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While these are some good ideas, I don't quite understand the desire to merge multiple accounts. The whole reason for having multiple accounts is to keep data separate. This way, when iPhone implements multiple user profiles, one can use one account in one profile, and another account in another profile, thus helping with app+data separation for privacy/security.
Not saying it should be mandatory.

That would be a bad thing for me especially bc my main acct is USA based but because I also work overseas I need to use the local App Store because many useful and critical local apps are not available in the USA store (so I have 2 different AppleID’s one tied to each store).

(I can imagine that the biggest hiccough here is intellectual property in the App, iTunes, Bookstore, etc., where rights holders protections and royalties vary across the world. But if a person could merge the free stuff, they might be willing to rebuy some of the paid stuff along the way to purging an unwanted account ((simplification is not always free)) should the IP terms for regions be different - but I think cross regional merger is likely to be a relative edge case).

But I know several people that in the early days of iPhone ownership, partly due to the lack of cloud backup, lost their first account when phone was lost, stolen, etc. they then set up a new account and then somehow recovered the first account and have at least two accounts running in parallel when they only need one.

The potential for Apple ID proliferation is mitigated by a number of things nowadays but still happens.

This is why an option for those to reduce a messy footprint via merger as opposed to abandonment or transcription would be nice for some (many of the necessary tools are built in like searching contacts for duplicates, or file syncing in iCloud and notes, etc).

(Allowing merger would also be an iCloud storage upsell opportunity for Apple.)
 
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I hope in this is a prelude which also allows folks to have shared contacts like we can share everything else. (Rather than by the current methods).
 
I honestly would love a checking account from Apple inside Apple wallet. I think and hope it’s coming. Shut up and take my money Apple.
I don’t think Apple will do checking.

They want to promote Apple Cash P2P payments instead, also ACH transfers. Checking is not pensive, antiquated and dying.
 
Tim Cook has an MBA degree. The two firms MBAs typically dream about working for are McKinsey and Goldman Sachs. The latter is a financial firm.

It's no wonder Cook choose to partner Apple with Goldman Sachs for the Apple Card.

Cook has the corporate greed and soullessness of a bankster. He is a bankster at heart. So it's no wonder he wants Apple to be more involved in the financial services space.
Reason for finance is same as medical and automotive. These are sectors ripe for disruption and of a size to be able to add significantly to revenue.
 
Will it fix anything, or is my iCloud account still a steaming pile of ____? Screen Time control for my family is completely borked, I always get notifications that I've left behind devices that are with me or even currently using (AirPods), Calendar syncing is craptastic, and on and on...
Have to say I have similar issues. My 8 AirTags have been mostly awol since September.

After some updates they have shown up again on my watch only to disappear after the next update. I once had them show up after rebooting the watch but all other attempts like that failed on watch and phone and Mac.

They never reappeared on my iPhone.

They are present in my admin account on my m2 mba but absent in my daily user acct on the same device.

Reporting status via feedback after every beta update has generated no response and no global fix.
 
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There’s also the practical aspect that folks have .mac .me addresses in use.
There were also .Mac users in a stupid limbo like myself… I got myself a trial @mac.com address back in the day, and it instantly became my AppleID forever, but I never got round to pay for .Mac, which meant I didn't have access to the e-mail account.

Fast forward a few years, and I got both the freemium MobileMe @ me.com (which I still use) and the later free @icloud.com (which I don't use, as it's quite long) addresses to go with it, and any communications – namely those from Apple in general and AppleCare in particular – sent to the @mac.com one were automagically forwarded to their shared inbox.

Guess what? Last year I started having issues with AppleCare because… they were still reaching me through the main @mac.com address, which worked just fine for login purposes, but Apple somehow decided to turn off the forwarding on their servers. I was royally p*ssed at them, because I've never got any advance warning on it, but finally caved in and changed my AppleID address to the @ me.com one. But now I say: they can pry this one from my cold, dead hands.

It was already bad enough that my Uni forced me to drop my old, pre-merger domain at around the same time. Back in 2014, the two biggest universities here in Lisbon merged together, East/West Germany-style, with the oldest one, which I belonged to ever since I had entered academia, absorbing the other one and rebranding ever-so-slightly (from UL to ULisboa, big whoopedy-doo, as the full name is still similar) so as not to offend sensibilities; I thought I might just be able to keep it indefinitely (it's been TEN years already!), but, alas, I started getting all sorts of issues, such as no longer being able to log in to the Gmail web client or Google Drive with the old domain, and also saw the writing on the wall, because it seems they really want to distance themselves, and us along with them, from the old branding… Hopefully they won't do the incredibly dumb move of turning off forwarding like Apple did, as my old address is featured on the mastheads of quite a few academic papers already. :rolleyes:

TL;DR: causing end-users issues because of rebranding shenanigans is really effing stupid and pointless, no matter the tiny savings. Source: me, a communication designer who dipped his toes in UX and Human Interaction during the PhD and knows a thing or two about these issues.
 
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Is is. But the essence of marketing is to make it feel like something more. Like more than a relationship than an exchange of goods or services for money. "Account" makes it seem like the latter. "ID" the former.

Does the name matter? Nah, not really. But could it make it feel like it matters? Sure.
Well, Apple Marketing team has spoken for themselves with their actions, and marketing team does not care. In my view, marketing is just legal ways to spread lies, nothing more. It is up to the receiver to accept or reject it.
 
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This is the end of the world as we know it.
It will lead to wars and endless confusions.

How dangerous to take away people's identities, and just make us to accounts.
People will have to overbuy now, to feel they have an Apple identity instead. How calculating.

What's next?
Will they remove our Apple citiciinship, and make the world divided?
No more united world from our Apple idenification?
Oh wait, it will be a subscription instead, otherwise we will be lost and doomed 😈😂
 
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I wish with Apple Account, iCloud storage gets a decent upgrades for both paid and free tiers. I mean 5GB of free storage is measly when Google gives you 15GB for everyone. We also need bigger iCloud+ for all!!
 
It's called Apple ID because (correct me if I'm wrong) they actually did this first. Before Google and Microsoft forced you to create and log in with an account, Apple offered one (and didn't force you, and still doesn't.)

They are probably changing it to align with what everyone else has come to call it, since these accounts are now mandatory for so many people.
oh fanboys....
 
oh fanboys....

I don’t understand why this would be your reaction to what I said. See my edits. I think maybe I didn’t clearly convey what I was trying to say originally.

To be clear I’m not a fan of the essentially forced usage of any of these accounts if I want to use anything but Linux.
 
Pretty wild that a change of Apple ID to Apple Account is news. lol. That is something that should be buried, far, far down a list of iOS updates.
 
Apple has a ton of technical debt they've simply band-aided over the years. I'm afraid some things are too far gone now. To say nothing of the state of macOS and iOS bugs that never get fixed... I'm doubtful they'll ever get around to upgrading the rubber bands and paperclips that hold iCloud together from AppleID, iTools and .Mac.
Is it that bad? I think it's just very expensive and time consuming to implement and test changes in all systems handling/using AppleId. Maybe Apple finally decided to allocate recources to clean up this mess?
Gurman said there is an "Apple Account" team within the company
I't hardly possible that dedicated team is allocated with the only focus on branding without any technical improvements.
 
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