From a branding perspective, I hate this idea.
"Account" sounds more transactional. Buying and selling. All about the $$.
"Apple ID" reaffirms (again, I'm talking branding here) that it's integral to your life and, yes, your identity. An "ID" feels more secure than an "account." Isn't that exactly what Apple is promoting? Why would they want to emphasize the transactional nature of their relationship with their customers?
"Account" sounds more transactional. Buying and selling. All about the $$.
"Apple ID" reaffirms (again, I'm talking branding here) that it's integral to your life and, yes, your identity. An "ID" feels more secure than an "account." Isn't that exactly what Apple is promoting? Why would they want to emphasize the transactional nature of their relationship with their customers?