, then super retina display XDR.
The company who literally released a product called iPod Sox.
The same company who named the OS that several professionals used “High Sierra.
The same company that started several debates on how to pronounce “X”, Mac OS X, Finalcut Pro X, Logic Pro X, iPhone X...
Their names have always been all over the place.
The iMac was originally the MacMan for gods sake
 
I’m still trying to see (pun intended) the utility in this product as a mass consumer gadget. Specialized scenarios are specialized but as a mass market consumer electronics good will it succeed? We will see. Myself, I don’t intend to buy it.
Something for gaming if they can get enough developers would probably sell well.
 
This is the only advantage it needs. Can’t you see? There are plenty of times during my work where I could benefit from a hands and arms free display.

I get it.
But, how many people have jobs where they actually can't look into their phone or watch?

Don't get me wrong.
If you can really take advantage of this feature, it's amazing. But I believe this will be a very niche product.
 
I'm trying not to get too excited...I have a feeling the first iteration will be meh with the second or third generation really hitting its stride. I think incorporating prescription lens is a great idea...some of the price may be covered by insurance. What it comes down to for me is battery life...That said, people like me are used to getting a pair of glasses once every year or so as our prescriptions change...If this thing ends up being good, I could see buying new versions regularly, depending on pricing.
 
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It's the ultimate in crime prevention. Don't try anything on me - everything you do is recorded.

Although I hope faces and voices are automatically distorted until the recorded consents or law enforcement gets involved... it doesn't have to be as locked down as other stuff Apple does. Undistorting it without a valid reason should be about as hard as recording an involuntary video from your phone... 100% doable if determined, but inconvenient enough that it doesn't actually happen all that often.
Why are you assuming this will record video at all? The rumor only mentions LIDAR and even if it contains a camera, the last thing Apple wants is to allow people to surreptitiously record anything with it. That would be making the same mistakes that Google Glass already made.
 
Whoa... this is much sooner than expected. Feels false...
You have to feed your leaker real info for awhile so that the person they’re leaking to gets confident in the info... THEN once you see the info outed, you fire the person you gave the info to! Mark Gurman hasn’t has a scoop in awhile :)
 
Apple’s conundrum is precisely the look of the glasses. Do they make them look like real glasses and disguise the fact that they are smart glasses with sensors or do they make them distinctive enough so that consumers recognize an Apple Glass user from across the room?

One of the biggest reasons why Apple Watch, AirPods and even the iconic white EarPods are so successful is due to their recognizability. Can Apple replicate that formula without turning off people and scaring them away from technology that can potentially break personal privacy barriers?

It will probably be like AirPods. They appear reasonably close enough to normal glasses that you won’t look like a freak for wearing one, yet distinctive enough that anyone looking at them will know that you are wearing Apple glasses.

My guess is that they may play Gen 1 safe. Make it just a dumb screen with limited functionality (like the original Apple Watch) but enough to deliver the core experience. More like a proof of concept.

Once you have built up sufficient trust and acceptance amongst your users, then that may be time to introduce more controversial features like cameras.

Apple knows how to play the long game when it comes to this sort of thing.
 
LIDAR and no camera seems right. I can say that being able to work on a plane without having to worry about the joker in front reclining their seat and breaking my laptop does have SOME allure :) I could see this being popular with the “learn to play music” apps that appear to be, if not all, then at least a noticeable portion of, the rage.
 
I get it.
But, how many people have jobs where they actually can't look into their phone or watch?

Don't get me wrong.
If you can really take advantage of this feature, it's amazing. But I believe this will be a very niche product.

I think it’s not so much that they can’t, but that they don’t have to hold up their watch or their phone.

Imagine if you are walking with your phone in hand and you need to keep looking at it for directions from google maps. With glasses, you have a screen right in front of you that could keep beaming instructions, and free up your hands from needing to hold anything at all.
 
I’m glad to see prescription lenses will be an option. As long as they look Warby Parker-ish in style, I’d buy them.
 
I’ll pick this up when the 3rd generation model hits and I can use it to play AAA strategy games on my dinner table.
 
I’m starting to think he makes this videos to promote his YouTube, Apple would drag him through the court is he leaked something as big as this
Well Phil Schiller blocked him on Twitter.
 
Still not innovative. Already in market and cross platform. Apple is always the second mouse who gets the cheese.

New doesn't mean innovative. If I go to market with a cross between a French Press and a bluetooth dongle for your TV, it's brand new and stupid. It doesn't mean anything that I made it to market first with a garbage product. Google made a new thing, botched it in typical Google hardware fashion, and some also-rans have a product that nobody seems to be wearing. Now Apple is going to try their hand.

It's innovative if it works. If they make something good that people want to buy that actually does something people want, THEN we can talk about innovation. Before that, it's just so much wikipedia footnote fodder.

Maybe this will also be trash, I have no idea. But dismissing it as 'not innovative' simply because it's not the first thing that is electronic and glasses is stupid. HUDs have existed in specialized contexts for decades, so by your reckoning nothing else can be innovative in that space after that? I dunno, man.
 
You may not be aware that Apple's glasses will have little in common with Google's. Which was pretty much just a miniature display and a camera.

You may not be aware that I'm talking about the identical name (if true, that is).
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Still not innovative. Already in market and cross platform. Apple is always the second mouse who gets the cheese.

And also those
 
I was expecting a standalone device like Hololens but with features more consumer friendly. Relying on iPhone is a big bummer.
 
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